organizational and professional communication
DESCRIPTION
The Organizational and Professional Communication master's and graduate certificate programs at University College, the college of professional and continuing studies at the University of Denver, offer career-relevant courses online or on campus in the evenings, or in a combination of both.TRANSCRIPT
As a comprehensive approach to the study of conflict analysis and resolution, the ADR con-centration recognizes the potentially destruc-tive nature of conflict and how to resolve it. Alternative dispute resolution uses mediation, negotiation, and facilitation methods to re-solve conflicts between individuals, organiza-tions, small groups, and nations. Classes are
led by professional practitioners who work in the fields they teach and offer a unique and comprehensive approach to the study of conflict analysis and resolution. The program teaches students how to apply conflict theo-ries for understanding and analyzing conflict situations, as well as developing contextually appropriate conflict management options.
Concentration CoursesCOMM 4220 Conflict TheoryCOMM 4221 Mediation Principles and PracticeCOMM 4222 Negotiation Principles and PracticeCOMM 4223 Facilitation Principles and Practice
Further Studies CoursesCOMM 4224 Conflict and CultureCOMM 4225 Restorative PracticesCOMM 4226 Managing Organizational ConflictCOMM 4980 Internship
Or take any course in these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Resource Management and DevelopmentHuman Capital in Organizations
MASTER’S DEGREE & CERTIFICATES FOR BUSY ADULTS EVENINGS & ONLINE
Organizational and Professional Communication
New Media and Internet MarketingOrganizational Development, Training, and Learning
Alternative Dispute ResolutionPublic Relations & Marketing
Organizational CommunicationBy taking two classes per quarter for six consecutive quarters, you can complete your degree in about eighteen months. Discuss this opportunity with your academic advisor.
Tuition Costs at 2014/2015 Academic Year Rates Master’s Degree $27,408
Graduate Certificate $13,704 ($571 per credit)
Complete Your Degree in Two Years
Call, click, or connect with University College for more information:
303-871-2291800-347-2042
universitycollege.du.edutwitter.com/DUcollegefacebook.com/DUcollege
Alternative Dispute Resolution
Current or aspiring PR or marketing profes-sionals will expand their skillset and learn how to write for the audience, manage cor-porate identity, products, and services, and key relationships with internal and exter-nal constituents. Graduates take away vital knowledge about research-based decision
making, the persuasive process of communi-cating to target audiences, the principles of branding and market positioning, the profi-ciency needed to measure the effects of PR and marketing efforts, and the practice of successful media relations including internet marketing communication.
Concentration CoursesCOMM 4140 Marketing Foundations and PlanningCOMM 4144 PR Principles and ProcessCOMM 4155 PR/Marketing Research and MeasurementCOMM 4145 Writing for Public Relations orCOMM 4321 Internet Marketing Communication
Further Studies CoursesCOMM 4228 E-Communication in the 21st CenturyCOMM 4301 Branding and Market Positioning
COMM 4980 Internship COMM 4145 Writing for Public Relations orCOMM 4321 Internet Marketing Communication
Or take any course in these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Resource Management and DevelopmentHuman Capital in Organizations
Public Relations and Marketing
Improve your business communications with-in any industry while enhancing your verbal and written skills in an organizational, busi-ness, or interpersonal realm with a master’s concentration or certificate in Organizational Communication. Graduates will troubleshoot, resolve conflict, and diplomatically deal with strategic workforce issues such as operations,
management, sales, marketing, business de-velopment, or technology. Professional prac-titioners who work in the fields they teach lead comprehensive classes offering students tactics in persuasion, presentation, negotia-tion, cultural awareness, and how to develop strategic communications.
Concentration CoursesCOMM 4006 Group/Team DynamicsCOMM 4015 Business Communication and PresentationsCOMM 4016 Persuasion Methods and TechniquesCOMM 4032 Communication for Change Management
Further Studies CoursesCOMM 4224 Conflict and Culture COMM 4225 Restorative PracticesCOMM 4226 Managing Organizational ConflictCOMM 4030 Learning OrganizationsCOMM 4216 Performance ConsultingCOMM 4227 Managing the Training Function
COMM 4301 Branding and Market PositioningCOMM 4228 E-Communication in the 21st CenturyCOMM 4218 Intercultural TrainingCOMM 4980 Internship
Or take any course in these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Resource Management and DevelopmentHuman Capital in Organizations
Organizational Communication
“Signing up for a graduate degree at DU helped show that I was serious and that I knew what I was talking about.”
Erin Spradlin, 2013See video testimonials from students and alumni online at universitycollege.du.edu.
Top communicators get the top rankings! Mar-keting research analysts, public relations spe-cialists, art directors, marketing managers, and customer experience representatives all placed among the top 100 best careers in a 2014 ranking by U.S. News & World Report.
New media, technology, and global opportuni-ties are all trending within the communication industry, as employers seek industrious pro-fessionals who have innovative skills and can bring something creative and dynamic to the table.
