markku markkula's presentation acsi - why finland?
DESCRIPTION
Markku Markkula's presentation ACSI - Why Finland? in the Aalto Camp for Societal Innovatio (ACSI), 28th of June 2010, Otaniemi, FInlandTRANSCRIPT
ACSIWhy Finland?Markku Markkula, Advisor to the Aalto Presidents,Innovation Executive ACSI
Traditionally need to be good:• Research• Education
Several universities are also good:• Innovation
Universities
2
Markku MarkkulaAalto UniversitySocietal Impact
EducationResearch
Innovation
Minimum requirement is that each of these
three operational areas has a strategy.
These need to be integrated.
The Role of University Management
Management & integration &
synergy
Markku MarkkulaAalto UniversitySocietal Impact 3
EU: The Future Is Based on Knowledge Triangle
European Institute of Innovation and Technology EIT: “Innovation requires an integrated knowledge triangle”
Enhanced capacities + high degree of integration + leadership are prerequisites for scaling up Europe’s innovation performance.
EIT is locating one of its five ICT research units on the Aalto University campus in Otaniemi. Education
Innovation
Research
KNOWLEDGE TRIANGLE
Knowledge Triangle will be conceptualized to become a unique strength of Aalto
4
Markku MarkkulaAalto UniversitySocietal Impact
EU 2020 Strategy
EU 2020 three mutually reinforcing priorities: • Smart growth: developing an
economy based on knowledge and innovation.
• Sustainable growth: promoting a more resource efficient, greener and more competitive economy.
• Inclusive growth: fostering a high-employment economy delivering social and territorial cohesion.
Aalto & Societal Innovations:• Focus on grand challenges• The strong role of universities is crucial:
Knowledge Triangle i.e. synergy between research & education & innovation
• Combine technology driven innovation policy & societal needs driven innovation policy
• Modernize the Triple Helix cooperation: University – Industry – Cities
• Living labs & user-driven innovations: people & process development
Need for a second generation innovation agenda
Aalto as a Forerunneramong Universities
Markku MarkkulaAalto UniversitySocietal Impact 6
EU 2020 Strategy 7 Flagships
1. "Resource efficient Europe”2. "An industrial policy for the globalisation era”3. "An Agenda for new skills and jobs“4. "European Platform against Poverty“5. "Innovation Union“6. "Youth on the move“7. "A Digital Agenda for Europe"
Markku MarkkulaAalto UniversitySocietal Impact 7
Aalto Strategic Role in Setting National Agenda and in Implementing National Innovation Strategy and National Creativity Strategy
Board April 2009
Influence National Agenda
Global Forerunner
Real life & Real Case -
Approach
Our target
Aalto will by 2020 become the most important player in setting the national science, creativity and innovation agenda.
Aalto will by 2020 develop its strengths as a globally unique hub of excellence in research, development and innovation.
The concept of Aalto Living Lab based on Real Case -approach and with selected strategic partnerships will by 2020 create Aalto the pioneering world leader role in teaching and learning in open-innovation and shared knowledge creation processes.
Markku MarkkulaAalto UniversitySocietal Impact 8
Aalto Conceptualizing Knowledge Triangle
Education
Innovation
Research
Mar
kkul
a, M
iikki
, L: &
M.,
Pirt
tivaa
ra, M
(20
09)
Critical success factors are:
1.Starting point: Every individual & every work community & every organization has its own strategic needs and focus on these three perspectives of the knowledge triangle.
2.Creating platforms and processes for collaboration.
3.Orchestration of the whole concept.
Platform
& processes for new
solutions
within the w
ork & w
ork comm
unity
Platform and processes for learning by RDI
Pla
tform
& p
roce
sses
for f
ores
ight
&
Kno
wle
dge
co-c
reat
ion
solu
tions
OrchestrationStrategic Alliances for
concepts and processes + methods and tools +
physical, virtual, and mental
spaces• Foresight and
competence needs• Culture & Learning • Impact of Education &
Societal Competitiveness
• Good Practices• Methods and tools• Passion to Learn
• Education & Well-being in Society
• Human-centric Ba• Testing and
prototyping
Markku MarkkulaAalto UniversitySocietal Impact 9
1. Different learners integrated in the same learning process:
a) Working life experts (continuing education students)
b) Young graduates doing their masters (basic students)
c) Researchers (post-graduate students)
2. Different learner groups have different roles and responsibilities.
3. Need to be based on conceptualized processes. Target is mass customization & personalization and at the same time integrate different perspectives throughout the process.
