launching multi-device experience for the us navy
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Launching Multi-Device Experience For The US NavyTRANSCRIPT
OPERATING FORWARD Launching Multi-Device Experience For The US Navy
INTRODUCTIONS Rear Admiral William Thompson
Became the first public affairs specialist to serve as Chief of Information (CHINFO). Pioneered closed-circuit television on all Navy Ships Set the Navy’s standards in media / public information and guided commanders on how to communicate and deal with the public through new technology and the media. . Awarded the Distinguished Service Medal
US NAVY MEMORIAL
INTRODUCTIONS I’m Brian Lacey
Chief Operating Officer
Mobomo Strategy, Design and Development Company with a Focus on Mobile
We Build www.mobomo.com
“OPERATING FORWARD”
It’s about being where it matters, when it matters.
THE PURPOSE OF THE APP An outreach app to connect with sailors and their family with relevant & updated content on the status of the Navy. It’s about having an informed sailor and providing updates to their loved ones.
KEEPING OUR SOLDIERS CLOSE
PLATFORMS THAT WE HAD TO BUILD
iPad
Chrome book app
iPhone
Win Tablet
Android Phone Android
Tablet
NAVY HAS AMAZING CONTENT
NAVY HAS AMAZING PHOTOS
NAVY HAS AMAZING SHIPS
LAUNCH DRONES FROM SUBMERGED SUBMARINES
LAND DRONES ON AIRCRAFT CARRIERS
JUST LAUNCHED THE USS ZUMWALT
HUMANITARIAN EFFORTS
REQUIREMENTS Bring together all the content from around the fleet and make it available in a
single, constantly updating app.
CUSTOMIZABLE EXPERIENCE Users can select topics relevant to their deployments, career and interests
Connecting the Sailor and family members to relevant and constantly updating content.
IMPORTANCE OF THE API LAYER
IPHONE
IPAD
CHROMEBOOK METRO TABLET
ANDOID TABLET
ANDOID PHONE
API
IMPORTANCE OF THE API LAYER o Instant Configura-on
of the App
o Add / Delete Feeds, Videos Content
o Create Loca-on for Interac-ve Map
o Breaking News Updates
o Create Push No-fica-ons
UI FEATURES OF EACH PLATFORM
GRIDS
PHONE VIEWS Navigation and layout
Subtle Animations
Web UI Views of Content
Swipe Controls
Image Gallery Views
Adding New Content
WINDOWS 8 SURFACE
BEST UI FEATURES OF EACH PLATFORM SNAP VIEW
UI FEATURES OF EACH PLATFORM
INTERACTIVE MAP
MAP & CALENDAR
“OPERATE FORWARD”
It’s about being where it matters, when it matters.
THANK YOU