itu-r workshop on emergency broadcasting...itu-r workshop on emergency broadcasting 21 november 2013...

Committed to Connecting the World

International Telecommunication Union

ITU-R Workshop on Emergency Broadcasting

21 November 2013

Geneva, Switzerland


ITU-R Report on the Importance of Terrestrial Broadcasting in Providing Emergency Information to the Public– Lynn Claudy and Gary Stanley

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Co-Rapporteurs

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Lynn Claudy

Senior Vice President, Technology

National Association of Broadcasters

Washington D.C., USA

Gary Stanley

Senior Frequency Manager

Babcock International Group

London, UK


ITU-R Report on the Importance of Terrestrial Broadcasting in Providing Emergency Information to the Public

4 Photo: FEMA/

Walt Jennings


Basics of ITU-R Report

Gary Stanley and Lynn Claudy established as Co-Rapporteurs for the report at ITU-R WP6A meeting in April 2013

Call for contributions widely distributed

Draft report submitted in late Oct. for WP6A meeting this week

11 major sections, 96 pages 5


Section 1-- Background During disasters, information is first

priority

Broadcasting is ideal “first informer”

No network congestion

High quality, in-depth information

Broadcast receivers are inexpensive, battery operable, widely deployed, easy to distribute

Highly reliable network

Most broadcasts are free to public 6


The Uniqueness of Broadcasting For the Broadcaster:

One-To-Many

REACH AND SCALE


The Uniqueness of Broadcasting For the Broadcaster:

One-To-Many

For the Household:

Many-To-One

REACH AND SCALE SURVIVABILITY


Background Cont’d

Central Conclusion of Report

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Section 2-- Terrestrial Radio and Television Reporting

Reliable, accurate and timely information and warnings before the disaster happens

Appropriate information and advice as the disaster is happening

Timely, relevant and practical information after the disaster occurs

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Section 3-- Operational methods used to assure

continued broadcast service

Achieved through planning, for example;

Redundant facilities

Back-up power

Emergency protocols

Check lists 11

The mission of broadcasting is to be

available at all times


Operational Methods Cont’d

Example: U.S. Federal Communications Commission (FCC)

Media Security and Reliability Council (MSRC) Best Practices

Example: BBC Media Action

“Radio station in a suitcase”

Broadcast facility can be rapidly transported and set up during crisis

Supply of battery-operated/wind-up radios for emergency distribution

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Section 4-- Use of Existing Broadcasting Infrastructure

In-house procedures quickly adapted to provide life and safety information

Existing broadcast services used to transmit “Lifeline” services

Support of local broadcasters to enable them to be back on-air

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Example: Getting back on the air after a disaster

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First Response

Indonesia responds to

earthquake in Aceh

province to enable

local broadcaster to

return to full power

operation


Section 5-- New broadcasting techniques for

use in emergency communications

In the U.S. broadcasters participate the government-organized Emergency Alert System (EAS)

Emergency alerting technology can be extended for HD Radio and Mobile DTV

Digital Radio Mondiale has developed an Emergency Warning Functionality

BBC Media Action uses innovative methods to reach affected communities

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Many broadcast systems include

emergency warning capability


Example: Mobile EAS and Rich Media

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Initial message warning

Guide linked from message

Weather Radar Map

HTML information


Example: Digital Radio Mondiale Emergency

Warning Functionality (EWF)

Part of DRM system specification

Alternative Frequency Signalling (AFS)

Points receiver to emergency broadcast

Audio

Text messages

Journaline advanced text


Section 6-- Collaboration between broadcast

organisations

Sharing of broadcast infrastructure and resources

The Communicating with Disaster Affected Communities (CDAC) Network

International Association of Broadcasting

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Section 7-- Public service efforts by broadcasters

associated with emergency and disaster situations

Internews

First Response Radio

BBC Media Action

NGOs– Free Press Unlimited, IREX, Equal Access, Search for Common Ground, Institute of War and Peace Reporting

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Examples of Public Service by U.S. Broadcasters

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Example: Internews Case Study in Haiti

Communication is Aid

Saves lives

Improves humanitarian effectiveness

Provides vital psychological support

Manages community expectations

Gives affected populations a voice and fulfills people’s right to know


Section 8-- The Role of International Broadcasting

Why is international broadcasting important for disaster relief?

Shortwave radio – disaster resistant

Still popular in many countries

DRM – Early Warning Functionality

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Example

The International Radio for Disaster Relief (IRDR) project

Aims to identify frequency channels in each shortwave band

Reserved by global coordination community for disaster mitigation

Clear frequencies at short notice

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Section 10-- Case studies

Many examples of efforts by radio and television broadcasting during public disasters and emergencies

Contains 8 annexes describing specific case studies from around the world

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Case Studies of U.S. Broadcasters Covering Disasters

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Case study: First Response Radio

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First Response

India puts “radio

station in a

suitcase” on-air

within 72 hours of

flash floods and

landslides in

Uttarakhand


Section 11 Conclusions

Terrestrial broadcasting is critically important for information dissemination to the public in times of emergencies

High service reliability

Professional compilation of important information

Receivers are readily available, inexpensive and pervasive in society

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Conclusions Cont’d

In times of crisis and disaster, radio and television broadcasting is unparalleled in its ability to effectively reach affected populations with relevant

information-rich media content

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Thank you!

itu-r workshop on emergency broadcasting...itu-r workshop on emergency broadcasting 21 november 2013...

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