Creating the Aalto Concept for Knowledge Triangle Based Learning
Markku MarkkulaAalto UniversitySocietal Impact 10
ACSI to Be Based on Finnish Strengths
Development of Aalto societal impact activities will focus on strengthening specifically those areas where we are an internationally recognized and acknowledged forefront actor, such as:
• Small northern European nation having top results in many competitiveness benchmarking studies
• The global innovation map (see: Harvard Business Review March 2009)
• PISA and Knowledge Society• National commitment to creativity and innovation policies• The highest degree of university-industry cooperation• Strong in arts and architecture• Nature • Community and corporate social responsibility
Markku MarkkulaAalto UniversitySocietal Impact 11
© Markku Markkula
Role of Parliamentsin National Innovation Policy
Finance lifelong learning,R&D and knowledge
infrastructure
Lead, stimulate andcatalyze science, technologyand innovation development
Create favourable legislativeenvironment for knowledge creation
and competence development
Markku MarkkulaAalto UniversitySocietal Impact 12
Parliament of Finland, Committee for the Future 1998:
The Finnish Road to Success
1. Implementing Lifelong Learning Strategy 2. Developing National Innovation System
3. Increasing Investments in R&D4. Operating as an Information Society
Laboratory within EU
Knowledge Management Plays a Crucial Role
Wisely Influencing
Globalisation
Exploiting Information
and Technologyto the Full
The Human Aspect
in Innovation
Governance of Matters
and Life
SuccessFactorsDefined by the Parliament
Finnish National Action Plans on the Way to the Knowledge Society
Need for Restructuring and Reshaping the Public Sector
© M
ark
ku M
arkk
ula
Markku MarkkulaAalto UniversitySocietal Impact 13
• Permanent status, 17 MPs,• Tasks: inventing the future, technology assessment,• Special focus among others:
- regional development,- the future of work,- knowledge management,- eEurope,- creativity and innovations
• Parliament in 2003 approved the Committee’s report ”Finland 2015” with several policy statements, among others:
- Strategic goal for Finland to become a pioneer in innovation, education and culture.- Increase of R&D funding to reach the level of 4% of GDP.
Parliament of Finland,Committee for the Future
© Markku Markkula
Markku MarkkulaAalto UniversitySocietal Impact 14
Milestones of Finnish Technology Policy
Copyright © Tekes
1979198219831984198519871991199519961999
National technology committee Council of State resolution on technology policy Founding of Tekes Technology programmes startedEUREKA startedState Science and Technology Council establishedFinland becomes a member of CERNFinland becomes a member of the EUGovernment decision to increase R&D fundingFinnish R&D funding exceeds 3 % of GDP
Markku MarkkulaAalto UniversitySocietal Impact 15
INNOVATIVE ENTERPRISES PARTICIPATINGIN PUBLIC-PRIVATE CO-OPERATIONAs a percentage of total innovative enterprises (aggregated manufacturing and services sectors)
Source: Science, Technology and Innovation in the Netherlands, 2004. Ministry of Education and Ministry of Economic Affairs
24
68 8 8 8 9 9 9
14 15
19
05
10152025303540
IT LU NL PTUK IE ES DE AT FR BEDK SE
36
FI
Co-operation with highereducation institutes
1 14 5 6 7 7 8 8 8
11 1214
05
10152025303540
LU IT IE AT PT NL DE BE FR ES SEUKDK
29
FI
Co-operation with research institutes
Finland highest in EU
16
Markku MarkkulaAalto UniversitySocietal Impact
USA Today 25 August 1999
Cover story:
Finland – Wireless Nation
”In this technology-
driven country, the
future is now.”
”With a mobile phone, users can send
messages, surf the Net and even buy
snacks.”
