moricon consultancy services€¦ · the pre-opening phase of your development. our expertise lies...

Moricon Consultancy ServicesSpecialist Pre-Opening Operations for Luxury Residences

1 Moricon Consultancy Services | Contents

Moricon Consultancy Services | Contents 2

One Hyde Park | Knightsbridge, London

Introduction 03

Our mission 05

Who we are 07

Executive summary 09

Service delivery value chain 11

Service consultancy deliverables 12

Full integration 13

Benefits 15

Our projects 17

Contact 24

C O N T E N T S

3Moricon Consultancy Services | Introduction

The Hazelton Hotel | Yorkville, Toronto

One Grosvenor Square | Mayfair, London

Lincoln Square | Holborn, London

4Moricon Consultancy Services | Introduction

I N T R O D U C T I O N

Sebastian Moritz | Founder of Moricon Consultants

Founded by Sebastian Moritz, Moricon is a London

based consultancy specialising in the setting up of

bespoke hospitality and service operations during

the pre-opening phase of your development.

Our expertise lies in luxury residential projects and

lifestyle hospitality, combined with considerable

experience in linking together Development,

Construction and Post-Opening Operations.

This knowledge will ensure a successful soft

landing of your project: on time and on budget.

5Moricon Consultancy Services | Our mission

Belgravia Gate | Belgravia, London

One Hyde Park | Knightsbridge, London

6Moricon Consultancy Services | Our mission

O U R M I S S I O N

MORICON provides pre-opening service expertise

for bespoke luxury and boutique residences.

Our turn-key approach eliminates hassle and ensures

a soft-landing for your project: on time and on budget.

7Moricon Consultancy Services | Who we are

- Moricon liaises between construction team,

suppliers and vendors and manages all

necessary steps until practical completion,

ensuring cohesion of service delivery from

start to end.

- Sebastian has a solid track record and over

25 years of management experience in the

international luxury and lifestyle hospitality and

property industry. He has successfully created

the bespoke services on a number of residential

projects including the acclaimed openings

and operations of One Hyde Park London, Ten

Trinity Square, Belgravia Gate London and The

Hazelton Hotel Toronto.

- Member of IRPM, AssocRICS, MBA from Henley

Management College, Swiss Hotel School of

Lucerne Diploma.

- Sebastian’s creation of a benchmark critical

path for the pre-opening phase has been the

result of his operational lifestyle and boutique

experience, and is firmly rooted in the luxury

hospitality and the ultra as well as super prime

properties service approach.

W H O W E A R E

8Moricon Consultancy Services | Who we are

Ten Trinity Square | City of London

The Hazelton Hotel | Yorkville, Toronto


1 0Moricon Consultancy Services | Executive summary

- Our team’s expertise in all service related

matters of luxury residential projects and

lifestyle hospitality ensures that the employees

servicing your residents will be of world-class

level with grace, empathy and the dedicated

service spirit required to be successful.

- Moricon has developed a comprehensive

network of trusted and luxury-minded

suppliers who understand the requirements

of luxury developments, the timelines and

the uniqueness of every project in regards to

service provision and service execution.

- Our services start the very moment your plans

for a development opportunity are converted

into a “live” project and cover the multitude

of individualised aspects of your vision for

hospitality and the high-end service delivery

to future residents and owners.

- We understand the importance of having a

fully immersed and knowledgeable team of

selling agents - we believe in a rigorous training

framework to ensure unrivalled customer

experience during the entire process - from

prospecting to signing.

- The service delivery of all suppliers and the

future team when you start your project is

paramount to your success: We ensure the best

processes for the best people are in place when

your first resident moves in.

E X E C U T I V E S U M M A R Y


1 1Moricon Consultancy Services | Service delivery value chain

S E R V I C E D E L I V E R Y V A L U E C H A I N

SU

PP

OR

T A

CT

IVIT

IESP

RIM

AR

Y A

CT

IVIT

IES

F I R M I N F R A S T R U C T U R E

Input in legal structure to service better

H U M A N R E S O U R C E M A N A G E M E N T

Assistance with creating your team

T E C H N O L O G Y

Advice on best service centered programs to maximize value

P R O C U R E M E N T

Exclusive and bespoke products highlighting the difference

S U P P O R T I N G L O G I S T I C S

Designing a daily seamless operations flow

O P E R A T I O N S

Creation of SOP’s and standards setting you apart

O U T B O U N D L O G I S T I C S

Establish the service look and feel

M A R K E T I N G & S A L E S

Excelling sales efforts by bespoke marketing suite services

S E R V I C E

Best service delivery in class

M A R G I N

1 2Moricon Consultancy Services | Service consultancy deliverables

- In-depth study of “a day of a resident”

to fine-tune future service provision.

