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International Business for Asia

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Page 1: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

International Business for Asia

Page 2: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

Hogeschool Rotterdam Business School

Page 3: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

International Business

• English-taught bachelor of business study programme• International classroom (35% international students)

• Focus on international trade and commerce

You learn to:• Be interculturally aware and tolerant• Be business-minded• Have an entrepreneurial attitude

Page 4: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

Four IB Profiles

• International Business for Asia

• International Business and Languages

• International Business and Management

• International Business and Supply Chain

Page 5: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

International Business: 3 tracks

Business modules

(integrating economics, finance, marketing,

logistics, etc.)

(1 or 2) Languages

(German, Spanish, French, Russian, Mandarin, Japanese, Indonesian)

Professional Development

(communication, critical thinking, collaboration, reflection, intercultural

awareness, etc.)

• Applying theory to practical cases (real world examples)• Working in groups• Working in an international environment• Mixed assessments: presentations, reports, portfolio’s, exams

Page 6: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

Why study IB Asia?

• China, Japan and Indonesia are growing economic powers in the world.

• There is a need in the international business world forprofessionals who can function as a bridge betweencompanies in Europe and Asia.

• IB Asia educates students to function as this bridge.

Page 7: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

• Asian economies

• Asian languages & cultures

• Intercultural aspectsbetween Europe and Asia

• Marketing & Sales of European products in Asia

• Marketing & Sales of Asianproducts in Europe

Focus point International Business for Asia

Page 8: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

Career Opportunities

• Area manager (for Asian countries or regions)• Import-/export manager• Trade manager• Account manager• Position at a consulate or embassy• Government position (Ministry of Economic or Foreign

Affairs)• Consultant / advisor (for Dutch or Asian countries)• Entrepreneur (own business)

Page 9: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

Block 1Block 2

Block 4

Block 5

Block 3

The ‘bigger picture’ of Asia:economic / social / political developments

Personal and professional development

The European market:basic business knowledge

Country Expert Track

Market research in Asia: consumer behavior, consumption culture, competitive landscape

Added value:professional skills and competencies

IB Asia Year 1

Page 10: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

Topics covered in year 1

• General economics• Finance and accounting• Marketing• Management and Organisation• Market research• Cross Cultural Management• Asian language (Mandarin, Japanese, Indonesian)• English• Logistics• Sustainability • Law• ICT• (Communication) skills• Personal and professional development

Page 11: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

Example of a regular week

Monday Tuesday Wednesday Thursday Friday

Day in the office: 9-12:15Morning: Lecture

Macro and Meso-economics

Workshop: Understanding the case

Morning: Country Expert Track

Asian Language Development day:

reflecting on the week & look ahead with

mentor

Workshops on personal &

professional development

Workshop: Macro factors and

policies in EU

Day in the office: 12:45-17:00

Afternoon: Country Expert Track

Asian Language

Workshop: Macro + meso: Rivalry by using the 5 Forces

(Porter)

Workshop: Corporate Social

Responsibility

Page 12: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

Main phase

Business modules

Import Enterprise

StudyAbroad

Placement Abroad

Business modules

Thesis

Year

4

Year

3

Year

2

BBA

Page 13: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

Study and placement in Asia

Study abroad at carefully selected and highly accredited universities in Asia: Beijing & Shanghai, Tokyo & Osaka, Jakarta, Yogyakarta & Surabaya

Placement in:Japan Tokyo, Osaka, and surrounding areas

China Beijing, Shanghai, Hong Kong

Indonesia Jakarta, Yogyakarta, Surabaya, Denpasar

Malaysia Kuala Lumpur

Singapore and other Asian countries with special permission

Page 14: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

Study and placement in Asia: costs

- These are minimum costs.- Most students will stay longer and travel a lot. These

costs have not been included above.- The above costs are estimations and can vary greatly

between students and between cities.

Flight (incl visa)

Accommodation8 months

Costs of living(excl. fun) Total

Japan 1000 3800 4000 8800

China 1300 2800 2400 6500

Indonesia 800 2400 2400 5600

Page 15: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

Can’t Wait to Start?

HavoE+M:

C+M:

N+T:

N+G:

MBOLevel 4

21+Entry Test

VWOE+M:

C+M:

N+T:

N+G:

Starting 2020-2021:C&M will need to include either Economics, Finance, Maths or M&O.

Page 16: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

▸ Apply via Studielink.nl before May 1st, 2019

▸ Participate in the mandatory Study Programme Check: Competencies and Maths Test,

Group Interview.

▸ Result of the Study Programme Check = Study Programme Recommendation• Positive you can enroll in one of the IB profiles

• Negative consider other programmes

When applying after May 1st, 2019:▸ Result of the Study Programme Check = Study Programme Recommendation

• Positive you can enroll in one of the IB profiles

• Negative you can not enroll in any of the IB profiles

Application process

Page 17: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

Open evening4th of April 2019

Preview Day5th of June 2019 (4 HAVO, 5 VWO)

(5 HAVO, 6 VWO? Send mail to [email protected])

Sign up via hr.nl

Page 18: International Business for Asia - Hogeschool Rotterdam · • English-taught bachelor of business study programme • International classroom ... • Applying theory to practical

Facebook.com/Rotterdambusinessschool

instagram.com/Rotterdam_Business_School/

Questions?