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Briefl yBriefl yPro-poor programsDAVAO City -- Program par-ticipants or beneficiaries of government pro-poor initia-tives have demonstrated improved involvement in community events and even expressed enhanced rela-tions with other community members. Moreover, participation in community projects showed a marked increase in self-esteem and family unity among project beneficiaries. Some beneficiaries have even surpassed program expectations realizing and proving to all that they can do more if they just put their mind and heart into it. When people feel trusted and re-spected, they are happy and they tend to give more of themselves, motivated to achieve more.

Welfare programBUTUAN City -- The provin-cial government of Agusan del Norte has institutional-ized the welfare programs for children as local officials acknowledged that the youth are the hope of the country. This is what Governor Erlpe John Amante point-ed out in his State of the Province Address in the 6th special session of the Sangguniang Panlalawigan held recently at the provincial capitol covered court here. The chief executive of the province emphasized that in order to ensure that children are attended well, the province strengthened the local council for the protection of children in the municipalities.

A MOTHER’S LOVE. Gina, a mother of five, carries one of his children on her back out of the muddy path on their way to school. PHOTO BY MIO CADE

By MIKE BAÑOS, Correspondent

CAGAYAN de Oro City just took a quan-tum leap in global competitiveness as a city in the “Quality of Life” index with

the recent inauguration of the Laureana San Pedro Rosales Heart Institute by the Capitol University Medical City. “Our new facility aims to empower local cardiologists to do the needed surgical and other medical procedures locally to save patients the additional risk and expense of having their operations done in Manila or Cebu,” said Ms. Rosalinda R. Deleste, CUMC President and Administrator. The Laureana San Pedro Rosales Heart Institute is named in honor of the late Madame Laureana Rosales, the founder of Capitol Uni-versity and the CCC Hospital,

progenitor of the CUMC. Ms. Deleste cited recent studies in the United Kingdom and the US which indicate a correlation between the pa-tient’s travel distance to the hospital with increased risk of mortality and how patients traveling long distances to the hospital spend more and incur higher hospital charges than patients residing nearby. “If a person suffers from heart attack, a patient will have a golden period for 90

Dr. Homobono B. Calleja cuts the ribbon for the LSR Heart Insitute with the assistance of CUMC Pres. & Administrator Rosalinda R. Deleste (right) and Dr. Renato Alagadan, LSRHI Director. Looking on is Dr. Jan Denton A. Chua, Pres/CEO of HB Calleja National Heart Institute.

Banana packing accreditation in place for quality control

By CARMELITO Q. FRANCISCOCorrespondent

houses in the Davao Region. Based on records of the agency, only 44 were approved out of 69 packing houses

DAVAO City -- The Bureau of Plant Industry has started accrediting banana packing

which applied for accredita-tion. The region has about 400 of such facilities run by small banana growers. Norlito P. Agduyeng, re-

AXA Philippines expands, opens new branch in CdOBy ALLAN M. MEDIANTE

Executive Editorinsurance provider estab-lishes a branch in this city. AXA Philippines opened its newest branch at CKY Bldg., along Capistrano St., this city, June 20. Present to personally greet clients, visitors, and the me-dia, were AXA Philippines president and CEO Rien

A GREAT opportunity for Cagayanons and the people of Northern Mindanao to secure their future financially, comes to fore as the world’s number one

Hermans, Chief Agency Of-ficer Rahul Hora, and Zone Head Xenas Kintanar. Considered as the num-ber one insurance brand worldwide (according to Interbrand 2011 Report), AXA is known as a global leader in Financial Protec-tion, supporting its individual

clients and big businesses, with tailor-fit products and services meeting each one’s unique needs in insurance, personal protection, savings and wealth management. Hora said that with the opening of their branch in this city, “AXA Philippines

HEART/PAGE 10

BANANA/PAGE 8

AXA/PAGE 2

2 BusinessWeekMINDANAOJune 25-28, 2012 EconomyEconomy

AXA/PAGE 8

MisOc farmers to supply quality rice breedsBy RUTCHIE C. AGUHOB, Contributor

CLARIN, Misamis Occidental -- The rice farmers of Clarin may turn out to be the sup-pliers of quality breeds of rice, not only in the province of Misamis Occidental, but also in the entire region of Northern Mindanao.

supervision of the Depart-ment of Agriculture (DA) in 2009. Recently, Clarin was visited by the personnel of the Integrated Pests Man-agement-DA Central Office, during the Plant Genetic Resources-Conservation Development and Use Farm Field School Day and Seed Festival. It was found out that the rice farmers in the area really applied the knowledge and skills they learned from the PPB. The PPB was aimed at

This, after they were seen to have mastered the knowledge and skills in breeding rice varieties for five years now, Jose Satorre, Mis. Occ. Provincial Agri-culturist, said. He said Clarin was made a pilot area for Participatory

Plant Breeding (PPB) by the Southeast Asia Regional Initiative for Community Empowerment (SEARICE), a non-government organiza-tion that aimed to capacitate the ordinary farmers with knowledge and skills on plant breeding under the

letting the farmers continue to get the pure and original rice variety that they planted in the beginning and dis-cover for themselves other varieties resulting from their breeding experiments. This way, the farmers will know what rice variety can adapt to the changing climate in the area, which variety does not attract insects and pests, which variety does not need chemi-

cals or in-organic fertilizers, and which variety gives out

better yields and harvests, Satorre added.

Mining company empowers community thru training

MRL Gold Philippines, Inc. has provided training and helped people find jobs since it began operations in 2006, said Ms. Jesalyn A. Guingguing, Environ-mental Manager and OIC for Community Relations. The company has or-ganized training on solid waste management, coastal resource management, marketing, among others. Among the sectors that attended these were in-digenous people, farmers, fisher folks, women, youth and children. The said trainings were conducted in partnership local gov-ernment units, academe, and national government agencies. As of 2012, at least 679 stakeholders have gradu-ated from these trainings. Of the total, at least 55

were employed by the com-pany, 15 were employed in other establishments, 115 became entrepreneurs, and 6 took higher education courses with MRL support. Among the beneficia-ries were: Bernie S. Nanoy, 29, and president of the DOLE-registered Coro Mamanwa Community Organization – said that with the help of MRL and the LGU, his group was able to secure a settlement area. They also availed of livelihood trainings and exposures, and started entrepreneur-ial activities like selling bags and slippers with the use of hyacinth and other indigenous materials, plus fishing and agricultural pursuits for a living. Ms. Ailyn B. Lasutan of Jabonga, Agusan del

