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Local Consumer Review Survey 2014

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Local Consumer Review Survey

2014

Consumption of Online Reviews

Page 3: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

Page 4: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

Page 5: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

Page 6: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

Page 7: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

Page 8: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Trust & Influence

Page 9: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

Page 10: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

Page 11: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

Page 12: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

Page 13: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

Page 14: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Reputation Traits

Page 15: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

Page 16: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

Page 17: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Incentive to Recommend

Page 18: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

Page 19: Local Consumer Review Survey...local business to people you know by any of the following methods? Word of Mouth Google+ Tripadvisor Local Facebook Other Directory / Review Site Yelp

Source: Local Consumer Review Survey 2014

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