introduction and meaning of communication

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By Prof. Kamlesh Joshi

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Page 2: Introduction and Meaning of Communication
Page 3: Introduction and Meaning of Communication

Introduction of communication The word communication has been derived from the Latin word “ communis ” means to share.

It is also the source of the English word “common” which means that whatever is common is shared by all.

Communication may be defined as sharing information and ideas so as to create mutual understanding between people.

Page 4: Introduction and Meaning of Communication

According to Newman and Summers, “Communication is an exchange of

facts, ideas, opinions, or emotions by two or more persons”

According to Peter Little, “ communication is the process by

which information is transmitted between

individuals and organization so that an understanding response results”

Introduction of communication

Page 5: Introduction and Meaning of Communication

Introduction of communication According to Allen, “ communication is the sum total of all the

things one person does when he wants to create understanding in the mind of another . It is a bridge of meaning”

According to William Scott, “administrative communication is a process which involves the transmission and accurate replication of ideas ensured by feedback for the purpose of eliciting actions which will accomplish organizational goals”

Page 6: Introduction and Meaning of Communication

Communication is…..

Body language

55%

words7%

style38%

Page 7: Introduction and Meaning of Communication

Most Common Ways To Communicate

Speaking Vis. Images

Writi

ngBody Language

Page 8: Introduction and Meaning of Communication

Art of getting your message across effectively through:

•Visuals – leaves greatest impact

•Body Language – can make or mar

•Spoken words – first & simplest way

•Written words – reflects importance

Page 9: Introduction and Meaning of Communication

To express our emotionsAchieve joint understandingTo get things donePass on and obtain informationReach decisionsDevelop relationships

Page 10: Introduction and Meaning of Communication

Good Communication can’t exist without honest listening We do not try HARD to get our message across We do not take advantage of various media available to us We all could improve our communication skills It can not be perfected

Page 11: Introduction and Meaning of Communication

Television, Newspaper, Magazines, Internet…

Multimedia

Photographs, Paintings, Videos, Film…

Visuals

Facial expressions, Actions, Voice Tone, Silence, Stance…

Gestures

Conversations, Interviews, Phone Calls, Speeches…

Oral

Letters, Memos, Circulars Reports…

Written

Page 12: Introduction and Meaning of Communication

Communication Skills Overview

Effective communication skills are a critical element in your career and personal lives.

We all must use a variety of Communicationtechnique to understand and to be understood.

Page 13: Introduction and Meaning of Communication

Communication in Business Communication gives substance to

Organization’s existence. It improves the employee’s

motivation to work. Facilitates leadership. Helps public relations. Increases job satisfaction. Helps managers in performing their

roles. Reduces time and efforts.

Page 14: Introduction and Meaning of Communication

Communication in Business Efficient planning.

Co-ordination. Effective control. Sound industrial relation. Training and development.

Page 15: Introduction and Meaning of Communication

Communication GoalsTo change behavior

To get action

To ensure understandingTo persuade

To get and giveInformation

Page 16: Introduction and Meaning of Communication

Aim of good Communication To give and receive information. To provide advice. To provide counselling. To issue orders and instructions. To receive suggestions. To persuade people. To impart education and training. To warning and notice. To improve morale. To improve discipline.

Page 17: Introduction and Meaning of Communication

We Need To ImproveWe Need To Improve Communication..!! Communication..!!becausebecause70 % of our communicationefforts are : misunderstood misinterpreted rejected not heard 6 people talking in a 2 people conversation!!

Page 18: Introduction and Meaning of Communication

ANY QUESTIONS ? ?

Page 19: Introduction and Meaning of Communication