Career Opportunities
Program OverviewThe Organizational and Professional Communication program at University College, the University of Denver’s college of professional and continuing studies, focuses on communication as essential to a successful career. Offered online or on campus in the evenings, or in a combination of both, a communication degree or graduate certificate provides outstanding foundational knowledge for interacting effectively across formats, from written to verbal communications. Faculty-led discussions from professional practitioners who work in the fields they teach, along with project-based learning, case studies, research, and cooperative study ensure Organizational and Professional Communication students
receive strategic insight to productively and immediately apply what is learned.
Students can easily transition into a variety of careers, including media management, employee relations, corporate communication, community relations, public affairs, training and organizational development, government affairs, marketing, advocacy, conflict mediation, social media management, and more. Our engaging and interactive learning environment, filled with a diverse population of professionals, ensures the development of effective communication skills, critical and creative thinking, strategic and tactical decision making, and global awareness.
Organizational and Professional Communication Outcomes
This program prepares students to: • Demonstrate effective and persuasive oral, written, and non-verbal communication techniques using tone, and principles appropriate to the audience.• Apply relevant program theory and principles and formulate arguments in writing and speaking that contain a clear purpose, well organized, relevant content, and a conclusion that directly reflects the purpose and strength of the content• Identify, analyze, evaluate, and demonstrate effective written and verbal communication skills across organizational, professional, and social settings• Construct, assess, and/or manage ethical problem solving, decision making or conflict processes and interactions; revise such processes for more effective outcomes as needed• Analyze and provide examples of the nature and needs of group/team processes as they relate to and operate within organizations • Compare and choose inclusive communication practices appropriate to cultural and/or global perspectives
APPLY NOW AT UNIVERSITYCOLLEGE.DU.EDU
The University of Denver consistently ranks in the nation’s top 100 universities, according to U.S. News & World Report, and we are proud to be part of a 150-year tradition of academic excellence and forward thinking from one of the nation’s most highly regarded universities. The university enrolls approximately 11,500 students in its undergraduate and graduate programs. University College, the college of professional and continuing studies at the University of Denver, is dedicated to providing education
that is designed, delivered, and priced for busy adults. The faculty and staff understand the challenges facing adult learners and specialize in providing the highest quality learning experience for working professionals. The University of Denver and all of its academic programs hold the highest level of accreditation by the North Central Association of Colleges and Schools, one of six regional accrediting bodies in the nation—the standard for universities in the United States.
• Built-in multimedia with course content ranging from text and graphics, to audio and video• Customizable notification preferences and a calendar function across all courses• Easy-to-use threaded discussion boards and video messaging options• Collaborative workspaces and chat functions• Helpful 24/7 technical support• A mobile app available on Android devices, iPhones, and iPads
At University College, master’s degree and graduate certificate programs are offered online or on campus in the evenings to meet the needs of busy adults. We understand that returning to school challenges your schedule — one filled with work, family, and personal commitments. Evening and online classes offer the flexibility and convenience you need to earn your degree
or certificate. Online courses are delivered through the premier course delivery platform, Canvas. Our goal is to deliver the most up-to-date technology that enhances teaching and learning in a more effective and efficient manner. This innovative platform creates a dynamic and integrated virtual classroom experience that provides:
Designed, Delivered, and Priced for Busy Adults
University of Denver
See Canvas in action at youtube.com/DUcollege or scan the code.
Foundation Courses (12 credit hours) Help students understand the scope of activity, historical development, future direction and trends, and typical roles of organizations that operate within a career field. COMM 4020 Communication in Professions and OrganizationsCOMM 4070 Understanding Human CommunicationCOMM 4045 Applied Critical Thinking in Communication
Social Research and Methods (4 credit hours) Prepares students for writing and research assignments.
Concentration Courses (16 credit hours) Focus on a specific professional area within the larger industry sector.
Further Studies Courses (12 credit hours) Build on the concentration area and help students develop a broader perspective within their industry.
Capstone (4 credit hours) The culminating academic endeavor of our degree programs.
Master’s Degrees (48 credits/12 courses)
Graduate Certificates (24 credits/6 courses)Credits earned in a certificate program can be applied toward a master’s degree in Organizational and Professional Communication. Graduate certificate students will take four required concentra-tion courses and then either select two courses from the further studies option or select two courses offered in any of the other program concentrations, program foundation courses, or the research course.
This concentration offers marketers familiar with foundational PR and marketing concepts the tools, tactics, strategies, and processes needed to synthesize, create, track, and manage new media and internet marketing plans and campaigns along with traditional marketing best practices to help you create focused, strategic marketing plans. Learn how to effectively integrate your traditional
and digital marketing strategies to achieve organizational goals, while staying on the cutting-edge of internet marketing trends and technologies. Learn the strategies criti-cal to prolonged success: search engine op-timization (SEO), pay-per-click advertising, social media integration, mobile marketing, web metrics and analytics, digital campaign management, email marketing, and more.