- Aligning building plans with future service

delivery concept.

- Input into management structure, i.e. third

party management vs self-management or

combination.

- Advice on insourcing / outsourcing of services

and tradeoffs to budget and service vision.

- Feedback on leasehold contracts in alignment

to project concept, input on post-completion

processes such as license to alter, houserules

etc.

- Assistance with hiring of General Manager and

team as well as comprehensive service and

sales training, assessment centre approach for

selection of service team.

- Develop staffing guideline according to service

concept and creation of service standards

- creation of service vision and customer

experience mapping.

- Integrate brand standards for collateral,

operating supplies etc.

- Creation of bespoke equipment purchase plan

supporting the project goal.

- Defining all relevant luxury service deliverables

of the house-team, including food & beverage

offerings, spa & gym services, products and

services for front-of-house and back-of-house

operations (facilities management / preventive

maintenance)

S E R V I C E C O N S U LT A N C Y D E L I V E R A B L E S

1 3Moricon Consultancy Services | Full integration

Moricon has secured a range of first class

independent operators and luxury centred

organisations. We understand luxury and the

importance of bespoke seamless service assisting

in any aspects of residential life. We can provide

assistance with:

- Public Relations

- Collateral Creation

- Marketing

- Uniforms

- Bespoke Food & Beverage

- Recruitment

- IT Solutions

F U L L I N T E G R A T I O N

Belgrave Square | Belgravia, London

1 4Moricon Consultancy Services | Full integration

B E S P O K E S E R V I C E S

M A R K E T I N G & P R

D E S I G NT R A I N I N G

H O U S E T E A M S E L E C T I O N

M A R K E T I N G S U I T E S E R V I C E S

P L A N R E V I E W

P U R C H A S E P R O G R A M

1 5Moricon Consultancy Services | Benefits

1 6Moricon Consultancy Services | Benefits

- Defined Service Platform created within

first months of the project enables better

marketing of units as concrete deliverables

can be presented.

- Knowledge of luxury service market allows us

to hone Marketing Suite Services to increase

conversion of prospects to buyers by tailoring

each viewing experience individually.

- Building Plan Review with service in mind

avoids later alteration work and therefore

unnecessary costs –this helps to modify

and optimise the service flow.

- Full staffing model within start-up period that

allows an accurate forecast of service offering

and running costs once operational.

- Clear budget components (i.e. Staff Cost,

Training, Supplies etc.) established early for

better cash-flow projections and more accurate

Service Charge calculation.

- Complete integration of Service Delivery into

the Project Concept, no service discrepancies.

- Our team’s experience on a large number of

high-profile projects will allow us to anticipate

and eliminate some of the snags and difficulties

in creating a new residential offering.

B E N E F I T S

1 7Moricon Consultancy Services | Our projects

T H E H A Z E LT O N H O T E L

O U R P R O J E C T S

The Hazelton Hotel is Toronto’s first five-star luxury hotel and Toronto’s

only member of The Leading Hotels of the World, an alliance of independent

luxury hotels worldwide. Located at the corner of Yorkville and Hazelton,

The Hazelton Hotel offers 62 beautifully designed rooms and 15 exceptional

suites evoking grandeur with a splash of 1940s inspired Hollywood glitter

as well as 15 exclusive residences. World renowned interior designers Yabu

Pushelberg use of rich textures and superb craftsmanship create a classic

glamour ambiance that resonates throughout the hotel.

Established hotel as premier address in Toronto renowned for its

luxury service

New operating standards resulted in service and rate leadership

in Canada

Facilitated membership with Leading Hotels of the World (LHW)

ahead of official opening

Achieved 93% compliance to LHW standards within 1st quarter

of operation

Managed day-to-day affairs as Director of Operations

Defining of all relevant luxury service deliverables of the house-team,

including food & beverage offerings, spa & gym services, products and

services for front-of-house and back-of-house operations (security,

facilities management / preventive maintenance)

Pre & Post-Opening Services

Y O R K V I L L E , T O R O N T O


O N E H Y D E P A R K

Designed by Roger Stirk Harbour + Partners, One Hyde Park in Knightsbridge

is one of the world’s most exclusive developments. Managed by the Mandarin

Oriental Hotel Group, One Hyde Park provides residents with bespoke services

and amenities more commonly associated with the best hotels on the planet –

all from the comfort of their own home. Without equal in London, an apartment

at One Hyde Park offers residents a truly unique lifestyle with unsurpassed

amenities and legendary Mandarin Oriental hotel services.

