iw13 keynote, bill ruh, ge software—the emerging industrial internet

Bill RuhVICE PRESIDENT

GE Software

Big Industry Trends

© General Electric Company, 2013. All Rights Reserved.

We Used to Get...

1. More Data

Takeoff Diagnostics Data

(Averaged)


Cruise Diagnostics Data

(Averaged)

Landing Diagnostics Data

(Averaged)

Air Speed CalibratedAltitudeCarrier NameCore Compartment Cooling ValvePositionCore SpeedDate GE ReceivedDeparture StationDestination StationEGT Exhaust Gas TemperatureEGT1EGT2EGT3EGT4EGT5EGT6EGT7EGT8Engine Serial NumberFMV PositionFMV Position Demand

Now We Get


OT is VirtualizedAnalytics Become Predictive

Machines are Self-Healing and AutomatedMonitoring & Maintenance is Mobilized

Employees Increase Productivity

Entertainment is DigitizedSocial Marketing EmergedCommunications MobilizedIT Architecture VirtualizedRetail & Ad Transformed

2. Rise of the MachinesWhat Happened When

1B PeopleBecame Connected?

What Happens When 50B Machines

Become Connected?

Consumer Internet Industrial Internet


3. Changing Architecture

Wave 1:Mainframe


Wave 2:Client-Server

Wave 3:Consumer Grade

Inno

vatio

n

Time

3. Changing Architecture


Distributed Compute

& Analytics

Cloud for

Efficiency

& Agility

Mobile: Anytime,

Anywhere Access

Predictive

Insights from

Big Data

Transition to

Brilliant

Machines

Consistent &

Meaningful

Experience

Industrial Software Application Requirements

End-to-End

Security

Intelligent Solutions

Learns from Data

Evolves with Automated Updates

Employs Unifying Theory

Delivers Insights

Uses Probabilistic Models Applied inUnique Ways

4. Real-Time Analytics


Prior Knowledge

Historical Data

Experiential

Learning

Analysis

Together Digital & Physical are Changing the Game



The Digital Enterprise

Focus on Customer Outcomes withAbility to Respond Quickly to Change

Understanding What DeliveryModel(s) Meet Customer Preferences

Spur Open Innovation & Forward-Thinking Dialogue

Designing Solutions for Anywhere,Anytime Access to Information

Combining Elements of Low CostSensing, Analytics & New Levels of

Connectivity Permitted by theInternet

Connecting Minds & Machines


Instrumental Industrial Machine

Industrial Data Systems

Big Data Analytics

Remote andCentralized

Data Visualization

Physical and Human Networks

Secure Cloud-Based Network

Extraction and Storage of Proprietary Machine

Data Stream

Machine-Based Algorithms and Data Analysis

Data Sharing with the Right Peopleand Machines.

Intelligence FlowsBack Into Machines

“The Power of 1”

PredictiveDiagnostics Power

Predictive Maintenance Healthcare

IncreasingFreight Utilization Rail

Driving OutcomesThat Matter

$27B Industry Value by Reducing System

Inefficiency

$63B Industry Value by Reducing Process

Inefficiency

$66B Industry Value with

Efficiency Improvementsin Gas-Fired Power

Plant Fleets



Value Of BigData Analytics

1 Gas Turbine Compressor BladeMonitoring Potential:

500 Gigabytes Per Day

Defining Brilliance


Turbine To BatteryBattery Storage Makes

Predictable Power a Reality,Driving Wind Farm Output,

Improving Service Productivityand Creating New Revenue

Streams for Customers.

Turbine To TurbineIf a Turbine Loses Wind Speedor Wind Direction, It SimplyAsks Its Neighbor What It’s

Doing and Replicates theAction, Improving Availability

and Power Output.

Turbine To RemoteMonitoring

GE Turbines are Monitoredand Analyzed 24x7 Using 150+

Unique Software Rules toDetect, Prioritize, and Identifythe Best Fix for Wind Turbine

Operation Issues. It’s LikeHaving a Team of ExpertsAround the World Solving

Issues Real Time.

Farm To GridWhen the Grid Needs MoreVoltage, Wind Farms Take

Action. Every Second, 150,000Data Points on a Farm are

Analyzed to Integrate 400MWOnto the Grid.

Wind Farm To Wind FarmFarm to Farm Communication AllowsAutomated Control of a Wind Farms’

Voltages to the Grid, Providing Stabilityto a Broader Regional Area Through

Optimizing Multiple Farms.

Our Approach


New Techniques and Advances inAnalytics, esp. Machine Learning

& Statistics

Hybrid Cloud Platform for ServicesDevelopment and Delivery

Next-Generation M2M and Control Technology

User Experience Tool Set

Analytics Centered Applications

Strategic Partnerships for Key Infrastructure

Strategic Investment for Innovativeand

Emerging Technologies

Partner to Pursue New Markets

Enable Customers to Create NewSolutions

Defining and Developing IndustrialInternet Services

Centers of Excellence: DataScience, Design Experience, Cyber

Security

Stamping Lean and Agile BestPractices on Global Development

Hubs

Creating Leadership Program

Organization Architecture Ecosystem


What Does ThisAll Mean?

Disruption is Occurring in Every Industry,Analog to Digital

Industries



The Potential Benefits of Intelligent Systems

are Vast and the SynergisticEffects of Widespread

Machine Instrumentation Canbe Realized Across Fleets and

Networks



Software Coupled with

New ProcessingArchitectures are the Enabler for These Digital

Industry Architectures



R&D is Critical to Lead theChange: Not Just New Products but

New Solutions, Systems& Industry Architectures



Disruption is Occurring

in Every Industry,

Analog to DigitalIndustries

The Potential Benefits of

Intelligent Systems are Vast and the Synergistic Effects of Widespread

Machine Instrumentation Can be Realized Across Fleets

and Networks

Software Coupled with

New Processing Architectures are the Enabler for

These Digital

Industry Architectures

Thank You