Norte, was one of those who graduated in MRL’s Mobile Computer Literacy Program (MCLP). Shortly after graduation, she was absorbed by MRL as As-sistant Trainer for MCLP. Ms. Zaiton N. Sumpo, Lead Trainer of MCLP, revealed that Ms. Lasutan was hired because she is diligent and a fast learner. Mr. Avelino A. Buyo – another Assistant Trainer, 26 years of age, of pure Mamanwa descent, and who is on regency status as a seminary graduate – is not a product of MRL’s development intervention. But because of his capabil-ity and credentials, plus the fact that he is a native in the community, he was absorbed by MRL to help in mentoring trainees under the MCLP.

for solutions that better meet the financial needs of its cus-tomers or modify services to adjust to their changing prefer-ences. In this unique service AXA Philippines has become the innovator behind the de-velopment of bancassurance and behind the introduction of variable life products in the market. What you need, the way you want it. Currently AXA Philippines is offering financial security to almost 300,000 individuals through its group and indi-vidual life insurance products. As the pioneer in the market, AXA Philippines is offering the second generation variable life products, that provide the clients even better financial

Axa...from page 1is continuing its expansion in Mindanao and throughout the country. Our new branch is here to give customers what they need. Now, Cagayanons will have access to customized financial solutions that AXA offers.”

Redefining Standards “In AXA, we say we re-define standards. And when we redefine standards, we do things for the better to make our services more available, our approach more attentive and the delivery more reliable,” said Rien Hermans. AXA Philippines is redefin-ing the market by challenging the present and always looking

security and improved returns. AXA Philippines has a na-tionwide coverage through 557 Metrobank branches, which are being serviced by 450 financial executives and 26 AXA branch offices that are the home to its growing network of 1,500 exclusive financial advisors, with currenty valued at P40 billion. Starting operations in 1999, AXA Philippines pioneered and continued to innovate on its variety of life insurance products. It became one of the top life insurance companies in the Philippines, ranking 3rd based on total premiums serving over 130,000 individual clients and over 100,000 group certificate holders.

Domestic Partner AXA Philippines is an affiliate of the Metrobank Group, one of the country’s largest conglomerates with diverse interests in the bank-ing, insurance, real estate and automotive industries among others. Metrobank Group’s flagship company, the Metropolitan Bank & Trust Company (Me-trobank), is one of the largest banks in the Philippines, and is recognized as the strongest bank in the country by The Asian Banker, the Best Domes-tic Bank in the Philippines by The Asia Money Awards, and Best Bank in the Philippines in 2010 and 2011 by Euromoney. A recognized leader in the country’s banking industry, Metrobank has become re-garded as the trusted banking partner, staying true to its brand promise of “You’re in Good Hands.”

AXA’s worldwide leadership

For the past three con-

3BusinessWeekMINDANAO

June 25-28, 2012

WHAT teaching ap-proach do you use? How diff erent is it

from other schools? Th ese are the common questions that we get whenever we have clients who inquire about our school. Cagayan de Oro Academy of International Education has adopted the Multiple Intelligences Th eory of Dr. Howard Gardner in its cur-riculum. So how do we do it? Anchored on the premise that each student has eight intel-ligences with varying degrees, we see each of our students as distinct and unique from one another. Our teachers keep a close relationship with the

Individual Differences and Multiple Intelligences

children in order for them to profi le their intelligences. With this, they are able to identify the strengths and weakness of each child and use his interests and preferences to design appropriate learning experiences and opportuni-ties. Each lesson is taught and learned in many diff erent ways. One size does not actu-ally fi t all. Th e teachers are able to cater to all the students’ needs. Th ey do not solely rely on paper and pencil tests in assessing students. Projects, portfolios, performances, and real life experiences are given much weight in the learning process. Recognizing that people are more diff erent than they are alike, essentially brings

about a huge impact in every student’s life. Th e multiple intelligences theory equal-izes how the teachers view students. Students are not only considered intelligent when they aced the test in Mathematics or when they got good grades in English, but also when they excel in Music, visual and performing arts. At Cagayan De Oro Acad-emy Of International Educa-tion every child is intelligent and smart. The school is situated at Kauswagan Na-tional Highway, Cagayan De Oro City, across Citra Mina. Enrollment is still going on. For inquiries please call up tel. nos. (88) 310-0210 and 72-72-20.

By CAROLYN R. PICHAY

4 BusinessWeekMINDANAOJune 25-28, 2012 CompaniesCompanies

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Jollibee continues strong performance both from the local and international markets.

Jollibee upbeat on local demandFAST FOOD giant Jollibee Foods Corp. expects to perform better this year barring any major economic disturbances, a ranking official said on Friday.

the global economic situ-ation worsen. “We have very good momentum going for us, especially in terms of sales. What’s important for us, of course, is long-term growth,” added Mr. Baysa. As for acquisitions, Mr. Baysa said that it has not set any targets for this year as of yet. “While we have no tar-gets, we’re always open-minded,” he said. Mr. Tan Caktiong how-ever noted that the company is choosing to focus on the fast food business as of now. “This is within our core competence and our exper-tise,” the official explained. The firm, said its chief executive, has opened 72 of its targeted 300 stores this year, with half of these in foreign locations and

“This year should defi-nitely be better for us if there are no surprises, espe-cially in terms of the global economic situation,” Ys-mael V. Baysa, chief finance officer and vice-president of corporate finance of Jollibee told reporters at the sidelines of the firm’s annual stockholders’ meet-ing. Jollibee registered a net income of P3.25 billion in 2011, only slightly up from the P3.21 billion it posted in 2011. Mr. Baysa said that while the company is hopeful about sustaining its growth, especially in terms of sales, it remains guarded, espe-

cially amid the eurozone crisis. “We don’t know to what extent we’ll be affected by this situation in Europe,” said Mr. Baysa. The crisis, said Tony Tan Caktiong, Jollibee chair-man and chief executive, could impact on the firm’s foreign and local markets if it worsens. “[But] we are optimis-tic, especially because the Philippines seems to be on an upward train in terms of its economic situation,” said Mr. Tan Caktiong. The company’s current market, he said, is 80% local and 20% foreign, which may help keep it afloat should

the remaining half in the Philippines. Jollibee’s store portfolio is comprised of 2,004 local branches and 509 overseas branches as of end-March. In the Asian region, the firm already operates stores in China, Hong Kong, Vietnam, Brunei, Indonesia and the Middle East. Last May, the company had announced that it is looking to expand its in-ternational store network in Singapore after forging a joint-venture deal with Singapore-based Beeworks, Inc. through its wholly-owned subsidiary Golden Plate Pte. Ltd. Jollibee’s shares posted a slight drop of 0.95% or P1.00 to close at P104.00 apiece on Friday from its previous close. -- Bettina Faye V. Roc