Concentration CoursesCOMM 4321 Internet Marketing CommunicationCOMM 4322 Multichannel Marketing StrategyCOMM 4324 Web AnalyticsCOMM 4326 Digital Campaign Management
Further Studies CoursesCOMM 4320 Integrating Social MediaCOMM 4323 Email MarketingCOMM 4325 Advanced Search Marketing COMM 4327 Writing for the Web/Content ManagementCOMM 4980 Internship
Or take any course from these concentrations:Creative WritingHuman Capital in OrganizationsHuman Resource Management and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeWeb Design and Development
New Media and Internet Marketing
Explore your degree options and build the degree that will help you reach your goals
using the online Degree Builder interactive tool at universitycollege.du.edu
Build a Degree to Fit Your Needs
This concentration prepares professionals to understand adult learning theories, instruc-tional design strategies, and organizational culture awareness for training and develop-ment design, implementation, and evalua-tion. The program emphasizes the synergistic nature of human resources, organizational development, and training operations within
organizations. With American businesses in-vesting in excess of $30 billion in employee training and organizational development ini-tiatives each year, it is more important than ever that these efforts be rewarding, provide a return on investment (ROI), and produce desired change within an organization.
Concentration CoursesCOMM 4200 Instructional Design & TechnologyCOMM 4203 Adult Learning Theory and Instructional StrategiesCOMM 4206 Effective Evaluation DesignCOMM 4057 Organizational Development or COMM 4209 Strategic Organizational Design
Further Studies CoursesCOMM 4030 Learning OrganizationsCOMM 4216 Performance ConsultingCOMM 4227 Managing the Training FunctionCOMM 4218 Intercultural Training
COMM 4980 InternshipCOMM 4230 21st Century Learning HRA 4220 Learning: Development & Performance
Or take any course from these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Capital in OrganizationsHuman Resource Management and DevelopmentProject Management
Organizational Development, Training, and Learning
1 Research Course and 3 Foundation Courses
4 Concentration Courses
3 Further Studies/Elective Courses
1 Capstone Course/Project
Program OverviewThe Organizational and Professional Communication program at University College, the University of Denver’s college of professional and continuing studies, focuses on communication as essential to a successful career. Offered online or on campus in the evenings, or in a combination of both, a communication degree or graduate certificate provides outstanding foundational knowledge for interacting effectively across formats, from written to verbal communications. Faculty-led discussions from professional practitioners who work in the fields they teach, along with project-based learning, case studies, research, and cooperative study ensure Organizational and Professional Communication students
receive strategic insight to productively and immediately apply what is learned.
Students can easily transition into a variety of careers, including media management, employee relations, corporate communication, community relations, public affairs, training and organizational development, government affairs, marketing, advocacy, conflict mediation, social media management, and more. Our engaging and interactive learning environment, filled with a diverse population of professionals, ensures the development of effective communication skills, critical and creative thinking, strategic and tactical decision making, and global awareness.
Organizational and Professional Communication Outcomes
This program prepares students to: • Demonstrate effective and persuasive oral, written, and non-verbal communication techniques using tone, and principles appropriate to the audience.• Apply relevant program theory and principles and formulate arguments in writing and speaking that contain a clear purpose, well organized, relevant content, and a conclusion that directly reflects the purpose and strength of the content• Identify, analyze, evaluate, and demonstrate effective written and verbal communication skills across organizational, professional, and social settings• Construct, assess, and/or manage ethical problem solving, decision making or conflict processes and interactions; revise such processes for more effective outcomes as needed• Analyze and provide examples of the nature and needs of group/team processes as they relate to and operate within organizations • Compare and choose inclusive communication practices appropriate to cultural and/or global perspectives
APPLY NOW AT UNIVERSITYCOLLEGE.DU.EDU
The University of Denver consistently ranks in the nation’s top 100 universities, according to U.S. News & World Report, and we are proud to be part of a 150-year tradition of academic excellence and forward thinking from one of the nation’s most highly regarded universities. The university enrolls approximately 11,500 students in its undergraduate and graduate programs. University College, the college of professional and continuing studies at the University of Denver, is dedicated to providing education
that is designed, delivered, and priced for busy adults. The faculty and staff understand the challenges facing adult learners and specialize in providing the highest quality learning experience for working professionals. The University of Denver and all of its academic programs hold the highest level of accreditation by the North Central Association of Colleges and Schools, one of six regional accrediting bodies in the nation—the standard for universities in the United States.
