linkedin for veterans and service members
TRANSCRIPT
Leveraging LinkedInHow transitioning Veterans and Service Members
can find their next career through LinkedIn
Title
2
Agenda 01 Introduction to LinkedIn
02 Veterans & Service Members on LinkedIn
03 Key LinkedIn Activities
Title
3
01 Introduction to LinkedIn
02 Veterans & Service Members on LinkedIn
03 Tips & Resources for Veterans
Leveraging LinkedInto transition Veterans and Service Members
Connect the world’s professionals to make them
more productive and successful
Our mission
Connect Veteran’s and Service Members to make them more
productive and successful
Your mission
LinkedIn Membership: A global pool of talent
400m+ Membersworldwide +75K Veterans & Service
members per quarter
For our members
The professional profile of record
Connect all of the world's professionals
Identity Networks KnowledgeThe definitive professional
publishing platform
For your Veterans & Service Members
The professional profile of record
Connect all of the world's professionals
Identity Networks KnowledgeThe definitive professional
publishing platform
The professional profile of recordIdentity
The professional profile of recordIdentity
The professional profile of recordIdentity
Connect all of the world’s professionals
Networks
College
Military Service
Private Sector Career Stops
Professional Associations
Community Organizations
Grad.School
GroupsSlideShareInfluencers
&Publishing
Pulse
The definitive professional publishing platformKnowledge
50% of LinkedIn members spend over two hours on the site each week
GroupsSlideShareInfluencers
&Publishing
Pulse
The definitive professional publishing platformKnowledge
50% of LinkedIn members spend over two hours on the site each week
GroupsSlideShareInfluencers
&Publishing
Pulse
The definitive professional publishing platformKnowledge
50% of LinkedIn members spend over two hours on the site each week
GroupsSlideShareInfluencers
&Publishing
Pulse
The definitive professional publishing platformKnowledge
50% of LinkedIn members spend over two hours on the site each week
GroupsSlideShareInfluencers
&Publishing
Pulse
The definitive professional publishing platformKnowledge
50% of LinkedIn members spend over two hours on the site each week
Military Candidates are engaged on LinkedIn
59% Follow a Company
55% Member of a Group
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• So far in 2015, 57% of Military Candidates
• are active on LinkedIn.• 64% of active users are using the • LinkedIn mobile application.
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57% Read an InMail
37% Viewed a Company Page
Timeframe: January 2014 – March 2015
37% Viewed a Job
Create economic opportunity for every member of the global
workforce
Our vision
T h e E c o n o m i c G r a p h
schoolscompanies knowledgeskillsMembers jobsMembers
Companies
Jobs Skills Schools Knowledge
T h e E c o n o m i c G r a p h
schoolscompanies knowledgeskillsMembers jobsMembers
Companies
Jobs Skills Schools Knowledge
27K7m 200kDai l y pos ts
3bEndorsementsfo r 45K+ sk i l l s
400m 3.5m
LinkedIn Confidential ©2013 All Rights Reserved
22
GeoGeoGeo
IndustryIndustryIndustry
KeywordKeywordKeyword
SkillsSkillsSkills
ExperienceExperienceExperience
LinkedIn Job Matching
Title
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01 Understanding LinkedIn02 Veterans & Service Members on LinkedIn
03 Tips & Resources for Veterans
Leveraging LinkedInto transition Veterans and Service Members
Veteran & Service Members on LinkedIn
Veteran & Service Member Talent Pool
• There are over 1.9 million Veterans and Service Members on LinkedIn.
• Military candidate membership continues to grow at a rapid pace, adding more than 75,000 members per quarter over the past two years.
• The percentage of military candidate hires impacted by LinkedIn products has nearly tripled in the past two years
Educating the private sector
• LinkedIn talent pool deck to teach clients how to source Veteran’s and Service members.
• The most accessible regions in which to recruit military candidates are:• Washington, DC• Norfolk, VA• San Diego, CA
• When evaluating employers, military candidates specifically look for competitive compensation, job security, and the ability to make an impact with their work.