Veterans Bank directors electedPHILIPPINE Veterans Bank (PVB) announced the elec-tion of its Board of Direc-tors in the recent annual stockholders’ meeting held at the SMX Convention Center , Pasay City where some 5,000 stockholders, Filipino World War II vet-erans, widows & heirs were in attendance. Re-elected for another one-year term to the PVB Board were Col. Emmanuel V. de Ocampo, Atty. Democrito T. Men-doza, Ricardo A. Balbido, Jr., Engr. Antonio A. Balgos, Commo. Vicente R. Bue-naventura, Atty. Eduardo P. Pilapil, Gen. Umberto A. Rodriguez, Atty. Ramon P. Miranda, Percianita G. Racho and Col. Francisco T. San Miguel. Completing the 11-member PVB board is new-comer Laurito E.

Serrano, a son of a World War II veteran from Bulacan. In his report to the stock-holders, PVB President & CEO Ricardo A. Balbido, Jr. said that PVB was able to produce an audited net income of P519.07 million in 2011, about the same level as the net income of P519.59 million last 2010. Balbido cited gains in its core busi-nesses of corporate deposits and lending, trading gains and strategic management of its foreign exchange & investment portfolio as the main drivers behind the bank’s continued profit-ability. Balbido also reported that Veterans Bank’s total resources were pegged at P57.38 billion while capital funds stood at P5.68 billion as of end 2011, based on au-

dited financial statements. Total resources slightly dipped by 3% from P58.24 billion in 2010 to P57.38 billion in 2011. Capital how-ever moved up slightly by 5.5% to P5.68 billion from the previous year’s P5.465 billion. The Bank’s capital adequacy ratio (CAR), a measure to determine a bank’s capability to shoulder risks, stood at 16.15% under Basel II. This is still well above the 10% minimum requirement of the Bangko Sentral ng Pilipinas. As of April 30, 2012, the Bank reported that it grew its total assets by P2.80 bil-lion to P60.18 billion from the end of 2011 figure. Total deposits as of the same date was at P48 billion. Net income as of April 2012

Lorenzo Shipping hopes to grow 2012 net incomeLORENZO Shipping Corp. still sees an income growth this year despite higher oil prices and uncertainties in the world economy brought about by the Middle East and eurozone crisis. Company president Roberto Umali said the Lorenzo Shipping’s income may even surpass its profit in 2010, which was its high-est in the last three years. The company’s revenues

continue to increase from P1.46 billion in 2009 to last year’s P1.72 billion. “It was an odd year for us in 2011 because we have to recognize some P24 million worth of doubtful accounts,” he said, referring to those items that its accountants, SGV and Co., has recom-mended for the shipping firm to write down. He explained that the doubtful accounts accu-mulated over the years, which may include those disputed charges that cus-tomers doesn’t want to pay as it was not agreed upon by both parties. In 2011, the company’s income plunged to P11.17 million from the previous year’s P52.09 million. The reported profit was the low-est in three years, compared with P52.09 million in 2010 and P24.07 million in 2009. Umali said the company, with its newer vessel fleet, is in much better shape today to increase its profit than it was six years ago, or before the Magsaysay Group bought a huge chunk of the

one of the country’s largest shipping firms. He said the company has seven vessels, or the same number of ships for the past years, but all of these were newer ones and more cost efficient for the Philippine market. During the past two years, the company bought three newer vessels—named Lorcon Manila, Lorcon Du-maguete and Lorcon Gen-eral Santos—which were acquired using internally generated funds and bor-rowed capital, “Over the last six years, we have also acquired 3,614 new containers through a combination of straight lease and lease purchase arrange-ments. These enabled us to dispose and or off-hire 2,519 old containers, 80 percent or 2,021 units of which are 20 years old and above,” Umali said during the company’s stockholder’s meeting on Thursday. He said company, which has an 11-percent market share, plans to launch the Visayas-Mindanao service

during the third quarter of the year to focus on specific market area. “The domestic shipping is beset with over-capacity but we are confident that the best-run company will survive and grow. Despite the challenges in the indus-try, we see opportunities. We remain bullish about the future,” Umali said. Lorenzo Shipping owns and operates a fleet of seven vessels deployed to the key ports in Manila, Visayas and Mindanao. The company’s vessels have a capacity rang-ing from 200 twenty-foot equivalent units (TEU) to 426 TEUs with speed of 11 knots to 15 knots. For the first quarter of the year, the company posted a net income of P15.92 million, lower than the previous year’s profit of P18.71 million as a result of higher general and ad-ministrative expenses. Total revenues, a hug portion of which came from freight, increased to P455.06 million from the previous year’s P388.36 million.

DIRECTORS/PAGE 8

5BusinessWeekMINDANAO

June 25-28, 2012

6 BusinessWeekMINDANAOJune 25-28, 2012 OpinionOpinion

IGNACIO BUNYE

SPEAKING OUTSPEAKING OUT

Who Does He Think He Is?

