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Mark Nicholls Creative Director Projects + CV Feb 2016

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Page 1: Mark Nicholls Design Projects

Mark NichollsCreative DirectorProjects + CV Feb 2016

Page 2: Mark Nicholls Design Projects

Google Creative Sandbox - Creative audience celebrating the intersection of creativity and technology through content

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Rolls-RoyceConcept Car Tour, customer nurture program and dealer roadshow, exhibition and customer communications

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Proximo SpiritsExperiential creative, delivering enriched and unexpected experiences for consumers across multiple brand events

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Sennheiser UKReflecting brand essence, from sales promotion to merchandising, managing brand implementation, creation of packaging & marketing

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Restaurant StoryA unique brand identity drawing inspiration from traditional techniques & handicrafts

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du Telecom Dubai RFPPitch concept creation and management for experience marketing campaign in the UAE region

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du Telecom, Dubai The response covered a broad campaign mix from hospitality to trade exhibitions

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du Telecom, Dubai RFP – 200+ page creative response encompassed event themes, trade exhibition concepts and teens & youth marketing

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Hope & Homes For ChildrenAwareness leverage campaign: Concept & content development for film, PR, print, in-store, digital & 3rd party activity

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TONI&GUY Model.Me – Brand image creation & direction, product advertising & launch PR marketing campaign, packaging & POS

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ExpediaAffiliate Network (EAN) sales marketing promotion tools and content development guidelines

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About me

With over 20 years’ experience in the creative industry I now lead as a senior creative on projects that span design disciplines, delivering concepts, realisation, direction and management across communication design, framing brand stories in the most engaging way possible.

I have a background as a creative director for a number of agencies including BrandFuel, Action Impact and GPJ on live experience design and branding campaigns while managing and building creative teams, client relationships, business strategies and helping to develop agencies creative profiles and capabilities.

I have been lucky enough to work with some of the most amazing people -both within agencies and client side, with fellow designers and business owners to deliver some special projects... some even award-winning.

Collaborating with clients such as Google, Rolls-Royce, Orange, IBM, Twitter and UEFA, that luck extends to loving what I do and to continuing to enjoy being part of this competitive and thriving creative communications industry.

My family think I'm a bit mad about what I do too - and perhaps they're right - but I'm mad about them more! My most amazing wife Melanie and our 3 gorgeous young children keep me firmly on the ground in this mad cap word of deadlines, pitches and homework!

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MCM Creative GroupCreative DirectorApril 2015 – PresentClients: HSBC, John Lewis, Waitrose, Morrisons, Capco, Anaplan.

Hired to develop and grow the creative communications offering across events, film, digital and experiential. Senior leadership role as lead creative for the agency, developing the vision and objectives for this established event production company.

BrandFuelCreative DirectorNov 2010 ¬ Feb 2015Clients: Google, Android, Proximo, Goldman Sachs, Sennheiser, YouTube, Twitter, Tom Sellers, UEFA.

Creative lead on projects and pitches, providing solutions for all media platforms. Working directly with the CEO and CSD to develop the strategic creative offering of the agency, building the creative team, collaborating and innovating with creative partners and growing the agency brand profile. Gained multiple-awards - winning Event’s Creative Agency & Production Team of the Year to name a few.

BrandhandlingSenior Creative ConsultantApril 2010 – Nov 2010Clients: FitFlop, Soap & Glory

Turquoise BrandingSenior Creative ConsultantJune 2010 – July 2010 Brand: Etisalat

Action Impact Senior Creative Design ManagerJune 2009 – June 2010Clients: Twofour54, Du, TDIC, Thuraya

Conair GroupCreative ConsultantMay 2009 – May 2010 Clients: Babyliss, TRESemmé

George P. JohnsonCreative DirectorApril 2008 – May 2009 Clients: Blackberry, Cisco, Gartner, IBM, Infosys, Orange, P&G, Rolls-Royce, Tesco

FM MarketingCreative Director Feb 2008 – Mar 2008Brand: Heinz Foods

WSdV LondonSenior Creative DesignerJan 2008 – Feb 2008Brand: Elida Fabergé

Beverly CCreative Consultant Oct 2007 – June 2008 Brand: Beverly C Haircare

TONI&GUYGroup Design DirectorAug 1999 – Oct 2007 Clients: TONI&GUY, TIGI, Essensuals, Label.m, L’Oréal, Wella, LFW

Communiqué Creative Art DirectorSept 1998 – Aug 1999 Clients: Hoverspeed, Lexus, Manpower

HTM Design Senior Designer Aug 1994 – Sept 1998 Clients: Arriva, Bfi, KPMG, L’Oréal, Miss Selfridge, Shell, TIGI, TONI&GUY

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Thank you

QualificationsCourse: Communication Media – Graphic DesignGrade: BA (Hons) 1st University: Kent Institute of Art & Design, Maidstone Dates: 1991 – 1994

Personal detailsD.O.B: 06.05.72Nationality: British Driving License: Full Marital Status: Married +3 ChildReferences: Available on request

ContactEmail: [email protected]: