Revolutionizing Marketing DecisionsNetworked Insights brings real-time consumer insights to the world’s leading brands.

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At Networked Insights,we help brands make faster, smarter and more audience-centric decisions.

Our marketing solution classifies, analyzes and organizes real-time consumer data from the social web. You’ll gain strategic, actionable insights that inform your audience segmentation, brand health, content strategy, media investment and so much more.

It’s the insight you need to discover opportunities to grow revenue, increase loyalty and win a competitor’s audience.

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Key Features See how Networked Insights’ technology has been built specifically to help marketers better understand how consumers are talking about the topics that mean the most to their brands. Some key features include:

SmartSearchSearch without the need to create complicated and error-prone keyword queries. With SmartSearch and 15,000 predefined interests, behaviors, emotions and demographics you can instantly analyze your most relevant audiences’ conversations.

Audience AffinitiesSee a 360-degree view of your consumers’ passions and interests to discover topics your audience discusses and shares most. Real-time Campaign Response Track consumer conversations and gauge how marketing is influencing consumer behavior in real time, across media.

Theme Discovery Leverage our Doppler™ discovery technology to deeply analyze and visually organize the consumer discussion themes surrounding your brand, category or audience. Discover emerging opportunities and preempt risks.

Customizable Dashboard Get easy access to KPI’s that matter most to you.

Visit our website to find out more and schedule a no-commitment demo of our end-to-end solution.

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Designed from the start for real-time, audience-specific marketing.

Optimize your strategies and tactics using the very latest consumer data. Our enterprise solution is built to strengthen any or every stage of your marketing.

Campaign ManagementDiscover and manage opportunities to launch, manage and refresh campaigns to uniquely resonate with key target audiences. Understand and continually monitor how audiences are responding to your marketing.

Measurement and Tracking Drive better results and maximize your KPI’s with real-time metrics on your brand health, purchase funnel and your customers’ journey.

Predictive Analytics Look ahead with confidence in your campaign outcomes. Our predictive engine will tell you how well your media, targeting and campaign selections are likely to result in sales. We’ve successfully predicted sales trends and box office success and we can apply our predictive modeling to your sales data.

Content PlanningDelve in and understand your best customers. Our easy-to-use affinity leaderboard, SmartSearch and trend detection capabilities help you create content that resonates.

Consumer Insight Discover the answers to questions you never before even thought to ask. Our discovery tools and comprehensive consumer technology are the keys to the most effective, broadest consumer research tool you’ve ever used.

Media Targeting and Optimization Zero in on your best prospect through real-time data that allows you to identify audiences based on brand choice, lifestyle and interest and find them where they are most engaged. If you’re targeting with digital media, we can activate your campaign across the web via display, mobile, video, social.

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What Makes Us Different?Networked Insights is different because we’ve made it easier for marketers to unlock richer consumer insights than ever before. Our unique classification system continually categorizes millions of social media posts, tweets and comments, around everything that matters to your brand. With this, you are seconds away from deeply discovering and understanding virtually any topic your consumers are talking about.

What Does the Difference Mean to You?

Robust consumer interest taxonomy

Audience-specific insights and affinities

No complex keyword queries required

Brand Health and Purchase Funnel metrics

Emotions beyond net sentiment

Unbiased discovery technologies

13 months of searchable history

Undesirable content removed

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Our Technology at a GlanceGather BroadlyClassify ComprehensivelyOrganize Relevantly Analyze Intelligently Activate Precisely Monitor Proactively

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Gather Broadly

We start by gathering a tremendous amount of consumer data from the social web. We continually examine 30 million sources representing billions of weekly posts. And, we update our data every second and make it available for analysis for 13 months. With data that’s both exceedingly deep and broad, we’re able to capture the full spectrum of consumers’ lives — letting you put your finger on the pulse of your target audience.

Classify Comprehensively

Next, we take this noisy mass of consumer information and categorize it around everything that matters to your brand, category and audience. In fact, we classify every single post, tweet and comment in more than 15,000 ways. With this, you are seconds away from deeply discovering and understanding virtually any topic your consumers are talking about.

30MSOURCES

560MDAILY POSTS 15K

WAYS TO CLASSIFY

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Organize Relevantly

We don’t stop at classification. Next, we organize your brand-relevant consumer feedback around your core marketing elements to make it easier to discover and act on more quickly. Opportunities are relevantly positioned in the context of your audiences, brands and campaigns.

Analyze intelligently

By combining sophisticated text analytics with predictive marketing techniques, we uncover hidden opportunities so you can make faster, smarter and better marketing decisions. Our finely tuned analytics detect leading indicator signals, non-obvious correlations and audience propensities, so you can confidently spot important trends, forecast outcomes and take action — before the competition does.

BRAND CAMPAIGNSAUDIENCE MARKET MEDIA

BRAND

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Activate Precisely

Put these insights to work. Armed with a full 360 degree understanding of your audiences, you can differentiate your brand message across your media mix — including TV, display, search and social – and target it to each audience segment uniquely with highly relevant creative. Improve your audience engagement with on-target content that speaks to their unique needs and passions.

Monitor Proactively

Consumer opinions never take a break. Neither do we. At Networked Insights, we’re always on the lookout for opportunities, trends and issues related to your brand that need attention — immediately. We’ll help you spot opportunities so you can capture them before the competition does (or they disappear altogether). And, you’ll gain the clarity to see risks with enough time to mitigate or, even better, avoid altogether.

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OOH DESKTOP

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networkedinsights.com › hello@networkedinsights.com › (312) 985-9700

Our mission is to help brands, big and small, make better marketing decisions.Discover opportunities to grow revenue, increase loyalty, or win a competitor’s audience.

Leverage emerging trends with target consumers for better performing strategic and content marketing decisions.

Gain improved visibility into your audience’s preferred media channels, and insight into the influence of advertising on consumer behavior.

Schedule your commitment-free demo today!