JHAN TIAFAUHURST

THINK A MINUTETHINK A MINUTE

PED T. QUIAMJOT

TRAVERSING THETRAVERSING THETOURISM HI-WAYTOURISM HI-WAYService above Self

Philippine Banking History

THINK a minute… Have you ever wondered what the big deal is about Easter and this man Jesus Christ? Who exactly was He? People who don’t even like Him still agree that Je-sus Christ taught and lived the highest standard of love and morality the world has ever known. But what made Him so diff erent from all the other religious teachers and prophets, so that the world’s calendar centers on this one man’s birth? Remember, Jesus said that He’s the One Who has the authority to forgive people’s wrongs and sins. Jesus said that He’s the One Who will judge every person in the world when they die. Jesus even claimed He’s the Lord over death and the Creator of all life. So Who does this man think He is? God? Ex-

actly! And He proved it. When He gave His innocent, perfect life for the wrongs of mankind, was buried for 3 days, and then came back to life! Only God Himself has the power to create life from death. So what about other prophets and teachers who came aft er Jesus with new revelations, teachings and books they claim are also from God? Jesus very strongly warned us that any person who adds another teaching or book to the Bible, Jesus said that man is a liar and His teaching or book of rev-elation is not true. Because nobody, not even a priest or prophet, can add anymore to the revelation, teaching, and truth of God Himself in the Bible. Jesus warned we should never believe or follow these false prophets

and religions, even if they call themselves a Christian church or followers of Jesus Christ. You may be thinking: “Ok, if Jesus is God and the Only One Who can forgive all my wrongs, so what? What’s that to me?” Well, Jesus has everything to do with your life—both now and aft er you die. What we do with Jesus in our life now decides what He will do with us aft er we die. You must decide for yourself 1 of 3 choices who Jesus Christ really is: He’s either a liar, a lunatic, or the Lord of the world, just who He said and proved He is. Jesus said and showed that He’s God Himself, the Cre-ator of all life, and Lord over death. Th at means He’s your and my Judge Who’s the only One Who can forgive and save you from suff ering in

hell, away from Him forever. So if you understand that Jesus is God your Maker, just as He said and proved He is, then the smart choice is to obey everything He com-manded and live His way every day of your life. His way’s the only way you can live the true, satisfying life He created you to enjoy—now and forever. Just think a minute…

MINDANAO’S biggest Ro-tary Club, recognized also as the Rotary Club of Cagayan de Oro held its 65th Join Induction and Turn over Ceremonies at Pryce Plaza last Saturday evening. New and old familiar faces that made up the distinguished professionals, business and community leaders who share the common passion of serving the community of Cagayan de Oro came in full force. After a concelebrated mass officiated by Rev. Fa-ther Lyndon “Butch” Zayas of the San Jose Seminary, cocktail followed with in-coming Club President, Engr. Mar Paano, leading the celebration. Grade A,

Tuna from General Santos City was specially flown in for the occasion carved and served by Chef Bert Ysalina, one of the few Su-shi Masters in the City of Cagayan de Oro who is most sought after for his authen-tic Sashimi cuts and Sushi preparations using genuine Japanese garnishing and ingredients. Vintage 2007 Pinot Grigio White Wines from Italy flowed during the occasion with seven course dinner buffet served later in a separate portion tables in Rotary colors. Rotary Ann’s Josie Ali-ñabon and Janet Bernasor made sure the food and set up delight the members and guests for the evening.

Event Decorator Rowel Yap provided the floral arrange-ments, draperies and decors at the Grand Mindanao Ball-room venue. Pryce Plaza for its part has bought hundreds of new high back stacking chairs from China to be used for the event and its succeeding banquet func-tions. Now on its 65th year, the Rotary Club of Cagayan de Oro or the Mother Club of District 3870 was organized on April 22, 1948. It has con-tinuously lives to its motto of “Service above Self ” as it embarks on humanitar-ian missions to establish peace and goodwill. Among the yearly project brought by the Mother Club is the

Australian Interplast, led by Dr. Michael McGuiness who came with a group of foreign Doctors to perform pal lip surgeries to young children afflicted with the birth deformities. The proj-ect has brought smiles to the young patients and joy to the poor parents in Cagayan

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(Part IV)

FOR the past three weeks, we have been examining the history of banking in the Philippines. In this final article, we will focus on the development of finan-cial and legal reforms in the country in the last two decades. According to the Bangko Sentral ng Pilipinas’ “The General Banking Law An-notated: Book 2,” the finan-cial innovations that were introduced in the Philip-pines can be divided into three episodes: • Banking innovations prior to the 1990s; • Institutional changes in the 1990s: classified into for-eign exchange liberalization, financial liberalization, and the passage of the General Banking Law of 2000; and • After the year 2000: the emergence of non-tra-ditional banking products and services. In 1992, the Bankers’ Association of the Philip-pines created the Philippine Dealing System (PDS). The PDS linked bank partici-pants through an electronic screen-based network that enabled information shar-

ing and the undertaking of foreign exchange transac-tions. The same year, the Rural Banks Act of 1992 repealed Republic Act No. 720, as amended. The Rural Banks Act was passed to encourage and assist in the establish-ment of a rural banking system that would make credit available and readily accessible in the rural areas on reasonable terms. On July 3, 1993, pursuant to its constitutional mandate to establish an independent central monetary authority, Congress passed House Bill No. 7037 and Senate Bill No. 1235, which were later signed into law as Republic Act No. 7653, otherwise known as The New Central Bank Act. The law created the Bangko Sentral ng Pilipi-nas with the primordial responsibility to administer the monetary and banking system. The same law declared that all powers, duties and functions vested by law in the Central Bank of the Philippines that not incon-sistent with the provisions of Republic Act No. 7653, are deemed transferred to the

Bangko Sentral ng Pilipinas. Another significant leg-islation, Republic Act No. 7721 or An Act Liberalizing the Entry of Foreign Banks in the Philippines, was en-acted in 1994. The law liberalized the participation of foreign banks in the local bank-ing system. From only four foreign banks in the country in 1994, the number soon grew to 18 head offices and subsidiaries. Several important devel-opments occurred during this decade, like the discon-tinuation of Bangko Sentral development lending and the relaxation of rules on bank entry and branching. Interest payments were

A bump in the head, ouch!!!THE line was kind of long and in order not to be im-patient, I tried to read a book I had with me. Since, the topic that was discussed wasn’t that interesting, I started to look around my surroundings and what caught my attention was that of a cute little girl be-ing playfully shaken by the older sister, to make the baby smile and laugh. It made me smile too, seeing them play and happy. It was that instance that I recalled an article I read years back about the “Shaken Baby Syndrome”. It doesn’t really mean any-thing to many, nor, is a common cause for deaths among infants or children. I mention this in passing, as this is related somewhat to what I want to share this week. I kind of panicked when after several tries of contact-ing a friend, failed. Several text messages and calls were unreturned, which is kind of abnormal. Only to be informed hours later, that, she was rushed to the Hos-pital! This lady friend is a known hypertensive and has been on medication for

quite sometime. Her blood pressure I know fluctuates and is unstable. In one of my articles, I did discuss hypertension and the com-plications as well as the importance of following up on your treatment regimen and lifestyle changes. According to the history that I gathered from her, she felt nauseated early in the morning and rushed to her patio in order to relieve herself. The last thing she remembered was finding blood in her hands after touching her head. Head injuries do occur. And one of those more common is what we call as Concussion. This can happen when one falls or faints and hits or bumps one’s head onto something solid or heavy (as is the case of this particular patient). It is also likely to occur in people who are into contact sports like football, soccer, or even boxing and basket-ball. Victims of physical abuse may also develop a con-cussion. Remember the brain has a gelatine like consistency and is cushioned by the cerebrospinal fluid (CSF).

