layout strategy
DESCRIPTION
This presentation dives into different Layout Strategies used right from Production to Retailing & discusses 4 wonderful examples clearing explaining these Strategies. The most exciting one to see is that of McDonalds' Kitchen Layout which has saved millions for the firm. It was part of my Research Internship at DMS,IIT Delhi done in 2012.TRANSCRIPT
LAYOUT STRATEGYOPERATIONS MANAGEMENT
AimTo develop an economic layout that will
meet the firm’s competitive requirements
TYPES
Office layout - Positions workers, equipment, and spaces to provide movement of info.
Retail layout - Allocates shelf space affected by customer behavior.
Warehouse layout - Addresses trade-offs between space and material handling.
Fixed-position layout – Addresses layout requirements of large, bulky projects such as ships and buildings
Process-oriented layout - low-volume, high-variety production (also called job shop or intermittent production)
Work cell layout - a special arrangement of machinery and equipment to focus on production of a single product or group of related products
Product-oriented layout - seeks the best personnel and machine utilizations in repetitive or continuous production
REASON BEHIND LAYOUT DECISIONS
Higher utilization of space, equipment, and people
Improved flow of information, materials, or people
Improved employees’ ZEST and safer working conditions
Improved customer/client interaction
Flexibility
A CLASSIC ex. McDonald’sINNOVATION TIMELINE + LAYOUT DECISIONS
1950sINDOOR SEATING
1970sDRIVE-THROUGH WINDOW
1980sADDING BREAKFAST TO THE MENU
1990SADDING PLAY AREAS
FOCUSING INTO KITCHEN!
Sandwiches assembled to order
Elimination of some steps, shortening of
others No food prepared ahead
except patty: Tikki as we call it
New bun toasting machine and new bun
formulation
Repositioning condiment containers
THE INNOVATION Recipe $100 MILLION
SAVING
S on FOOD
Cost
HO
W IT
LO
OKS
NEXT EX. SUPERMARKET RETAIL LAYOUT
Aim
Maximize profitability per square foot of floor space
HOW?By Customer Exposure
AffectingSales and Profit
SOME COMMON LAYOUT DECISIONS
Locate high-draw items around the periphery of the store
Use prominent locations for high-impulse and high-margin items
Distribute “power items” to both sides of an aisle to increase viewing of other items
Use end-aisle locations
Convey mission of store through careful positioning of lead-off department
BUT HOW RETAILER SLOT ITEMs
Manufacturers pay fees to retailers to get the retailers to display (slot) their product
Limited shelf space
An increasing number of new products
Better information about sales through POS data collection
Closer control of inventoryFACOT
RS
BEFO
RE
RETA
ILER
FEEDBAC
K
TECHNIQUES UTILISED
Computerized tool for shelf-space management
Generated from store’s scanner data on sales
SHELF’S PLANOGRAM
III RD ex. Warehouse layout
Aim
Optimize trade-offs between handling costs and costs associated with warehouse space
Maximize the total “cube” of the warehouse –utilize its full volume while maintaining low
material handling costs
From where mhc comes…
All costs associated with the transaction
Incoming transport
Storage
Finding and moving material
Outgoing transport
Equipment, people, material, supervision, insurance, depreciation
Some SALIENT FEATURES
Warehouse density tends to vary inversely with the number of different items stored
Automated Storage and Retrieval Systems (ASRS) can significantly improve warehouse productivity
Dock location is a key design element
Automated Storage and
Retrieval Systems
A variety of computer-controlled methods for automatically placing and retrieving loads from
specific storage locations
BEN
EFI
TS
Space savings
Increased productivity/Reduced labor
Increased accuracy
Reduced inventory levels
TRADITIONAL WAREHOUSE LAYOUT
Shipping and receiving docks
Office
Cu
sto
miz
atio
n
Conveyor
Storage racks
Staging
TOYOTA PRODUCTION SYSTEM
Their management philosophy and practices
Originally Called JIT Production
Founder : Sakichi Toyoda ( Toyota’s Founder) , his son Kiichiro Toyoda, and the engineer Taiichi Ohno.
Revolutionary
THE Toyota way
Waste of overproduction (largest waste)
Waste of time on hand (waiting)
Waste of transportation
Waste of processing itself
Waste of stock at hand
Waste of movement
Waste of making defective products
7 kinds of muda (wastage)
Continuously solving root problems drives organizational learning
Add value to the organization by developing your people and partners
The right process will produce the right results
Long-term philosophy
Respect for People
Continuous Improvement
PRINCIPLES
RESULTS
Able to greatly reduce leadtime and cost using the TPS, while
improving quality.
Enabled it to become one of the ten largest companies in the
world.
Iv th ex. A description of
Production factory layout
Arrange six departments in a factory to minimize the material handling costs. Each
department is 20 x 20 feet and the building is 60 feet long and 40 feet wide.
Construct “from-to matrix”
Develop an initial schematic diagram
Determine the cost of this layout
Try to improve the layout.
STEPS
IN
VOLV
ED
formulation
Minimize cost = ∑ ∑ Xij Cij
where n = total number of work centers or departments
i, j = individual departments
Xij = number of loads moved from department i to department j
Cij = cost to move a load between department i and department j
From-to matrix
Department Assembly Painting Machine Receiving Shipping Testing(1) (2) Shop (3) (4) (5) (6)
Assembly (1)
Painting (2)
Machine Shop (3)
Receiving (4)
Shipping (5)
Testing (6)
Number of loads per week
50 100 0 0 20
30 50 10 0
20 0 100
50 0
0
Schematic diagram
Room 1 Room 2 Room 3
Room 4 Room 5 Room 6
60’
40’
Receiving Shipping TestingDepartment Department Department
(4) (5) (6)
Assembly Painting Machine ShopDepartment Department Department
(1) (2) (3)
CALCULATING COST
Cost = $50 + $200 + $40(1 and 2) (1 and 3) (1 and 6)
+ $30 + $100 + $10(2 and 3) (2 and 4) (2 and 5)
+ $40 + $100 + $50(3 and 4) (3 and 6) (4 and 5)
= $620
Cost = ∑ ∑ Xij Cij
n
i = 1
n
j = 1
PRESENt
100
50
50
10100
30
Interdepartmental Flow Graph
1 2 3
4 5 6
Refined layout
Room 1 Room 2 Room 3
Room 4 Room 5 Room 6
60’
40’
Painting Receiving ShippingDepartment Department Department
(2) (4) (5)
Assembly Machine Shop TestingDepartment Department Department
(1) (3) (6)
IMPROVED GRAPH
Interdepartmental Flow Graph
20
100
50
50
1001 3 6
2 4 550
20
10
REDUCED COST
Cost = $50 + $100 + $40(1 and 2) (1 and 3) (1 and 6)
+ $60 + $50 + $20(2 and 3) (2 and 4) (2 and 5)
+ $20 + $100 + $50(3 and 4) (3 and 6) (4 and 5)
= $490
Cost = ∑ ∑ Xij Cij
n
i = 1
n
j = 1
CONCLUSION
DEEPAK SHARMA
IIT MANDI
HERE we DISCUSSED 4 examples giving a glimpse of how layout decisions are carried out at various stages from
Production Retailing.
HOPE IT WAS WORTH SPENDING TIME!
Copyright 2012 Deepak Sharma IIT Mandi