Markku MarkkulaAalto UniversitySocietal Impact 17
Ranking of EU Countries
Copyright © Tekes
Denmark
Sweden
UK
Netherlands
Germany
Luxembourg
France
Austria
Belgium
Ireland
Spain
Italy
Portugal
Greece
Info
rmat
ion
soci
ety
Inno
vatio
n
and
R&D
Liber
alis
atio
n
Finan
cial
ser
vice
sEnte
rpris
eSoci
alin
clusi
onSust
aina
ble
devel
opm
ent
Netw
ork
indu
strie
s
1
3
2
6
4
7
5
9
8
11
10
14
12
13
15
1
4
2
6
7
3
13
5
9
8
10
11
12
14
15
1
2
6
3
5
8
4
7
10
9
12
11
13
14
15
4
1
2
8
7
3
5
6
9
10
15
12
13
11
14
1
3
4
2
7
8
5
6
10
11
9
12
13
14
15
3
2
5
1
7
10
6
9
12
8
4
11
15
13
14
2
1
2
8
4
12
5
9
7
6
10
11
13
14
15
1
4
3
7
6
2
8
9
5
10
13
12
11
14
15
The Lisbon review 2004The Lisbon review 2004
Source: World Economic Forum WEF, The Lisbon Review 2004
FinlandFinland
Totalrank
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
18
NorwayU.K.CanadaIcelandGermany10
U.K.SwitzerlandSwitzerlandAustraliaTaiwan9
IcelandSwedenJapanNorwayDenmark8
USATaiwanHong KongSwitzerlandU.K.7
NetherlandsCanadaSwedenCanadaCanada6
SwitzerlandFinlandUSADenmarkIceland5
FinlandIcelandDenmarkSwedenSweden4
SingaporeDenmarkFinlandFinlandSingapore3
SwedenSingaporeIcelandSingaporeUSA2
DenmarkUSASingaporeUSAFinland1
2005-062005-052003-042002-03 2001-02NRI
Rank
Korea
Iceland
Finland
Singapore
Switzerland
Sweden
Denmark
2006-07
USA
Norway
Netherlands
Finland: Time to Wake-up National Innovation Strategy Implementation
Markku MarkkulaAalto UniversitySocietal Impact 19
Finland = Innovation
# 2 Innovation Hot Spot in the world
Harvard Business Review March 2009;
# 3 Global Innovation in the world
The Economist Intelligence Unit, April 2009;
# 1 Higher Education and Training in the world, World Economic Forum, September 2009;
# 1 Availability of Scientists and Engineers in the world
World Economic Forum, September 2009;
# 1 Prosperity in the world
Legacy Prosperity Index, October 2009;
.
Markku MarkkulaAalto UniversitySocietal Impact 20
2008 eSRI vs NRI rankings(= e-skills readiness vs network-readiness)
NRI ranking 2008
eS
RI r
an
kin
g 2
00
8
Source : eLab@INSEAD, based on GITR data
Finland
50
40
30
20
10
60 50 40 30 20 10
DKSWEFIN
SINICE
SWI
ISRNORMAL CAN
NEDBELUK
JAP AUTNZ
GERIRE AUL
FRA ESTHKTUN
PORSLO
LIT
IND
THA
CZBAR
HUNMLTJOR
CHL SPALATKSA CYP LUX
CRO SKGRE
ITA
POL
ROM
USA
KOR
21
Aalto Creating Unique Concepts
• Basic Research focused on Grand Societal Challenges• Aalto Factories• International multidisciplinary educational programs:
• Two new Master programs on Creative Sustainability and International Design Business Management are examples of educational programs focusing on societal needs.
• New developments in Urban Planning: Doctoral Program of the Built Environment and Master program in Managing Spatial Change
• Aalto Camp for Societal Innovation• Research cooperation with Strategic Centres for Science,
Technology and Innovation
Markku MarkkulaAalto UniversitySocietal Impact 22
Aalto Responding to Grand Challenges
According to the Aalto Strategy potential research focus areas are:• service economy, • digitalization, • energy and sustainable use of natural resources,
and • a people oriented living environment.
Markku MarkkulaAalto UniversitySocietal Impact 23
Aalto FactoriesMulti-disciplinary Opportunities
Expertise workshops, the first new platforms for collaboration within Aalto University:
– Design Factory– Media Factory– Service Factory
Based on areas in which the three universities already co-operate.
The workshops are environments to– learn– teach– research, – co-create
Academic teams and students, as well as companies or communities work together.
