Mobile OS market: trends and forecast

Natalia Vlaskina 174m

Worldwide market of mobile devices Компания I квартал

2011 (тыс. шт.)

I квартал 2011 ( %)

I квартал 2010 (тыс. шт.)

I квартал 2010 (%)

Nokia 107 556,1 25,1 110 105,4 30,6

Samsung 68 782,0 16,1 64 897,1 18,0

LG 23 997,2 5,6 27 190,1 7,6

Apple 16 883,2 3,9 8 270,1 2,3

RIM 13 004 3,0 10 752,5 3,0

ZTE 9 826,8 2,3 6 104,3 1,7

HTC 9 313,5 2,2 3 378,4 0,9

Motorola 8 789,7 2,1 9 574,5 2,7

Sony Ericsson 7 919,4 1,9 9 865,7 2,7

Huawei 7 002,9 1,6 5 236,1 1,5

Другие 154 770,9 36,2 104 230,3 29,0

Всего 427 845,7 100 359 604,5 100Gartner

Worldwide market of mobile devices

+19% market growth during the 1st quarter

23,6% of sales — smartphones

Gartner

Mobile OS market: basic dataMarket size: 2009 — 172 374, 3; 2010 —

268 783,7.Key players: Symbian, Android, iOS, RIM,

Windows.Market growth rates: 55% in 2010 Competition: global (worldwide)

competition.

Mobile OS market: market shares

46.9

3.9

19.9

14.4

8.76.1

2009

SymbianAndroidRIMiOSWindows PhoneДругие

Gartner

Mobile OS market: market shares

40.1

17.7

17.5

15.4

4.74.7

2010

SymbianAndroidRIMiOSWindows PhoneДругие

Gartner

OS 2009 2010

Symbian 80 876,3 107 622,4

Android 6 798,4 47 462,1

RIM 3 4 346,8 46 922,9

iOS 24 889,8 41 461,8

Windows Phone 15 031,1 12 686,5

Другие 10 431,9 12 588,5

Всего 172 374,3 268 783,7

Mobile OS market: market shares

Gartner

Mobile OS market: trendsDramatical price decrease in the

smartphone niche.

Symbian death soon.

2014 — open source platforms will gain 60% of the market

UX and usability

Applications

MARKET: amount — INCREASE.Symbian: amount — INCREASE; share —

DECREASE.Android: amount — INCREASE; share —

INCREASE.RIM: amount — INCRESE; share — SLIGHT

DECREASE.iOS: amount — INCREASE; share — SLIGHT

DECREASE.Windows: amount — INCREASE; share —

DECREASE.

Mobile OS market: forecast 2014

34.2

22.2

15

17.1

5.26.3

2011

SymbianAndroidRIMiOSWindows PhoneДругие

Mobile OS market: forecast

Gartner

Mobile OS market: forecast

30.2

29.6

11.7

14.9

3.9 9.6

2014

SymbianAndroidRIMiOSWindows PhoneДругие

Thank you for attention!

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