mbas y el emprendimiento social
TRANSCRIPT
Social entrepreneurship - 1.260.000
Social innovation - 548.000Emprendedores sociales - 36.500
Emprendimiento social - 21.500
La responsabilidad social de las
empresas
La responsabilidad social de las
empresas
Ed Freeman, Stakeholder theory
(1984)
Ed Freeman, Stakeholder theory
(1984)Rather than argue that the job of the manager was to maximize profits for stockholders, Freeman argued that the manager's task was to protect and promote the rights of the various corporate stakeholders. Stakeholders were defined by Freeman as members of groups whose existence was necessary for the survival of the firm-stockholders, employees, customers, suppliers, the local community, and managers themselves.
Els partprenents (Stakeholders)
Accionistes, propietaris
Grups financers
Josep Maria Canyelles 2005
TreballadorsDirectius
Proveïdors
Grupssocials
Ass. Consumidors
Agències públiques,administracions
Comunitat
Medi ambient
Ass.Empresarials
Competidors
Societat
Clients
Mitjans Com.Empresa
Agentssocials
ESADE Instituto de Innovaci
ón Social
ESADE Instituto de Innovaci
ón SocialEl Instituto de Innovación Social tiene como objetivo desarrollar las capacidades de las personas y las organizaciones de los sectores empresarial y no lucrativopara fortalecer, en sus actividades propias, su contribución a un mundo más justo y sostenible.