Markku MarkkulaAalto UniversitySocietal Impact 27
Government &Industry policy
IndustryUniversities
SCSTI*
Innovative role in strategic industry verticals:- Facilitate cooperation
between science and business
- Build stronger initiatives- Accelerate the creation
of new business
Contribution to the Finnish industrial innovationS
ourc
e:
Rei
jo P
aaja
nen,
TIV
ITNew Initiative in Finland: Strategic Centres for Science, Technology and Innovation*
Markku MarkkulaAalto UniversitySocietal Impact 29
1. Human capital 2. Innovativeness 3. Concentration 4. Infrastructures
5. Enterprises 6. Institutions 7. Living conditions and environment
8. Developer networks 9. Creative tension
10. I
MA
GE
REGION
Present conditions
Competiveness factors
Challenges
Competitiveness
Attractiveness
Self-renewalability
GOALS
ASSESSING THE COMPETITIVENESS OF A REGIONStåhle & Sotarauta 2002
Parliament of Finland, Committee for the Future
The Concept of Regional Innovation Policy: Developer Networks and Creative Tension Make the Difference
Aalto & T3 Innovation Hub, Unique Globally :
Future Is Based on Formula i WB = T3 + e3
T 3Science and technology
Art and design
Business and
economy
KEILANIEMIOTANIEMI
TAPIOLA
T3 development is based on the Strategy of the Helsinki Metropolitan Area: Integrating Otaniemi University Campus & Tapiola Garden City & Keilaniemi High Tech Business Community.
i = innovation; WB = well-being; T3 = Tiede, Taide, Talous; Science, Art, Business
e3 = eettisyys, esteettisyys, elämyksellisyys; Ethics, Aesthetics, Experience
31
“The capital region is a progressive world-class business and innovation centre bolstered by science, art, creativity, learning ability and high-quality services. The success of the area promotes the wellbeing of its inhabitants as well as that of all Finland. The metropolitan area is developed as a united, functional region with its surroundings closely integrated into nature, providing a comfortable place for living, learning, working and entrepreneurship.”
The four priorities of the Helsinki Metropolitan strategy are:1.Improving top-quality education and
know-how2.Building good quality of life as well as
a pleasant and secure living environment
3.Strengthening user-driven innovation environments and developing public procurements
4.Internationalization of the metropolitan area and its connection to global networks
Aalto T3 & Aalto Living Labs & Real Case approach are open innovation concepts
by means of which cities, enterprises and their strategic partners implement the strategy of
the Metropolitan region.
T 3
Greater Helsinki Vision
Markku MarkkulaAalto UniversitySocietal Impact 32
The message of this book is based on the metaphor of several triangles in the front cover. The foundation and origin of the cultural growth is the human mind with the stem of the tree symbolizing lifelong learning. Its strong branches reach out to the three university missions: research, education and interaction with society. The blossoming flowers represent the solid base of creative synergies and collaboration, crucial for sustainable development: knowledge triangle integrating research & education &
innovation; continuing education triangle integrating individual &
university & employer; triple helix integrating universities & industry & public sector.
Markku MarkkulaAalto UniversitySocietal Impact
Global Cooperation
33
FinnSight 2015 Important Research
Human Interaction Lay the Foundation for Welfare:
– human interaction, understanding and dialogue
– multicultural competence – language and communications – lifelong learning and
understanding – people and the media – human technology – human creativity – increasingly intelligent technology– Finnish culture as an area of
competence.
Continuous Learning Is Crucial:
– neurological, cognitive, motivational and social basis of learning
– human technologies that support learning
– technology-based working and operating environments, management of mobile and distributed work
– implementation of lifelong learning, the education system and informal learning (learning outside institutions)
– civic skills and competencies, life control and social innovations.
The following are two lists out of ten as the results of the FinnSight 2015. The work was organized through ten panels in the joint Academy of Finland and Tekes foresight project,
which identified focus areas of competence.
Markku MarkkulaAalto UniversitySocietal Impact 34
Technology Driven Innovation
Science
Solutions- Customers -
Corporations
Customer needs- Co-creators -
Society
Societal urgency
Scope of collaboration
Push
Supply driven
From
indu
stry
to s
ervi
ce e
cono
my
to s
usta
inab
le s
ocie
ty
© Synocus Group 2023-04-1137
Grand Challenge Innovation
Science
Solutions- Customers -
Corporations
Customer needs- Co-creators -
Society
Societal urgency
Scope of collaboration
Pull
Demand driven
Em
erge
nt, e
co-c
oncs
ious
soc
iety
© Synocus Group 2023-04-1138