make it digital - a digital enterprise programme for neet's
DESCRIPTION
How can we help young people create a better future through digital? A short summary of the Make It Digital programme by Sea CommunicationsTRANSCRIPT
Report written by Kathryn Woolf Sea Communications 2012
Make It Digital
Sea Communications 2012
How can we help young people create a better future through digital?
Sea Communications 2012
Aims & objectives
“The internet has revolutionised the way
young people communicate. Most teenagers
are already using social networking sites
such as Facebook to connect with friends,
but how many understand the true value of
the internet for employment opportunities,
skills and education? This is where Make It
Digital can help”
Kathryn Woolf – Director of Sea
Sea Communications 2012
Giving young people a voice
Learning technical & creative skills
Sea Communications 2012
Focusing on the individual
Sea Communications 2012
Creating brighter futures
"Sea have helped me think differently about my
future. It has been a good experience working in
a creative working environment and I have
enjoyed learning more about digital media
production. My film explores the issue around the
stigma associated with apprenticeships - many
people think that apprenticeships are for the
under achievers at school but University isn't for
everyone. I wanted to know what other people
thought about this and used my film as a
research project. Sea have now offered me some
work experience with them so that I can work on
real creative digital design briefs and think
about whether I want to go into a career in the
creative industry"
Aidan Bolton - age 18
Sea Communications 2012
Digital progressions
Sharing progress
Volunteering / Internships
Sea Communications 2012
Insights
None of the young people knew exactly what they
wanted to do.
Many suffered from lack of confidence in expressing
themselves and their ideas.
Most lacked motivation.
All lacked direction.
Most lacked important qualities such as time keeping;
one student always turned up half an hour late another
almost two hours early.
They didn’t know what qualities, skills they had/
didn’t have.
They all felt that they didn’t have enough experience
Sea Communications 2012
Challenges
Sea Communications 2012
Next steps for Make It Digital
How can we create more employment and
skills development opportunities from Make
It Digital? (progressions)
Create a Make It Digital Studio
How could it work?
What would they achieve?
What do the young people think about the idea?
