lanesse meeting eye amsterdam

Lumesse SoftwareEye Amsterdam

[email protected]+31647180864

@vincenteSlideshare.net/vincente

Wednesday, December 12, 12

mailto:[email protected]


Volg Vincent Everts livein zijn elektrische Leaf

- Live auto lifestats- Live streaming video- Live Google maps- Twitter met bestuurder- Twitter met de auto- Interviews


De toekomst is..


Not always good!


Tesla Model S


Vincent Everts?


Social Media

2.0


• Mijn Tools


Videoblogger


Videoblogger

Talk to Me!


incrowd: capture events, together


incrowd user experience

Phase 1People search the event they are attending, watch photos and videos already taken and join in.

12

34


ANWB & video

23

VideosSo far over 2.000 videos have been published which generated almost 40.000 unique viewers.

Click to watch on YouTube


http://youtu.be/BErrxNuqqXY






24Wednesday, December 12, 12

DELL Case


keynote:/Users/vincente/Desktop/nos%202020.key?id=BGSlide-71






Dell notebooks


Dell & Social Media


• 100k employees

• 12 people listen to conversation

• 15 people create policy

• 30.000 did SMACU Training & can listen

• 4.000 can speak on behalf of Dell on Twitter/Facebook/Blogs

• Integrated in archiving systems

Dell social media


• 2007 Twitter: Whats hot?

• 2009 4Square Which locations are hot?

• 2012 Highlight: Location based social media


Location based Social Media


White pages Appje


Whit.li api


4G mooie toekomst


Lytro camera


WeVideo


Urthecast Earth HD streaming


• Tablets everywhere!


Internet is pain!


What are we going to talk about?


time consumption Web 1.0 Viral Marketing (PP) travel

RSS Explained Web 2.0 Kindleexplained Marketing 2.0 Google Adwords Tudou

Google Docs Online video elections 2.0

Multitasking Twitter Amazon Yubby Co-Creation

Google Streetview Online collaboration Social tools

Dell Sucks Support 2.0 Viral Marketing Kryptonite Lock Enterprise 2.0 VMS Zoomz HD ebay

news resume VMS Google trends

What are we going to talk about?


keynote:/Users/remcobron/Documents/Vincent%20Everts/Vincent%20Everts%20presentatie%202.0/vincente-keynote-versie-2.0.4.key?id=BGSlide-8




























































7


2.4 miljardinternetgebruikers


95%Internet

penetratiein Nederland


107 biljoenE-mails verzonden


295 miljardE-mails verzonden per dag


89.1% SPAM


152 miljoenAantal blogs


1 miljardWhatsApp berichten per dag


97%Weten watsocial media is

68%Gebruikensocial media


1000miljoenFacebookgebruikers


500 miljoenTwitter accounts


3 miljoenNederlanders op Linkedin


How do we spend our time?

4%6%

19%

33%

39%


TV: 39% 178 min.

Radio: 33% 151 min.

Internet: 19% 86 min.

Newspaper: 6% 20 min

Magazines: 4% 18 min

How do we spend our time?

4%6%

19%

33%

39%

TV RadioInternet NewspapersMagazines


• $32 billion sales• 1 Billion searches/day• Money from Adwords• Almost nothing from

Youtube, Google earth/map, gmail, apps etc


Google adwords

•Easy to set-up•Easy to budget•Price per keyword

Also onYouTube


Andy Rubin

We are building an industrial/corporate

Android


BYODCYOD


BYODCYOD

85% doet het!25% recht!

45% werkt eraan!


BYODCYOD

85% doet het!25% recht!

45% werkt eraan!

50% mag het niet50% doet het toch

50% is bereidt


81


Wordprocessing 1951


Wordprocessing 1985


Wordprocessing 2008


Online collaborationWednesday, December 12, 12

Revisionscompare


Office 365


Social bookmarking del.icio.us

Web 2.0 startpagina Netvibes & iGoogle

Online to do lists Ta-da list & Remember the Milk

Peer production news Digg & eKudos

Photo management Flickr & Picasa

Web wordprocessing Google Docs

Online calendar Google Calendar

Project management Basecamp

Mindmapping Mindmeister

Web 2.0 software


12

IMPACT ON BUSINESS


17


Online bestedingen

2011: 10 billion euro

2009: 9 billion euro

bron: thuiswinkel.org

Web-influenced 48 miljard


ProductinformatieSocial toolsWednesday, December 12, 12

90% social tools

Product info

Social tools

what else do people buy

what do they recommend?

Tags of clients

What do they buy in the end?

what else?

Description of customers

reviews of the customers

review of the reviews


beta


YouTube uploadsper minute


YouTube uploadsper minute

0

11

22

33

2007 I 2007 II 2008 I 2008 II 2009 I 2009 II 2010 I 2010 II


Who talks


Blogs demografie

Bron: Technorati 2008Wednesday, December 12, 12

Free


Professional


7 guidelines

1. Know what you are doing2. Avoid marketing talk3. Keep it fresh4. Reinforce company’s core values5. Encourage employees to use it6. Create blogging policies7. Have fine print


RSSWednesday, December 12, 12

RSS Readers


RSS Readers


http://www.google.nl/ig?hl=nl&source=iglk

http://www.google.nl/ig?hl=nl&source=iglk

Social Networking


Customer service


“What are you doing in 140 characters”


15th March 2012 – Social Media at Atradius / Rhian Thomas / Volendam Page


The world is obsessed with Facebook


15th March 2012 – Social Media at Atradius / Rhian Thomas / Volendam Page


• s


Web 2.0 Trend:Co-Creation


49


Social Media

2.0


www.vincente.nl

www.yubby.com

www.interimic.nl

[email protected]

www.twitter.com/vincente

+31647180864

Vincent Everts


http://www.vincente.nl

http://www.vincente.nl

http://www.yubby.com

http://www.yubby.com





lanesse meeting eye amsterdam

Business

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social media2

tesla model swednesday

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