• Clients are leveraging LinkedIn solutions to source military talent.• The military hires impacted by a LinkedIn product has increased over the past
two years.Source: LinkedIn Member Data as of April 2015 25
The number of Military Candidates impacted by LinkedIn prior to starting a new position is
increasing
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Indexed Share of Military Candidate Hires Impacted by LinkedIn
(100 index = % of military candidate hires impacted in January 2013)
Jan-1
3
Feb-1
3
Mar-1
3
Apr-1
3
May-1
3
Jun-1
3Ju
l-13
Aug-13
Sep-1
3
Oct-13
Nov-1
3
Dec-1
3
Jan-1
4
Feb-1
4
Mar-1
4
Apr-14
May-1
4
Jun-1
4Ju
l-14
Aug-1
4
Sep-14
Oct-14
Nov-1
4
Dec-14
Jan-1
5
Feb-1
5
Mar-1
5
100
124 125134
118124
134
110
132 137147
160
140
170
199213
200
217 222
198
232246
255 257267
294
242
The percentage of military candidate hires impacted by LinkedIn products has nearly tripled in the
past two years
Title
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03 Key LinkedIn ActivitiesLeveraging LinkedInto transition Veterans and Service Members
Key LinkedIn Activities for Veterans & Service Members
2015 LinkedIn Corporation. All Rights Reserved.28
Establish your online professional identity
Develop yourprofessional network
Find JobOpportunities
STEP #1Estab l ish ing your on l ine
profess ional ident i ty
Establish & Optimize Your Profile
©2015 LinkedIn Corporation. All Rights Reserved.
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01
Customize your URL
1. Job & career highlights2. Company & industry notes 3. Personal Notes
1. Short term experience2. Ongoing involvement3. Strategic level advising
Add a photo!!!
STEP #2
Develop ing yourprofess ional network
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02
3rd Degree Connections
Companies Connections
Your Connections
“One of the best pieces of advice I received about 2 years before I retired was to expand my network. That doesn’t mean collecting and distributing business cards. Building your network entails making yourself known to an expanding audience. Specifically, you want to demonstrate your value to your circle of friends, coworkers, classmates and acquaintances, and then expand that circle. The easiest way to do this is to do good work.”-Darrell Brown Manager, NGA
Grow Your NetworkReach out to contacts you’ve made and cement those relationships
©2015 LinkedIn Corporation. All Rights Reserved.
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02 Join GroupsDemonstrate your industry interests and professional affiliations, meet
like-minded people, and have conversations about topics that matter to you. This can lead to opportunities and connections you might not have encountered
otherwise.
©2015 LinkedIn Corporation. All Rights Reserved.
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02Follow Companies
Stay up-to-date with company operations, current news, products and services, employees, job opportunities and more, while also showing your interest in specific companies.
©2015 LinkedIn Corporation. All Rights Reserved.
STEP #3
Find ing Job Opportun i t ies
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03 Find Open Opportunities Find jobs that interest you by keyword, title, company, postal code, function, industry, years of
experience and date posted using advanced search.
©2015 LinkedIn Corporation. All Rights Reserved.
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03 Take Advantage of Company’s Career Pages
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03 Veteran Mentor Network on LinkedInJoin a community of veterans, employers, service members, and leaders. The group helps professionals connect with Veterans and provides advice as you
look for jobs after your service.
LinkedIn Resources
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veterans.linkedin.com
veterans.linkedin.com/
41©2015 LinkedIn Corporation. All Rights Reserved.
veterans.linkedin.com
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veterans.linkedin.com
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Resources
Veterans.linkedin.comFree LinkedIn Job Seeker Account
Free Lynda.com AccountLink to join the Veteran Mentor Network Group
Veterans.linkedinlabs.com
LinkedIn.com/jobseekerEducational resource to learn about the job seeker account
Linkedin.com/in/brettmikoy
Q&ADiscussion
We included persons who attended one of the following schools or were employed by the following
organizations
U.S. Air Force Academy U.S. Coast Guard Academy U.S. Merchant Marine Academy U.S. Military Academy U.S. Naval Academy Uniformed Services University of the Health Services Uniformed Services University of the Health Services,
F Edward School of Medicine Georgia Military College Marion Military Institute New Mexico Military Institute Valley Forge Military Institute Wentworth Military College Air Command and Staff College Air Force Institute of Technology Community College of the Air Force Defense Language Institute Marine Corps University National Defense University National War College Naval Postgraduate School Naval War College Virginia Military Institute
Schools Attended: U.S. Army U.S. Air Force U.S. Coast Guard U.S. Marine Corps U.S. Navy U.S. Army Reserve U.S. Navy Reserve U.S. Air Force Reserve Army National Guard
Organizations Employed By:
©2014 LinkedIn Corporation. All Rights Reserved.