When there is a blow di-rected to the head and neck area, it causes the brain to slide back and forth against the inner wall of the skull, which can hurt the brain tissue. The effects in general are temporary. The signs and symptoms though may be subtle and may not be apparent immediately after the incident. Other times, it may be seen and felt minutes after the occurrence. Most of the patients may complain of headaches, passing amnesia or memory loss, confusion, dizziness, nausea and vomiting, fatigue and even slurring of the

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7BusinessWeekMINDANAO

June 25-28, 2012

8 8 BusinessWeekMINDANAOJune 25-28, 2012 BillboardBillboard

Quiamjot...from page 6

hemorrhage. A 24 hour stay in the hospital would be a good idea, in order to better observe the status of the patient. Treatment is di-rected at the existing prob-lems: cleaning the wound if there is one, antipyretics for fever, analgesics for pain. Rest is part of the universal care, in most injuries and ailments. The occurrence of con-cussions is but one of the many injuries that is pre-ventable: for the elderly

Diao...from page 6

Bunye...from page 6

reasonable cost) within the Filipino people’s easy reach. On April 12, 2000, Re-public Act No. 8791, also known as the General Banking Law of 2000, was enacted—repealing the 52-year-old banking law. The passage of the Gen-eral Banking Law of 2000 strengthened the Bangko Sentral’s policy agenda and institutionalized banking reforms in the Philippines. Note: You may email us at totingbunye2000@gmail.com. Past articles may be viewed at http://speaking-out.ph/speakingout.php .

speech. What is of note here is, to understand and know that, it is to the patient’s best interest, when a history of fall or a bump in the head occurs, to seek immediate consultation. More so, if this is associ-ated with any of the follow-ing: loss of consciousness that lasts for more than a minute, repeated vomiting, presence of seizure, obvious difficulty with mental or physical coordination. When in the hospital, the attending physician aside from taking the history will also do a neurological examination testing the memory, vision, hearing, sensation, balance and coor-dination levels of the patient and other tests that may be needed. A brain CT Scan may also be requested for, to check the presence or absence of bleeding , hematomas or

de Oro City. The journey of service among these distinguished men and women have ca-tered to the various sector of society advocating the importance of education, health improvement and poverty alleviation. Con-gratulations to the Rotary Club of Cagayan de Oro City for another banner year.

nesses. Phil ippine Veterans Bank is owned by some 400,000 Filipino World War II veterans and their designated heirs. As part of its mandate, it is com-mitted to provide 20% of its annual net income to the Board of Trustees of the Veterans of World War II, which in turn manages programs for the benefit of the veterans, their widows, orphans and heirs. These include the VFP Museum and the VFP Out-patient Center where veterans and widows get free medicines & medical services such as consultations, blood tests, x-rays and physical therapy.

Directors...from page 4

2012 was at P218.69 million. As a result, capital funds grew to P5.7 billion with a slightly improved Capital Adequacy Ratio (Basel II) of 16.85% compared to the 2011 yearend figure. Veter-ans Bank maintains a total of 60 branches nationwide. PVB is a private bank, but it has the advantage of an authorized depository of government funds as stated in Section 6 of R.A. 7169. PVB officials said that they have been offering banking services that fit the growing needs of both government agencies and private busi-

of about 1.2 million boxes of bananas a week, mostly from small growers. A box of bananas weighing about 13.5 kilogram is sold at $4 before the restrictions were imposed in March. President Benigno S. C. Aquino III has ordered the Agriculture department to assist small banana grow-ers in complying with the requirements. Ireneo D. Dalayon, head of the Mindanao Banana Growers and Exporters As-sociation, said his group and other entrepreneurs are looking at an area to build bigger facilities in a bid to meet the requirements of the international market. Agriculture Secretary Proceso J. Alcala, who was in the city last week, said the accreditation of packing houses is one of the solutions to maintain the country’s position in the international banana market. Mr. Alcala said there is also a need to train techni-cians who will supervise small banana growers to

Banana...from page 1

gional technical director for operations of the Agricul-ture department, said those that failed the standards lacked requirements such as running water to eradicate insects. “They [small growers] must adhere to international quality standards before they can get accredited,” he said. Representatives of the bureau will meet with op-erators of packing houses that failed the test to discuss how they could upgrade their facilities to make them insect-proof, said Mr. Ag-duyeng. The accreditation of packing houses of small banana growers was an off-shoot of stricter phytosani-tary measures that China has imposed on Philippine banana imports. Indust r y e s t i mate s showed that Beijing’s policy has resulted in losses on the part of Philippine exporters

ensure that international standards are met. “We have to admit we have a problem in our side,” said Mr. Alcala in his meet-ing with leaders of the ba-nana industry.

Axa...from page 2tive years, AXA has been recognized as the Best Glob-al Insurance Brand by Inter-brand (the world’s leading brand consultancy) based on financial performance, the role of the brand and brand strength. The AXA Group’s growing interna-tional presence and wide range of quality products and services have estab-lished AXA as one of the few successful global brands in the financial services industry. AXA’s strategic focus is global, aimed at developing a single worldwide brand, being powerful in every one of its markets and develop-ing synergies across the Group. The AXA Group is committed to international expansion and has already established a strong pres-ence in the Asia-Pacific Region, maximizing oppor-tunities for future growth. At present, AXA had over 101 million customers world-

AS part of its commitment to support the migrant workers sector, Globe Telecom joined forces with the Department of Labor and Employment (DOLE), Philippine Over-seas Employment Admin-istration (POEA) and the Overseas Workers’ Welfare Administration (OWWA) for the eighth year in a row to celebrate the annual Migrant Workers’ Day.