• Built-in multimedia with course content ranging from text and graphics, to audio and video• Customizable notification preferences and a calendar function across all courses• Easy-to-use threaded discussion boards and video messaging options• Collaborative workspaces and chat functions• Helpful 24/7 technical support• A mobile app available on Android devices, iPhones, and iPads
At University College, master’s degree and graduate certificate programs are offered online or on campus in the evenings to meet the needs of busy adults. We understand that returning to school challenges your schedule — one filled with work, family, and personal commitments. Evening and online classes offer the flexibility and convenience you need to earn your degree
or certificate. Online courses are delivered through the premier course delivery platform, Canvas. Our goal is to deliver the most up-to-date technology that enhances teaching and learning in a more effective and efficient manner. This innovative platform creates a dynamic and integrated virtual classroom experience that provides:
Designed, Delivered, and Priced for Busy Adults
University of Denver
See Canvas in action at youtube.com/DUcollege or scan the code.
Foundation Courses (12 credit hours) Help students understand the scope of activity, historical development, future direction and trends, and typical roles of organizations that operate within a career field. COMM 4020 Communication in Professions and OrganizationsCOMM 4070 Understanding Human CommunicationCOMM 4045 Applied Critical Thinking in Communication
Social Research and Methods (4 credit hours) Prepares students for writing and research assignments.
Concentration Courses (16 credit hours) Focus on a specific professional area within the larger industry sector.
Further Studies Courses (12 credit hours) Build on the concentration area and help students develop a broader perspective within their industry.
Capstone (4 credit hours) The culminating academic endeavor of our degree programs.
Master’s Degrees (48 credits/12 courses)
Graduate Certificates (24 credits/6 courses)Credits earned in a certificate program can be applied toward a master’s degree in Organizational and Professional Communication. Graduate certificate students will take four required concentra-tion courses and then either select two courses from the further studies option or select two courses offered in any of the other program concentrations, program foundation courses, or the research course.
This concentration offers marketers familiar with foundational PR and marketing concepts the tools, tactics, strategies, and processes needed to synthesize, create, track, and manage new media and internet marketing plans and campaigns along with traditional marketing best practices to help you create focused, strategic marketing plans. Learn how to effectively integrate your traditional
and digital marketing strategies to achieve organizational goals, while staying on the cutting-edge of internet marketing trends and technologies. Learn the strategies criti-cal to prolonged success: search engine op-timization (SEO), pay-per-click advertising, social media integration, mobile marketing, web metrics and analytics, digital campaign management, email marketing, and more.
Concentration CoursesCOMM 4321 Internet Marketing CommunicationCOMM 4322 Multichannel Marketing StrategyCOMM 4324 Web AnalyticsCOMM 4326 Digital Campaign Management
Further Studies CoursesCOMM 4320 Integrating Social MediaCOMM 4323 Email MarketingCOMM 4325 Advanced Search Marketing COMM 4327 Writing for the Web/Content ManagementCOMM 4980 Internship
Or take any course from these concentrations:Creative WritingHuman Capital in OrganizationsHuman Resource Management and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeWeb Design and Development
New Media and Internet Marketing
Explore your degree options and build the degree that will help you reach your goals
using the online Degree Builder interactive tool at universitycollege.du.edu
Build a Degree to Fit Your Needs
This concentration prepares professionals to understand adult learning theories, instruc-tional design strategies, and organizational culture awareness for training and develop-ment design, implementation, and evalua-tion. The program emphasizes the synergistic nature of human resources, organizational development, and training operations within
organizations. With American businesses in-vesting in excess of $30 billion in employee training and organizational development ini-tiatives each year, it is more important than ever that these efforts be rewarding, provide a return on investment (ROI), and produce desired change within an organization.
Concentration CoursesCOMM 4200 Instructional Design & TechnologyCOMM 4203 Adult Learning Theory and Instructional StrategiesCOMM 4206 Effective Evaluation DesignCOMM 4057 Organizational Development or COMM 4209 Strategic Organizational Design
Further Studies CoursesCOMM 4030 Learning OrganizationsCOMM 4216 Performance ConsultingCOMM 4227 Managing the Training FunctionCOMM 4218 Intercultural Training
COMM 4980 InternshipCOMM 4230 21st Century Learning HRA 4220 Learning: Development & Performance
Or take any course from these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Capital in OrganizationsHuman Resource Management and DevelopmentProject Management
Organizational Development, Training, and Learning
1 Research Course and 3 Foundation Courses
4 Concentration Courses
3 Further Studies/Elective Courses
1 Capstone Course/Project
Program OverviewThe Organizational and Professional Communication program at University College, the University of Denver’s college of professional and continuing studies, focuses on communication as essential to a successful career. Offered online or on campus in the evenings, or in a combination of both, a communication degree or graduate certificate provides outstanding foundational knowledge for interacting effectively across formats, from written to verbal communications. Faculty-led discussions from professional practitioners who work in the fields they teach, along with project-based learning, case studies, research, and cooperative study ensure Organizational and Professional Communication students
receive strategic insight to productively and immediately apply what is learned.
Students can easily transition into a variety of careers, including media management, employee relations, corporate communication, community relations, public affairs, training and organizational development, government affairs, marketing, advocacy, conflict mediation, social media management, and more. Our engaging and interactive learning environment, filled with a diverse population of professionals, ensures the development of effective communication skills, critical and creative thinking, strategic and tactical decision making, and global awareness.
