internet marketing statistics

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Internet Marketing. 10 statistics, charts & insights

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Internet Marketing. 10 statistics, charts and insights for your next great internet marketing campaign. For more marketing tips, follow me on Twitter @LisaMasiello.

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Page 1: Internet marketing statistics

Internet Marketing.10 statistics, charts & insights

Page 2: Internet marketing statistics

Source: comScore, June 2014

Facebook115.4 million

YouTube83.4 million

Google Play72.2 million

Google Search70.2m

Pandora Radio69m

Google Maps64.5m

Gmail60.3m

Instagram46.6m

Apple Maps42.1m

Yahoo! Stock42.1m

Top 10

mobile appsin the United States

by unique visitors.

Page 3: Internet marketing statistics

Google owns the search engine market at 88.15%.Bing and Yahoo! are far behind with 4.61% and 4.01%.

Source: StatCounter, 2014

Page 4: Internet marketing statistics

Source: Internet Marketing Association, July 2014

60% of all

Internet activityin the U.S. starts on a

mobile device.

Page 5: Internet marketing statistics

Social networkswith the most active users.

Source: Facebook, Renren, We Are Social, WhatsApp, Twitter, Tumblr, LinkedIn, Google, June 2014

Facebook1,280 million

QZone644 million

Google+343 million

LinkedIn300 million

Twitter255 million

Tumblr230m

TencentWeibo220m

Page 6: Internet marketing statistics

Source: eMarketer, 2014

Worldwide B2C e-commerce sales will rise almost 20% to

reach $1.471 trillion in 2014.

Page 7: Internet marketing statistics

There are

60 million

monthly active Twitter usersin the United States.

Source: Twitter, Q2, 2014

Page 8: Internet marketing statistics

Source: BizCommunity.com, 2013

Email marketingis important or very important

to 90% of companies. But

1/3 of them can’t

calculate its ROI. Can calculate

ROI

Can't calculate

ROI

Page 9: Internet marketing statistics

32%

17%

9.50%

8%

7%

5%

4%

4%

4%

3%

3%

2%

1.50%

0% 5% 10% 15% 20% 25% 30% 35%

Gaming

Facebook

Social Messaging (other)

Utilities

Apple Safari

Google Browsers

YouTube

Entertainment (other)

Productivity

News

Other

Other browsers

Twitter

Percentage of Total User Sessions

86% of time spent on

mobile devices is spent

on apps. 32% of that time

on games.

17% on Facebook.

Source: comScore, Flurry, NetMarketShare, January-March 2014

Page 10: Internet marketing statistics

Facebook

has more than

1.2 billion monthly active users.

This is almost 50% of

Internet users worldwide.Source: Facebook, 2014

Page 11: Internet marketing statistics

474.44 million

86.45 million

82.32 million

44.17 million

40.31 million

37.78 million

37.67 million

37.16 million

37.15 million

32.77 million

32.19 million

30.41 million

28.88 million

27.42 million

27.1 million

26.87 million

26.24 million

24.76 million

24.61 million

24.07 million

0 100 200 300 400 500

Facebook for Every Phone

Coke

YouTube

Red Bull

Converse All Star

Nike Football

Playstation

Starbucks Coffee

Oreo

Pepsi

iTunes

Skype/Windows Live Messenger

Nutella

Pringles

Angry Birds

Samsung Mobile USA

Skittles

Monster Energy

Adidas Originals

Xbox

Source: Worldwide, Facebook, July 2014

Popular brandswith the most

Facebook fans.

Page 12: Internet marketing statistics

by Lisa Masiello.

Tweet with with me on @LisaMasiello

Connect with me on /in/LisaMasiello

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Go ahead. It’s ok.