The event convened over 25,000 OFWs and their families to commemorate the signing of Republic Act 8042 or the Migrant Workers and Overseas Filipino Act of 1995, an act to institute the policies of overseas employ-ment and establish a higher standard of protection and promotion of the welfare of migrant Workers’ and their families.

With the theme “OFW, sa Sipag at Galing, Bilib Kami sa Inyo”, this year’s Migrant Workers’ Day fea-tured the different programs and services of the three government agencies for OFWs and their families

Globe hails OFWs, their familieson Migrant Workers’ Day

through the various booths, livelihood and job fairs, and symposiums.

As a major sponsor of the event, Globe showcased its portfolio of international services with a booth at the expo area. Visitors learned more about the company’s pioneering offers for the migrant workers and their dependents, such as the Globe OFW Family Pack, which comes with an OFW SIM that is ready to use abroad with a pre-activated roaming service and a Fam-ily SIM which allows family members to send texts at P1.00 per text.

Another innovative offer is the Globe ITXTALL30, which is the newest all-network text promo that allows subscribers to send 100 text messages to any lo-cal or international network covered over 50 destinations worldwide in one single of-fer. Exclusively available to Globe Prepaid subscribers, Globe ITXTALL30 enables subscribers to send a com-bination of 100 local texts

to Globe, TM, Smart, Sun, Talk N Text, or Red Mobile or international texts to 54 destinations worldwide. The SMS promo offers the lowest and most affordable text messaging rate in the market at only P30 valid for 1 day, or P0.30 per text. To register, subscribers can text ITXTALL30 and send to 8888, or dial *143#, choose All-Time Fave Promos and then select International Call and Text Promos.

At the event, Globe also off ered free calls via a Li-breng Tawag station inside its booth that allowed OFW families in the Philippines to call their loved ones abroad using Globe TipIDD Card, the most aff ordable prepaid IDD card which comes in P25, P100, and P200 de-nominations. For as low as P2.50 per minute, subscrib-ers in the country can make international calls to the US, Canada, and Hong Kong us-ing the Globe TipIDD card, which is sold at any Globe Store, tiangge, or through Globe authorized dealers

nationwide.“Globe has always been

active in lending support to the initiatives of DOLE and its attached agencies POEA and OWWA, especially those that directly benefi t OFWs and their families. For our part, we are proud that we have the most innovative and aff ordable line-up of texting and calling services that bridge the gap between Filipinos across the globe and their loved ones in the Philippines, keeping their bonds alive despite being miles away,” said KD Dizon, Head of Globe Prepaid.

The event was also high-lighted by the launch of the 2012 Model OFW Family of the Year Awards (MO-FYA), the annual search for deserving and most exemplary OFW families in the country, as well as the signing of the Memoran-dum of Agreement with the Department of Interior and Local Government (DILG) to further strengthen the campaign against illegal recruitment.

wide, 163,000 employees and exclusive distributors, 1 trillion Euros in assets under management, and 3.9 billion Euros in underlying earnings. Headquartered in Paris and active across all five con-tinents in 57 countries, AXA is focused on the world’s major markets, in particular Europe, North America and the fast-growing economies in Asia Pacific. A global leader in Finan-cial Protection, the Group supports its clients, both individuals and businesses, at every stage in their lives by providing products and services to meet their needs, including insurance, per-sonal protection, savings and wealth management.

who are on maintenance for other conditions like hypertension, it pays well to be religious in the tak-ing of one’s medications. The use of protective gears for those engaged in contact sports, buckling one’s seat belt, the wearing of sensible shoes for those in their twilight years and making sure floors in the homes or public places are dry and clean can and will help minimize accidents that can be life threatening, not to mention, costly....

also allowed on demand deposits and banks began to innovate in the area of de-posits offered—an example would be the offering of savings discounts with life insurance included. In 1995, the Thrift Banks Act was enacted to meet the needs for capital, or personal and investment credit or medium- and long-term for Filipino entrepreneurs. At the same time, the law placed medium- and long-term credit facilities (at

CdO to benefit from Salintubig program

THE city government’s desire to provide safe water services in relocation sites and in poor barangays gets a boost in the Sagana Na Tubig Para sa Lahat (Salin-tubig) program, this city. Mayor Vicente Emano signed a memorandum of agreement (MOA) with the Department of the Interior and Local Government (DILG-10) for the imple-mentation of a P6-million Salintubig program. The city council, during its regular session presided over by Vice Mayor Caesar Ian Acenas, authorized this, by virtue of Ordinance No. 12347-2012. City DILG Director Emil T. Rana informed the mayor that the MOA signing will take place today, June 21 during the TAPATAN activity of the DILG, and will be attended by DILG Secretary Jesse M. Robredo. The program is de-signed to provide grant financing and capacity development programs for the implementation of water supply projects in waterless municipalities, in poorest barangays with high levels of waterborne diseases, in resettlement areas, and in public health centers without access to safe waters. Pursuant to the MOA, the DILG Central Office shall organize a project-steering committee that shall establish policies and guidelines for the project, provide funding require-ments of the National Anti-Poverty Commission (NAPC) and Department of Health corresponding to the agreed responsibilities and tasks under the joint program for monitoring purposes.

The Water Supply and Sanitation Unit of the Of-fice of Project Develop-ment Services (WSSU-OPDS) shall administer and manage the imple-mentation of the project and establish a program management team com-posed of personnel from the WSSU. It shall organize program advocacy at the national and local levels. The DILG regional of-fice shall create a technical working group, to provide consulting services for de-tailed engineering design for the city, utilize, and liquidate funds for the operation of the project, among others. In view of this devel-opment, Mayor Emano is expected to create the City Water and Sanita-tion Council, which will establish the goal, vision, and strategies for the lo-cal water and sanitation sector, and for managing the implementation of the program. It shall also identify communities that have shown interest to the project and that have the capacity to implement this as a partner of the city, with priority given to poor communities without ac-cess to safe drinking water and with high incidence of water-borne diseases and poverty incidence, to provide them technical assistance and provide 10 percent counterpart to projects that will form part of the total project cost of the proposed water system. The city shall also par-ticipate in all capacity-building interventions provided by the DILG, DOH, and NAPC, among others.

BusinessWeekMINDANAO

June 25-28, 2012 9Congress.WatchCongress.Watch

PAHIBALO ALANG SA TANAN

Ang Pag-IBIG Fund naghatag karon ug PENALTY CONDONATION PROGRAM alang sa mga buhatan nga na delinkwente o’ wala pa naka rehistro sa ilang kompaniya ug mga trabahante, isip pagtuman sa Republic Act 9679 o’ mas nailhan sa ngalan nga Pag-IBIG Fund Law.

Ang RA 9679 mao ang balaod nga nag mando sa pag-rehistro sa mga buhatan ug mga trabahante niini, isip mga aktibong miyembro sa Pag-IBIG Fund.

Busa tuman na sa balaod ug ayaw na paglangan. Lihoka na karon ang inyong aplikasyon sa pagpa-miyembro sa Pag-IBIG Fund!

Ang mga aplikasyon sa PENALTY CONDONATION PROGRAM paga-dawaton sa Pag-IBIG Fund hangtud Hunyo 30, 2012 lamang.

Alang sa dugang kasayuran, mahimong mutawag sa Marketing & Enforcement Division sa telepono 726348, 722800, 8561861-62 local 211, 218, 219, 221, o’ mubisita sa buhatan sa Pag-IBIG Fund Cagayan de Oro Branch, Pag-IBIG Fund Building, J.R. Borja Mortola Sts., Cagayan de Oro City.

House approves bill on Chinese New Year holidayTHE House of Represen-tatives has approved on second reading a bill de-claring Chinese New Year as a special non-working holiday. Cagayan de Oro City Rep. Rufus Rodriguez, one of the authors of Bill 1072, said the measure seeks to “promote, honor and respect Chinese traditions, considering the country’s long relations with the Chinese, many of whom have adopted the Philippines as their own land.” He said declaring Chi-nese New Year a holiday would give Filipinos and Filipino-Chinese time to celebrate and preserve such traditions and to strengthen their ties. Aurora Rep. Juan Edgar-do Angara, another author, said aside from economic benefits, cultural enrich-ment has likewise been derived from the Filipino people’s long association and assimilation with the Chinese. “By setting aside the day when Chinese New Year falls to commemorate the occa-sion which both Chinese and most Filipinos celebrate, we would be enhancing the mutually beneficial relations between us and furthering the amity forged between

our two countries,” he said. He said declaring Chi-nese New Year as a public holiday would also mean recognizing the Filipino-Chinese’s contributions to the country’s social, cultural and economic development. Other authors of the bill include Marlyn Primicias-Agabas of Pangasinan, Ro-driguez’s brother Maximo of the party-list group Abante Mindanao and Emil Ong of Northern Samar. The House also passed a bill exempting from estate taxes the unpaid balance of

compensation due owners or heirs of agricultural lands acquired by the government under the original land reform law, the Marcos-era Presidential Decree 27. The measure would amend Section 87 of the National Internal Revenue Code. It would spare from estate taxes landowners whose properties were covered by agrarian reform three decades ago but who have not been fully paid by the government. Most of these landowners

are believed to have died and it would be their heirs who would enjoy the proposed tax exemption.

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Tel. # (08822) 727-829 * Telefax # (088) 856-1947CAMIGUIN BRANCH B. Aranas St., Poblacion, Mambajao,

Camiguin Tel. # (088) 387-0491CORRALES BRANCH Corrales Ave., Cagayan de Oro City

DIVISORIA BRANCH A y. Erasmo B. Damasing Bldg., #61 Don A. Velez St., Cagayan de Oro City Tel. # (088) 857-3631

LAPASAN BRANCH Lapasan Hi-way, Cagayan de Oro CityTel. # (088) 231-6739a

House body to strictly enforce SALN law

A SPECIAL body has been formed in the House of Representatives to oversee the strict implementation of the filing of Statements of Assets, Liabilities and Net Worth (SALN) among congressmen and employ-ees. Special Order 05-12, signed by Speaker Fe-liciano R. Belmonte, Jr. on Monday, created the Review and Compliance Committee, which has been tasked to craft guide-lines on access to SALNs, and check and review submission of the 285 congressmen and about 3,000 employees, includ-ing contractual staffs. In a briefing, House Secretary-General Marilyn Barua-Yap said aside from scrutinizing submissions, the committee will notify congressmen or employees who fail to submit SALNs on time. According to Re-public Act No, 6713, the deadline for filing of SALN is on or before April 30 every year. “Once discrepancies are seen, the committee can recommend cases to the ethics committee,” Ms. Barua-Yap said. The committee i s headed by Rep. Erico B.

Aumentado (Bohol, 2nd district), ethics commit-tee chairman, with Reps. Giorgidi B. Aggabao (Isa-bela, 4th district), Tomas V. Apacible (Batangas, 1st district), Rufus B. Rodri-guez (Cagayan de Oro City, 2nd district), and Rodolfo W. Antonio (Nueva Ecija, 4th district) as members. The creation of the com-mittee was in response to the stricter implementa-tion of the law on SALN resulting from the ouster of then chief justice Re-nato C. Corona. He was unseated by the Senate Impeachment Court for betraying public trust in failing to declare dollar accounts in his SALN. Meanwhile, Ms. Barua-Yap said the budget for this year’s State of the Nation Address (SONA) will likely maintain last year’s outlay. “I don’t think P2.7 million to P3 million is overspending. It’s pretty modest,” she said of the spending for the joint ses-sion of Congress on the fourth Monday of July. President Benigno S. C. Aquino III is set to deliver his third SONA on July 23 before the third regular session of the 15th Congress.

