marketing plan for snapchat pro
TRANSCRIPT
MARKETING PLAN FOR
SNAPCHAT PRO
VSPRO
1.There isn’t a button or option to save the images.
2. Hangs a lot at times while loading edits and videos.
3.No group chat possible.
PRO
1.There will be a button or option to save the images.
2.More efficient while loading edits and videos.
3.Group chat possible.
Snapchat Pro Marketing ?
Start analysis by
4C Framework
Start analysis by
4C Framework
Customers Competitors Company Context
TARGET CUSTOMERS
1.People demanding group chats.
2.Loyal SNAPCHAT customers.
SNAPCHAT PROCOMPETITION
1.Wickr
2.Slingshot
3.Instagram
VALUE PROPOSITION
CUSTOMER VALUE
CUSTOMER VALUE
BeforeThe purchase
CUSTOMER VALUE
AfterThe purchase
PRO
1.
Get in Touch
2.
Reach Out To Influencers
3.
Leverage the Mobile Website
4.
Feature the App in an Official Blog
5.
Feature The App in Emails
6.
Create a Demo Video
7.
Consider Alterative App Stores
8.
Give away awards
9.
SEO Matters Here
10.
Visibility on Social Media
11.
App Store Optimization
12.
Be Prepared For Press
13.
Promote the App In-Store
14.
Roll Out New Updates Constantly
Created by Shivanshi Srivastava, During a marketing internship by
NIT Rourkela Prof. Sameer Mathur,IIM Lucknow