ECommerce

Online Customer Acquisition Program

Grading Garages

CRM Tools

Distributed BPO

Search Engine

Rakesh SidanaFounder, CEO MeriCAR.com

Disclaimer: These slides are prepared for education purpose only and used for presentation at IIM Udaipur. Pictures used are representation and sourced from google search, their copyrights are intact.

#mission in 20 words

“Inconvenience and hassles at car workshops, MeriCAR.com is, providing personalized support to car owners to find the right car workshop.”

Pic source: firstpost.com

INDIA Top Five Auto Producerin the World by 2015

#focus

Car Service & Repair

Personalized Support

24x7 On-Road Car Breakdown Assistance

Doorstep Car Servicing

Pick & Drop facilities for Car Servicing

#unusual

Garages Car Owners- Non Techy - Tech savvy- Offline Business - Online Access- Unorganized - Don’t Trust - Referral & mechanic easily

- Word-of-mouth business

ECommerce

Online Customer Acquisition Program

Grading Garages

CRM Tools

Distributed BPO

Search Engine

Customer Behaviour Change

#technology

#cloud

Why We Do it?• Unorganized Sector.• No grading of car workshops.• Car owners don’t trust mechanic.• Cost Estimation

problems.• 60% customers visit

multi brand workshops.• No support to small

workshops.

Global Vision#platform• A large public platform of car garages.#brand• Building trusted brand globally.#technology• Technology to users.

History

• 1st Year “We don’t need it”• 2nd Year “We may need it”• 3rd Year “Yes, India need it”• 4th Year “Wow!”• 5th Year “Scaling”

About Me• A small town guy from Punjab shifted to New Delhi for management

course, realized potential in “internet” in 1995 while working on summer project.

• Contributed articles on web technologies and visualize web potential when few knew about it in early days of Internet in India. Worked for companies before starting own international consultancy firm in 2004.

• Founded MeriCAR.com in 2008 and recognized in the media/events for launching unique business model in India.

• My degree is #passion and I live in #innovative zone ;)

EMBRACE YOUR UNIQUENESSYou are SPECIAL!

BE PASSIONATELive A Life!

FIND MENTORJourney will be Easy

BE HAPPY ;)GOD Lives in Happy Minds

Rakesh SidanaFounder, CEO MeriCAR.com

Happy ChristmasHappy New Year

All the Best for Examination

THANK YOU!