Organizational and Professional Communication Outcomes
This program prepares students to: • Demonstrate effective and persuasive oral, written, and non-verbal communication techniques using tone, and principles appropriate to the audience.• Apply relevant program theory and principles and formulate arguments in writing and speaking that contain a clear purpose, well organized, relevant content, and a conclusion that directly reflects the purpose and strength of the content• Identify, analyze, evaluate, and demonstrate effective written and verbal communication skills across organizational, professional, and social settings• Construct, assess, and/or manage ethical problem solving, decision making or conflict processes and interactions; revise such processes for more effective outcomes as needed• Analyze and provide examples of the nature and needs of group/team processes as they relate to and operate within organizations • Compare and choose inclusive communication practices appropriate to cultural and/or global perspectives
APPLY NOW AT UNIVERSITYCOLLEGE.DU.EDU
The University of Denver consistently ranks in the nation’s top 100 universities, according to U.S. News & World Report, and we are proud to be part of a 150-year tradition of academic excellence and forward thinking from one of the nation’s most highly regarded universities. The university enrolls approximately 11,500 students in its undergraduate and graduate programs. University College, the college of professional and continuing studies at the University of Denver, is dedicated to providing education
that is designed, delivered, and priced for busy adults. The faculty and staff understand the challenges facing adult learners and specialize in providing the highest quality learning experience for working professionals. The University of Denver and all of its academic programs hold the highest level of accreditation by the North Central Association of Colleges and Schools, one of six regional accrediting bodies in the nation—the standard for universities in the United States.
• Built-in multimedia with course content ranging from text and graphics, to audio and video• Customizable notification preferences and a calendar function across all courses• Easy-to-use threaded discussion boards and video messaging options• Collaborative workspaces and chat functions• Helpful 24/7 technical support• A mobile app available on Android devices, iPhones, and iPads
At University College, master’s degree and graduate certificate programs are offered online or on campus in the evenings to meet the needs of busy adults. We understand that returning to school challenges your schedule — one filled with work, family, and personal commitments. Evening and online classes offer the flexibility and convenience you need to earn your degree
or certificate. Online courses are delivered through the premier course delivery platform, Canvas. Our goal is to deliver the most up-to-date technology that enhances teaching and learning in a more effective and efficient manner. This innovative platform creates a dynamic and integrated virtual classroom experience that provides:
Designed, Delivered, and Priced for Busy Adults
University of Denver
See Canvas in action at youtube.com/DUcollege or scan the code.
Foundation Courses (12 credit hours) Help students understand the scope of activity, historical development, future direction and trends, and typical roles of organizations that operate within a career field. COMM 4020 Communication in Professions and OrganizationsCOMM 4070 Understanding Human CommunicationCOMM 4045 Applied Critical Thinking in Communication
Social Research and Methods (4 credit hours) Prepares students for writing and research assignments.
Concentration Courses (16 credit hours) Focus on a specific professional area within the larger industry sector.
Further Studies Courses (12 credit hours) Build on the concentration area and help students develop a broader perspective within their industry.
Capstone (4 credit hours) The culminating academic endeavor of our degree programs.
Master’s Degrees (48 credits/12 courses)
Graduate Certificates (24 credits/6 courses)Credits earned in a certificate program can be applied toward a master’s degree in Organizational and Professional Communication. Graduate certificate students will take four required concentra-tion courses and then either select two courses from the further studies option or select two courses offered in any of the other program concentrations, program foundation courses, or the research course.
This concentration offers marketers familiar with foundational PR and marketing concepts the tools, tactics, strategies, and processes needed to synthesize, create, track, and manage new media and internet marketing plans and campaigns along with traditional marketing best practices to help you create focused, strategic marketing plans. Learn how to effectively integrate your traditional
and digital marketing strategies to achieve organizational goals, while staying on the cutting-edge of internet marketing trends and technologies. Learn the strategies criti-cal to prolonged success: search engine op-timization (SEO), pay-per-click advertising, social media integration, mobile marketing, web metrics and analytics, digital campaign management, email marketing, and more.
Concentration CoursesCOMM 4321 Internet Marketing CommunicationCOMM 4322 Multichannel Marketing StrategyCOMM 4324 Web AnalyticsCOMM 4326 Digital Campaign Management
Further Studies CoursesCOMM 4320 Integrating Social MediaCOMM 4323 Email MarketingCOMM 4325 Advanced Search Marketing COMM 4327 Writing for the Web/Content ManagementCOMM 4980 Internship
Or take any course from these concentrations:Creative WritingHuman Capital in OrganizationsHuman Resource Management and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeWeb Design and Development
New Media and Internet Marketing
Explore your degree options and build the degree that will help you reach your goals
using the online Degree Builder interactive tool at universitycollege.du.edu
Build a Degree to Fit Your Needs
This concentration prepares professionals to understand adult learning theories, instruc-tional design strategies, and organizational culture awareness for training and develop-ment design, implementation, and evalua-tion. The program emphasizes the synergistic nature of human resources, organizational development, and training operations within
organizations. With American businesses in-vesting in excess of $30 billion in employee training and organizational development ini-tiatives each year, it is more important than ever that these efforts be rewarding, provide a return on investment (ROI), and produce desired change within an organization.