10 BusinessWeekMINDANAOJune 25-28, 2012

(insertion of a small balloon to widen a blocked artery in the heart). At its state-of-the-art cardiovascular operating room the surgical team can perform heart bypass and repair damaged heart valves on both adult and pediatric patients. Since its inception last March, the LSRHI cath lab has already done 14 proce-dures, said Dr. Renato Al-agadan, LSR Heart Institute Director. Although HB Calleja NHI initially established heart institutes in the An-geles University Foundation Medical Center (AUFMC) in Angeles, Pampanga and the Mary Mediatrix Medical Center in Lipa City, Batan-gas, CU Medical City will not want of expertise in the field with its first open heart surgery done last March 6, 2010 by the CUMC Cardiac

Heart...from page 1minutes within which his chances of recovery are still good,” said Dr. Jan Denton A. Chua, president/CEO of HB Calleja National Heart Institute. “Now the patient and his family need not worry about getting to the hospital in time since this facility will be nearby.” With the GE OEC 9000, one of the most advanced mobile Catherization Labo-ratory technology equip-ment, the LSR Heart Insti-tute’s Cardiac Catheteriza-tion Laboratory (Cath Lab) enables local cardiologists to perform interventional cardiology, interventional radiology and endovascular neurosurgery procedures. These include coronary angiograms (X-rays of the heart’s arteries using a spe-cial dye) and angioplasty

The LSR Heart Insitute’s state of the art cardiovascular operating room features the city’s first LED operating room lights.

mensional models. It is also less stressful for patients since the exam only takes seconds to perform, and they have to lie still and hold their breath shorter compared to earlier CT scans. Th e greater detail made possible by the 3-dimensional technology will provide doctors with more information than ever before – leading to improved diagnosis and better patient care LSRHI is led by respected cardiologist Dr. Renato Al-agadan as director. The team is composed of seasoned and renowned cardiovascular surgeons, interventional cardiologists, adult and pe-diatric cardiologists, cardiac anesthesiologists, and highly trained nurses. At present, there are ten active adult and three pediatric cardiologists in Cagayan de Oro and a total of thirty cardiologists of both disciplines in Northern

Mindanao under the aegis of the Philippine Heart As-sociation Northern Mind-anao headed by Dr. Rodrigo Alenton as president. “LSRHI is committed to enhancing the diagnosis and treatment of cardiovascular diseases in the region as well as improve patient compli-ance,” Mr. Alagadan said. “We have resident experts and visiting consultants and the latest technology to provide accurate diagnosis and advanced treatment of cardiovascular diseases. Because we are located near our patients’ residences, follow-up care is more con-venient, affordable and less stressful for patients and their family.” Initially, Mr. Alagadan said LSRHI will be focus-ing on low risk procedures with the higher risk cases referred to more established heart institutes in Manila and Cebu.

Surgical Team led by Dr. Jose Joaquin Hernandez with Dr. Felix Lukban (University of the Philippines-Philippine General Hospital, Manila). This was followed by an-other in September 11, 2011. Last June 15, the institute successfully performed its first angioplasty. Patients who have just undergone procedures at the Cath Lab and CVOR are wheeled into the glass-walled Recovery Room (RR). Located in front of the Nurses’ Station for close monitoring of post-operative complications, the RR is equipped with advanced monitoring equip-ment, mood lighting and a built-in monitoring system that provides live video feeds of vital signs and real time important data of the cardiac patient. The institute is also equipped with a 3-bed Coro-

nary Care Unit (CCU) where patients with life-threaten-ing conditions such as heart attacks, unstable angina (chest discomfort/pain), dysrhythmia (irregular heart rate) as well as patients who underwent a Cath Lab or CVOR procedure receive round-the-clock care and rigorous monitoring. By August this year the LSRHI will be taking deliv-ery of a Siemens Somatom Sensation 64-slice CT scan-ner: The 64-slice CT tomog-raphy system is considered the latest generation of CT scanners which provides more detailed informa-tion for doctors to use by providing a 3-dimensional computer model of the body, including moving organs like the heart. This will enable doc-tors to better plan surgical procedures or treatments compared to earlier 2-di-

After bringing Sun Cellular’s best-value mobile services, Sun Business takes a bigger leap by partnering with In-surance Company of North America (ACE Insurance) to create a mobile phone insurance program.

The “Sun Mobile Shield” is a value-added feature to mobile subscriptions of Sun Business clients that protects their Sun Cellular-powered mobile phones and covers the cost of unit replacement, in

Sun Business and ACE Insurance partner to create mobile phone insurance program

cases of untoward incidents like theft.

In addition, Sun Busi-ness clients may choose to upgrade the standard cover-age to include instances of accidental damages on these mobile phones.

Enhancing its ability to deliver value-added services through its partnership with ACE Insurance, a trusted and leading insurance provider for device protection benefits, the Sun Mobile Shield Program

has been designed to complete the customer experience and augment connectivity offer-ings of Sun Business.

“Because we truly value our relationship with our customers, we offer the Sun Mobile Shield service to give them the additional benefit of having their mobile as-sets secured and protected, especially through the risks and uncertainties that they face in their operations,” says Michele Curran, Vice

President for Sun Business. To know more about the

Sun Mobile Shield Program and the best-value mobile plan packages of Sun Busi-ness, visit www.sunbusiness.comp.ph, call the 24/7 Sun Business hotline at (02) 395-8PRO (8776) or visit the nearest branch of The Sun Shop.

Sun Business is the cor-porate solutions arm of Sun Cellular, a member of the PLDT Group.

11BusinessWeekMINDANAO

June 25-28, 2012

YAMAHA Fiesta astonished the crowd of Pagadian City, Zamboanga del Sur as Yamaha Motor Philip-pines Inc. (YMPH) brought the excitement with its newest games known as Pic-eureka and 1 vs. 50 last May 22-26, 2012. Pic-eureka is a slot-machine-like game from which the players require to capture the complete image of YA-MA-HA and its logo that alternately appears in the monitor. It is a kind of game that requires its players to keep their eyes sharp in observing the screen and their fingers quick in pressing the camera button with proper tim-ing. Players who suc-cessfully captured the accurate combination receive Yamaha premium items. Others presumed it easy at the start but after several trials, they find it challenging and quite exciting! 1 vs. 50, derived from a popular game show,

Yamaha Fiesta introduces Yamaha Fiesta introduces New Games in Pagadian City!New Games in Pagadian City!

entail its players to an-swer 15 set of questions correctly. One wrong an-swer will eliminate them from the game until one contestant remains. The winner receives different Yamaha freebies! Activities such as Ya-maha 3 on 3 Basketball Challenge, Yamaha STX Toda Caravan, the Y Fac-tor, Product Knowledge Seminar, Learn-to-Ride, and Shower of Prizes still engaged Pagadianons to cheerfully welcome and support the 5-day ec-static event. Yamaha left

distinct brand awareness among them as they will remember it as unique, innovative and stylish motorcycles they would desire to avail.

Visit www.yamaha-motor.com.ph to know more about the next venues of Yamaha Fiestas across the country. See you there!

BillboardBillboard

12 BusinessWeekMINDANAOJune 25-28, 2012