Creation of Mission and Vision for Hospitality Team

Compilation of a luxury service-driven critical path for opening as benchmark

Established new residential operations processes as industry-leading example

Formed an 80-strong team of service and security professionals

Main contact for McLaren, Rolex and Bank of Abu Dhabi retail spaces


including security, food & beverage offerings, spa & gym services, products

and services for front-of-house and back-of-house operations (security,


Pre & Post-Opening Services

K N I G H T S B R I D G E , L O N D O N


T E N T R I N I T Y S Q U A R E


Situated in the heart of The City of London, Ten Trinity Square is the former

Port of London Authority headquarters and one of London’s most treasured

and important buildings. The 93-year-old Grade II* listed building has

undergone a meticulous restoration, creating 41 outstanding residences,

a luxury Four Seasons hotel with 100 rooms, spa and fine restaurants. The

building’s original classical meeting rooms are also being restored to provide

the facilities for an exclusive Private Members Club.

Directing all service and hotel operational affairs during development

phase

Close collaboration with design and architect teams to support

project vision

Managed initial relationship with Chateau Latour regarding Ten

Trinity Square Club

Tailored together with the Spa Provider unique experience through

design and equipment selection

Develop staffing guideline according to service concept and new

standards

Pre-Opening Operations & Services Consultancy

T H E C I T Y O F L O N D O N


B E L G R A V I A G A T E

Belgravia Gate is a unique collection of 12 super-prime residences, located

on Grosvenor Crescent, London’s most prestigious address. The residences

have been created from five 19th century townhouses, built by the legendary

master builder Thomas Cundy III (architect of nearby Wilton Crescent).

While the exterior of Grade II-listed Belgravia Gate is testament to its

historical significance, the interiors offer 21st century design on a palatial

scale. The building features all luxury amenities of a 5-star hotel.

Directing all service and residential set-up activities during development

phase

Successful General Manager and initial staff selection

Formulation of marketing suite operations standards

Creation of service charge budget and pre-opening operations schedules

Integrate Property Management Contract with Leasehold Contract and

standards


including food & beverage offerings, spa & gym services, products and

services for front-of-house and back-of-house operations (security,


Hospitality and Service Consultancy

B E L G R A V I A , L O N D O N


A U R A


Designed by world leading architects, Foster + Partners, at 197m height,

AURA will consist of 137 residences, on 37 residential floors and an

exclusive 5 bedroom penthouse, each with sizable verandas. The building will

be raised 23.9m from ground level, creating the impression that it is floating

high above the landscaped gardens below. Spanning over two floors, AURA

boasts an impressive 2106 sqm of dedicated world-class leisure amenities

with pool, spa, gym and restaurant.

Aligning building plans with future service delivery concept to avoid

costly redesign

Recommendation to improve space-planning for Spa, Gym, Restaurants,

Security and Back of House Area

Evaluation of Restaurant spaces and concepts to support the service

offering of AURA.

Plan Review

L I M A S S O L


L I N C O L N S Q U A R E

The new ten-storey residential building features 221 apartments from

studio suites up to four-bedroom penthouses, exquisitely designed by PLP

Architecture. Lincoln Square features London’s unparalleled residential

amenities space of 1600 sqm by world-class designer Patricia Urquiola with

a 25m swimming pool, gym, private treatment rooms, virtual training, kids

zone, clubhouse with winebar, billiards room and 2 dining rooms.


including security, food & beverage offerings, spa & gym services,

products and services for front-of-house and back-of-house operations

(facilities management / preventive maintenance)

Successful General Manager and initial staff selection via bespoke

assessment centres

Comprehensive leasehold review with creation of house-rules

Creation of Service Charge budget and Reserve Fund

Design and plan review / input aligning service strategy with overall

development


H O L B O R N , L O N D O N


O N E G R O S V E N O R S Q U A R E


The super-prime residential scheme is comprised of 39 apartments and five

bespoke duplexes, all located on the site of the former US Embassy (1938-

1960) and the Canadian High Commission (1962-2013). Along with the world

class location, stunning views across the city’s skyline and being London’s

most desirable address, No.1 Grosvenor Square also provides residents

with an array of first-class facilities and an interior design created by the

internationally renowned team of Yabu Pushelberg.


including security, food & beverage offerings, spa & gym services,

products and services for front-of-house and back-of-house operations

(facilities management / preventive maintenance)

Successful General Manager and initial staff selection via bespoke

assessment centres

Comprehensive leasehold review with creation of house-rules

Creation of Service Charge budget and Reserve Fund

Design and plan review / input aligning service strategy with

overall development


M A Y F A I R , L O N D O N

2 4Moricon Consultancy Services | Contact

Sebastian Moritz, MBA MIRPM

Tel. +44 7598 570 964

[email protected]

moricon.net

C O N T A C T

moricon consultancy services€¦ · the pre-opening phase of your development. our expertise lies...

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