Concentration CoursesCOMM 4200 Instructional Design & TechnologyCOMM 4203 Adult Learning Theory and Instructional StrategiesCOMM 4206 Effective Evaluation DesignCOMM 4057 Organizational Development or COMM 4209 Strategic Organizational Design
Further Studies CoursesCOMM 4030 Learning OrganizationsCOMM 4216 Performance ConsultingCOMM 4227 Managing the Training FunctionCOMM 4218 Intercultural Training
COMM 4980 InternshipCOMM 4230 21st Century Learning HRA 4220 Learning: Development & Performance
Or take any course from these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Capital in OrganizationsHuman Resource Management and DevelopmentProject Management
Organizational Development, Training, and Learning
1 Research Course and 3 Foundation Courses
4 Concentration Courses
3 Further Studies/Elective Courses
1 Capstone Course/Project
Program OverviewThe Organizational and Professional Communication program at University College, the University of Denver’s college of professional and continuing studies, focuses on communication as essential to a successful career. Offered online or on campus in the evenings, or in a combination of both, a communication degree or graduate certificate provides outstanding foundational knowledge for interacting effectively across formats, from written to verbal communications. Faculty-led discussions from professional practitioners who work in the fields they teach, along with project-based learning, case studies, research, and cooperative study ensure Organizational and Professional Communication students
receive strategic insight to productively and immediately apply what is learned.
Students can easily transition into a variety of careers, including media management, employee relations, corporate communication, community relations, public affairs, training and organizational development, government affairs, marketing, advocacy, conflict mediation, social media management, and more. Our engaging and interactive learning environment, filled with a diverse population of professionals, ensures the development of effective communication skills, critical and creative thinking, strategic and tactical decision making, and global awareness.
Organizational and Professional Communication Outcomes
This program prepares students to: • Demonstrate effective and persuasive oral, written, and non-verbal communication techniques using tone, and principles appropriate to the audience.• Apply relevant program theory and principles and formulate arguments in writing and speaking that contain a clear purpose, well organized, relevant content, and a conclusion that directly reflects the purpose and strength of the content• Identify, analyze, evaluate, and demonstrate effective written and verbal communication skills across organizational, professional, and social settings• Construct, assess, and/or manage ethical problem solving, decision making or conflict processes and interactions; revise such processes for more effective outcomes as needed• Analyze and provide examples of the nature and needs of group/team processes as they relate to and operate within organizations • Compare and choose inclusive communication practices appropriate to cultural and/or global perspectives
APPLY NOW AT UNIVERSITYCOLLEGE.DU.EDU
The University of Denver consistently ranks in the nation’s top 100 universities, according to U.S. News & World Report, and we are proud to be part of a 150-year tradition of academic excellence and forward thinking from one of the nation’s most highly regarded universities. The university enrolls approximately 11,500 students in its undergraduate and graduate programs. University College, the college of professional and continuing studies at the University of Denver, is dedicated to providing education
that is designed, delivered, and priced for busy adults. The faculty and staff understand the challenges facing adult learners and specialize in providing the highest quality learning experience for working professionals. The University of Denver and all of its academic programs hold the highest level of accreditation by the North Central Association of Colleges and Schools, one of six regional accrediting bodies in the nation—the standard for universities in the United States.
• Built-in multimedia with course content ranging from text and graphics, to audio and video• Customizable notification preferences and a calendar function across all courses• Easy-to-use threaded discussion boards and video messaging options• Collaborative workspaces and chat functions• Helpful 24/7 technical support• A mobile app available on Android devices, iPhones, and iPads
At University College, master’s degree and graduate certificate programs are offered online or on campus in the evenings to meet the needs of busy adults. We understand that returning to school challenges your schedule — one filled with work, family, and personal commitments. Evening and online classes offer the flexibility and convenience you need to earn your degree
or certificate. Online courses are delivered through the premier course delivery platform, Canvas. Our goal is to deliver the most up-to-date technology that enhances teaching and learning in a more effective and efficient manner. This innovative platform creates a dynamic and integrated virtual classroom experience that provides:
Designed, Delivered, and Priced for Busy Adults
University of Denver
See Canvas in action at youtube.com/DUcollege or scan the code.
Foundation Courses (12 credit hours) Help students understand the scope of activity, historical development, future direction and trends, and typical roles of organizations that operate within a career field. COMM 4020 Communication in Professions and OrganizationsCOMM 4070 Understanding Human CommunicationCOMM 4045 Applied Critical Thinking in Communication
Social Research and Methods (4 credit hours) Prepares students for writing and research assignments.
