is virtual the next mobile? students' expectation towards digital learning

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IS VIRTUAL THE NEXT MOBILE? Students’ Expectations Towards Digital Distance Learning Online Educa Berlin December 1st, 2016

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Page 1: Is Virtual The Next Mobile? Students' expectation towards digital learning

IS VIRTUAL THE NEXT MOBILE?Students’ Expectations Towards Digital Distance Learning

Online Educa Berlin

December 1st, 2016

Page 2: Is Virtual The Next Mobile? Students' expectation towards digital learning

The German Distance Learning Market

160.000 distance learning students

70.000 at private institutions

Growing with ~ 7% CAGRNon-traditional students

(part-time, access / qualifications, older)

Strongly influenced by publishing companies

IUBH as a distance learning provider

University established in 1998

On-campus programs focusing on service industry (tourism /

hospitality / business)Launch of distance

learning programs in November 2011

2016: 10.000 students (+1.000% since 2011)

The Distance Learning Trends study 2016

Online survey amongst German-speaking distance

learning students~ 2600 participants

76,5% Bachelor, 23,5% Master

Programs: Economics, IT, “Others”

Average age: 30,2 years

Page 3: Is Virtual The Next Mobile? Students' expectation towards digital learning

The role of digital learning offers in distance higher education

Today, digital learning offers are named the third most important reason in choosing a study program, exceeding aspects like the institution’s reputation, program costs, and service and support offers.

Page 4: Is Virtual The Next Mobile? Students' expectation towards digital learning

IUBH / Corporate Programmes

Reasons for selecting a study program

Seite 4

Collaboration With EmployerInternationality Of Institution

Recommendations From Third PartiesFree Programme Testing Offers

Access To Demo Study MaterialsCourse / Programme Guidance Services

Web-Reputation Of InstitutionDistance To Campus / Test Centres

Recognition Of Prior Learning AchievementsCosts Of Programme

Support OffersReputation Of University

SpecialisationsE-Learning Offers / Digital Media Usage

Flexibility Of Study FormatContent Of Study Programme

0 1 2 3 4

(1 = very important | 4 = unimportant)

Page 5: Is Virtual The Next Mobile? Students' expectation towards digital learning

Top reasons for starting distance learning

programs

71.4 % - Increase employability

71.1 % - Improve career chances

67.9 % - Personal development

57.7 % - Increase salary

Ownership of technical equipment

Laptop: 95.5 %Smartphone: 95.3 %

Tablet Computer: 85.3 %E-Book Reader: 31.8 %

Wearables: 8.2 % Augmented or virtual reality tools: 1.7 %

High expectations towards online learning offers

99.1 % - Online campus93.6 % - Recorded lectures

88.2 % - Digital scripts 86.6 % - Online library

81.2 % - Webinars / video conferencing

73.7 % - Proctored e-exams

67.1 % - Social learning tools

Page 6: Is Virtual The Next Mobile? Students' expectation towards digital learning

IUBH / Corporate Programmes

Augmented Reality / Virtual RealitySerious Games

Live Sessions (in person)Social Media Offers

Simulations / Virtual LabsLearn Groups (in Person)

PodcastsLerning Apps

Social Learning ToolsDigital Scripts (Optimised For Mobile Devices)

Printed ScriptsE-Exams

Online Lectures / Webinars (Live)Online Library

Digital Scripts (PDF)Online Lectures / Webinars (Recordings)

Online Tests (Self-Testing)Exam Collections

Online Campus

0.0% 25.0% 50.0% 75.0% 100.0%

Requested by students Offered by institutions Requested by students

Requested vs. available formats / services in distance learning

Seite 6

Page 7: Is Virtual The Next Mobile? Students' expectation towards digital learning

IUBH / Corporate Programmes

Augmented Reality / Virtual RealitySerious Games

Live Sessions (in person)Social Media Offers

Simulations / Virtual LabsLearn Groups (in Person)

PodcastsLerning Apps

Social Learning ToolsDigital Scripts (Optimised For Mobile Devices)

Printed ScriptsE-Exams

Online Lectures / Webinars (Live)Online Library

Digital Scripts (PDF)Online Lectures / Webinars (Recordings)

Online Tests (Self-Testing)Exam Collections

Online Campus

0.0% 25.0% 50.0% 75.0% 100.0%

Requested by students Offered by institutions Requested by students

Requested vs. available formats / services in distance learning

Seite 7

Page 8: Is Virtual The Next Mobile? Students' expectation towards digital learning

IUBH / Corporate Programmes Seite 8

So what about

Augmented and

Virtual!!!

Page 9: Is Virtual The Next Mobile? Students' expectation towards digital learning

IUBH / Corporate Programmes

Would learners use the following devices in distance learning?

Seite 9

Wearables (Owners)

Wearables (Total)

Augmented / Virtual RealityTools (Owners)

Augmented / Virtual Reality Tools (Total)

0% 25% 50% 75% 100%

11.7%

3.5%

13.2%

3.8%

21.8%

7.6%

42.1%

16.0%

24.5%

30.1%

15.8%

37.6%

42.0%

58.8%

28.9%

42.6%

Very Likely Likely Unlikely Very Unlikely

Page 10: Is Virtual The Next Mobile? Students' expectation towards digital learning

Virtual andAugmented Realitywill become a standard in online learning

The higher the market penetration with virtual and augmented reality devices, the higher the acceptance of learners to use these technologies in distance learning.

Page 11: Is Virtual The Next Mobile? Students' expectation towards digital learning

Thank you.

Page 12: Is Virtual The Next Mobile? Students' expectation towards digital learning

Philipp HöllermannHead of Online Learning Solutions

Internationale Hochschule Bad Honnef – Bonn (IUBH)Corporate ProgrammesMülheimer Strasse 3853604 Bad HonnefGERMANY Fon: +49 (2224) 9605-215Mobile: +49 (0) 173-6821841

[email protected] www.iubh-corporateprogrammes.de

Twitter: http://twitter.com/phoellermann Xing: http://www.xing.com/profile/Philipp_Hoellermann LinkedIn: http://www.linkedin.com/in/philipphoellermann