living in a creative ecology, howkins. bali 08

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Living in a Creative Ecology John Howkins Bali December 2008

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John Howkins presentation at 2nd WIPO International Conference on Intellectual Property and Creative Industries. 2-3 December 2008. Bali - Indonesia http://www.baliwipo2008.org . The conference is co organized by Indonesian Ministry of Culture and Tourism The Republic of Indonesia. John Howkins is the writter of a famous book "The Creative Econom- How People Make Money from Ideas".

TRANSCRIPT

Page 1: Living in a Creative Ecology, Howkins. Bali 08

Living in a Creative Ecology

John HowkinsBali December 2008

Page 2: Living in a Creative Ecology, Howkins. Bali 08

global competitionin a creative economy

is not$ vs RMB

butideas vs ideas�

© vs ©

Page 3: Living in a Creative Ecology, Howkins. Bali 08

orideas ~ ideas

© ~ ©

Page 4: Living in a Creative Ecology, Howkins. Bali 08

in creative economies

decisions on ideas and IPare more important than

decisions on interest rates

Page 5: Living in a Creative Ecology, Howkins. Bali 08

copyright is a currency,and

national IPOs are Central Banks and WIPO is the world’s new World Bank

Page 6: Living in a Creative Ecology, Howkins. Bali 08

the creative ecology

people are creative

creativity needs freedom

freedom needs markets

Page 7: Living in a Creative Ecology, Howkins. Bali 08

the creative ecology

“creativity needs freedom”

diversitychangelearning

adaptation

Page 8: Living in a Creative Ecology, Howkins. Bali 08

the creative ecology

input: ideasoutput: ideas

Page 9: Living in a Creative Ecology, Howkins. Bali 08

the creative ecology

we continually…look use

re-useborrowchangeadapt

make better (or worse)

Page 10: Living in a Creative Ecology, Howkins. Bali 08

the creative ecology

and often…we copy

Page 11: Living in a Creative Ecology, Howkins. Bali 08

the choice

Bill Gates, 1975Tim Berners-Lee, 1989

Page 12: Living in a Creative Ecology, Howkins. Bali 08

the choice

John Sulston, 2000Craig Venter, 2000

Page 13: Living in a Creative Ecology, Howkins. Bali 08

“the objective of a country’s IP policyis to

maximise national welfare”

Zhang Qin, SIPO, China, 2008

Page 14: Living in a Creative Ecology, Howkins. Bali 08

Adelphi Charter

copyright should regulate theownership of ideasin the public interest

Page 15: Living in a Creative Ecology, Howkins. Bali 08

creative ecologies

strategies

1. diversity2. change3. learning

4. adaptation(adaptive efficiency)

Page 16: Living in a Creative Ecology, Howkins. Bali 08

creative ecologies

strategies

1. ambitionscalescope

the challenge

2. research3. action

Page 17: Living in a Creative Ecology, Howkins. Bali 08

‘There seems to be a growing disparity between what we know about our human predicament and our

ability to act on that knowledge.” Soedjatmoko, 1978

Page 18: Living in a Creative Ecology, Howkins. Bali 08

Thank you.

[email protected]

www.bop.co.uk