intro sales deck_brands_november 14
TRANSCRIPT
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Presentation
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ScribbleLive brings data and creativityinto every business in the world to
achieve incredible results
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How Brands Use ScribbleLive
Dynamic content experiences(Second screen, UGC, audience interaction)
Strategic planning & execution Data insights & influencer marketing
Original content creation(Infographics, videos, micro content, interactives)
Search Engine Optimization (SEO)
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What’s driving marketers toward content
Advertising Industry
$500 Billion
Effective?
200M+ ad blocking users
Declining click-through rates
Buyer’s journeyhas changed
Proliferation of digital channels
70% of buyer's journey is complete before reaching out to sales
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Here’s the proof
of B2B marketers say that they will create
more content in 2016. (CMI)
32%
of B2C marketers’ total marketing budget will
be allocated to content marketing, vs. 25% last
year (CMI)
78%
of CMOs believe that original content is the
future of marketing(DemandMetric)
76%
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Key Challenges:
§ Creating connected content experiences
§ Producing high quality content efficiently
§ Engaging across the entire customer experience
§ Predicting content performance
Why Marketers struggle to deliver predictable results
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Why ScribbleLive?
The content-centric platformScribbleLive brings together data, creativity and effectiveness,
empowering marketers to achieve incredible results.
Channel your creativity
Make decisions with data
Deliver content effectively
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Make decisions with data
Know what gets attention
Hone your strategy
Benchmark against your competitors
Predict results
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Channel your creativity
Create high-impact content
Tap into the power of UGC
Syndicate great content
Engage with live experiences
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Deliver content effectively
Start with strategy
Collaborate
A single platform
Easy to get started, easy to use
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Content Marketing Lifecycle
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SEO & Influence
Linkdex
Our Products
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ScribbleLive can grow your business in new and innovative ways