Concentration Courses (16 credit hours) Focus on a specific professional area within the larger industry sector.
Further Studies Courses (12 credit hours) Build on the concentration area and help students develop a broader perspective within their industry.
Capstone (4 credit hours) The culminating academic endeavor of our degree programs.
Master’s Degrees (48 credits/12 courses)
Graduate Certificates (24 credits/6 courses)Credits earned in a certificate program can be applied toward a master’s degree in Organizational and Professional Communication. Graduate certificate students will take four required concentra-tion courses and then either select two courses from the further studies option or select two courses offered in any of the other program concentrations, program foundation courses, or the research course.
This concentration offers marketers familiar with foundational PR and marketing concepts the tools, tactics, strategies, and processes needed to synthesize, create, track, and manage new media and internet marketing plans and campaigns along with traditional marketing best practices to help you create focused, strategic marketing plans. Learn how to effectively integrate your traditional
and digital marketing strategies to achieve organizational goals, while staying on the cutting-edge of internet marketing trends and technologies. Learn the strategies criti-cal to prolonged success: search engine op-timization (SEO), pay-per-click advertising, social media integration, mobile marketing, web metrics and analytics, digital campaign management, email marketing, and more.
Concentration CoursesCOMM 4321 Internet Marketing CommunicationCOMM 4322 Multichannel Marketing StrategyCOMM 4324 Web AnalyticsCOMM 4326 Digital Campaign Management
Further Studies CoursesCOMM 4320 Integrating Social MediaCOMM 4323 Email MarketingCOMM 4325 Advanced Search Marketing COMM 4327 Writing for the Web/Content ManagementCOMM 4980 Internship
Or take any course from these concentrations:Creative WritingHuman Capital in OrganizationsHuman Resource Management and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeWeb Design and Development
New Media and Internet Marketing
Explore your degree options and build the degree that will help you reach your goals
using the online Degree Builder interactive tool at universitycollege.du.edu
Build a Degree to Fit Your Needs
This concentration prepares professionals to understand adult learning theories, instruc-tional design strategies, and organizational culture awareness for training and develop-ment design, implementation, and evalua-tion. The program emphasizes the synergistic nature of human resources, organizational development, and training operations within
organizations. With American businesses in-vesting in excess of $30 billion in employee training and organizational development ini-tiatives each year, it is more important than ever that these efforts be rewarding, provide a return on investment (ROI), and produce desired change within an organization.
Concentration CoursesCOMM 4200 Instructional Design & TechnologyCOMM 4203 Adult Learning Theory and Instructional StrategiesCOMM 4206 Effective Evaluation DesignCOMM 4057 Organizational Development or COMM 4209 Strategic Organizational Design
Further Studies CoursesCOMM 4030 Learning OrganizationsCOMM 4216 Performance ConsultingCOMM 4227 Managing the Training FunctionCOMM 4218 Intercultural Training
COMM 4980 InternshipCOMM 4230 21st Century Learning HRA 4220 Learning: Development & Performance
Or take any course from these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Capital in OrganizationsHuman Resource Management and DevelopmentProject Management
Organizational Development, Training, and Learning
1 Research Course and 3 Foundation Courses
4 Concentration Courses
3 Further Studies/Elective Courses
1 Capstone Course/Project
As a comprehensive approach to the study of conflict analysis and resolution, the ADR con-centration recognizes the potentially destruc-tive nature of conflict and how to resolve it. Alternative dispute resolution uses mediation, negotiation, and facilitation methods to re-solve conflicts between individuals, organiza-tions, small groups, and nations. Classes are
led by professional practitioners who work in the fields they teach and offer a unique and comprehensive approach to the study of conflict analysis and resolution. The program teaches students how to apply conflict theo-ries for understanding and analyzing conflict situations, as well as developing contextually appropriate conflict management options.
Concentration CoursesCOMM 4220 Conflict TheoryCOMM 4221 Mediation Principles and PracticeCOMM 4222 Negotiation Principles and PracticeCOMM 4223 Facilitation Principles and Practice
Further Studies CoursesCOMM 4224 Conflict and CultureCOMM 4225 Restorative PracticesCOMM 4226 Managing Organizational ConflictCOMM 4980 Internship
Or take any course in these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Resource Management and DevelopmentHuman Capital in Organizations
MASTER’S DEGREE & CERTIFICATES FOR BUSY ADULTS EVENINGS & ONLINE
Organizational and Professional Communication
New Media and Internet MarketingOrganizational Development, Training, and Learning
Alternative Dispute ResolutionPublic Relations & Marketing
Organizational CommunicationBy taking two classes per quarter for six consecutive quarters, you can complete your degree in about eighteen months. Discuss this opportunity with your academic advisor.
