mobile and surrogate_advertising_by_prem sahu
DESCRIPTION
Mobile advertising is a form of advertising via mobile (wireless) phones or other mobile devices. It is a subset of mobile marketing. Surrogate Advertising is a form of advertising which is used to promote banned products like cigarettes and alcohol, in the disguise of another product.TRANSCRIPT
Mobile Advertising
Standard Banners
Standard Banner Large Standard Banner
Mobile MREC
Example
Expandable Banners
Sample Rich Media Ad Units
AD BY APPS
Surrogate Advertising
Surrogate Advertising' is a form of advertising which is used to promote banned products like cigarettes and alcohol, in the disguise of another product. This type of advertising uses a product of a fairly close category ex- club soda, or mineral water in case of alcohol, or products of a completely different category ex- music CD's, playing cards etc to hammer the brand name into the heads of consumers.
