Managing New CustomersHarnessing the power of CRM

Presented by:

Curtis BarranoikPresidentCencomp Systems Solutions Inc.

Web Leads Workflow

Web Leads: Collect data from web forms including any custom fields

Web Leads: Collect data from web forms including any custom fields

Web Leads: Data is sent via email

Web Leads: Or inserted directly into a database

Workflow Summarized

Business Challenges

What is CRM?

CustomerRelationshipManagement

What can a CRM program provide?

How CRM Solves These Challenges

Attract more prospects ■ Win new customers ■ Improve customer satisfaction

Centralize customer management throughout the lifecycle,

with a 360○ view of the customer

Value of CRM – Companies Using CRM Outperform Non-CRM Users

$5,831,710

$2,221,061

$256,087

$178,542

Average Annual Revenuesper Business

Revenue per Employee

CRM Non-CRM

Source: AMI-Partners, 2007

CRM Features

Business Productivity Time management Task management Email management

Sales force automation Account and contact management Sales opportunity management Lead management

Account and Contact Management

Time Management

Task Management

Email Management

Additional CRM Features

Marketing Email marketing Marketing campaign management Web marketing

Customer service Case management Customer self service Knowledge Base

Maximizer CRM is the Tool for…

SalesMarketingCustomer Service

Meeting the Needs of Your Business with Four Editions

For more information

Contact Cencomp Systems Solutions: 451-3089

http://www.cencomp.com/maximizer