Nigel Hawtin

Graphics Editor: New Scientist

• What I do

• What I do

• How I go about it

• What we do

• How I go about it

• Connect and relate

Succinct, clear, accurate, easily

understandable, visual explainer

Jessica Hagy http://thisisindexed.com/

• Who is my audience?

• Who is my audience?

• What am I trying to describe or explain?

• Who is my audience?

• What am I trying to describe or explain?

• Do I know enough about it, to explain it?

William Playfair – Commercial and Political Atlas, 1786

Charles Minard – Napoleons March to Moscow , 1869

Florence Nightingale – Coxcomb or Rose diagram 1858

John Snow Broad street Cholera Outbreak, 1854

What defines an effective

infographic or

visualistion?

• Engage and Communicate

• Engage and Communicate

• Truthful

• Engage and Communicate

• Truthful

• Functional

• Engage and Communicate

• Truthful

• Functional

• Context

• Engage and Communicate

• Truthful

• Functional

• Context

• Style

Elegant, useful explanatory visual…

..to enhance our understanding

and comprehension…

“explain, not merely show”

“narrate, not merely explain”

Points of view: Storytelling, Martin Krzywinski & Alberto Cairo,

Doi:10.1038/nmeth.25712013

thank you

grazie

nigel.hawtin@gmail.com

Twitter: @nigelhawtin

uk.linkedin.com/in/nigelhawtin/

www.flickr.com/photos/nhawtin

www.newscientist.com