Tuition Costs at 2014/2015 Academic Year Rates Master’s Degree $27,408
Graduate Certificate $13,704 ($571 per credit)
Complete Your Degree in Two Years
Call, click, or connect with University College for more information:
303-871-2291800-347-2042
universitycollege.du.edutwitter.com/DUcollegefacebook.com/DUcollege
Alternative Dispute Resolution
Current or aspiring PR or marketing profes-sionals will expand their skillset and learn how to write for the audience, manage cor-porate identity, products, and services, and key relationships with internal and exter-nal constituents. Graduates take away vital knowledge about research-based decision
making, the persuasive process of communi-cating to target audiences, the principles of branding and market positioning, the profi-ciency needed to measure the effects of PR and marketing efforts, and the practice of successful media relations including internet marketing communication.
Concentration CoursesCOMM 4140 Marketing Foundations and PlanningCOMM 4144 PR Principles and ProcessCOMM 4155 PR/Marketing Research and MeasurementCOMM 4145 Writing for Public Relations orCOMM 4321 Internet Marketing Communication
Further Studies CoursesCOMM 4228 E-Communication in the 21st CenturyCOMM 4301 Branding and Market Positioning
COMM 4980 Internship COMM 4145 Writing for Public Relations orCOMM 4321 Internet Marketing Communication
Or take any course in these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Resource Management and DevelopmentHuman Capital in Organizations
Public Relations and Marketing
Improve your business communications with-in any industry while enhancing your verbal and written skills in an organizational, busi-ness, or interpersonal realm with a master’s concentration or certificate in Organizational Communication. Graduates will troubleshoot, resolve conflict, and diplomatically deal with strategic workforce issues such as operations,
management, sales, marketing, business de-velopment, or technology. Professional prac-titioners who work in the fields they teach lead comprehensive classes offering students tactics in persuasion, presentation, negotia-tion, cultural awareness, and how to develop strategic communications.
Concentration CoursesCOMM 4006 Group/Team DynamicsCOMM 4015 Business Communication and PresentationsCOMM 4016 Persuasion Methods and TechniquesCOMM 4032 Communication for Change Management
Further Studies CoursesCOMM 4224 Conflict and Culture COMM 4225 Restorative PracticesCOMM 4226 Managing Organizational ConflictCOMM 4030 Learning OrganizationsCOMM 4216 Performance ConsultingCOMM 4227 Managing the Training Function
COMM 4301 Branding and Market PositioningCOMM 4228 E-Communication in the 21st CenturyCOMM 4218 Intercultural TrainingCOMM 4980 Internship
Or take any course in these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Resource Management and DevelopmentHuman Capital in Organizations
Organizational Communication
“Signing up for a graduate degree at DU helped show that I was serious and that I knew what I was talking about.”
Erin Spradlin, 2013See video testimonials from students and alumni online at universitycollege.du.edu.
Top communicators get the top rankings! Mar-keting research analysts, public relations spe-cialists, art directors, marketing managers, and customer experience representatives all placed among the top 100 best careers in a 2014 ranking by U.S. News & World Report.
New media, technology, and global opportuni-ties are all trending within the communication industry, as employers seek industrious pro-fessionals who have innovative skills and can bring something creative and dynamic to the table.
Career Opportunities
As a comprehensive approach to the study of conflict analysis and resolution, the ADR con-centration recognizes the potentially destruc-tive nature of conflict and how to resolve it. Alternative dispute resolution uses mediation, negotiation, and facilitation methods to re-solve conflicts between individuals, organiza-tions, small groups, and nations. Classes are
led by professional practitioners who work in the fields they teach and offer a unique and comprehensive approach to the study of conflict analysis and resolution. The program teaches students how to apply conflict theo-ries for understanding and analyzing conflict situations, as well as developing contextually appropriate conflict management options.
Concentration CoursesCOMM 4220 Conflict TheoryCOMM 4221 Mediation Principles and PracticeCOMM 4222 Negotiation Principles and PracticeCOMM 4223 Facilitation Principles and Practice
Further Studies CoursesCOMM 4224 Conflict and CultureCOMM 4225 Restorative PracticesCOMM 4226 Managing Organizational ConflictCOMM 4980 Internship
Or take any course in these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Resource Management and DevelopmentHuman Capital in Organizations
MASTER’S DEGREE & CERTIFICATES FOR BUSY ADULTS EVENINGS & ONLINE
Organizational and Professional Communication
New Media and Internet MarketingOrganizational Development, Training, and Learning
Alternative Dispute ResolutionPublic Relations & Marketing
Organizational CommunicationBy taking two classes per quarter for six consecutive quarters, you can complete your degree in about eighteen months. Discuss this opportunity with your academic advisor.
Tuition Costs at 2014/2015 Academic Year Rates Master’s Degree $27,408
Graduate Certificate $13,704 ($571 per credit)
Complete Your Degree in Two Years
Call, click, or connect with University College for more information:
303-871-2291800-347-2042
universitycollege.du.edutwitter.com/DUcollegefacebook.com/DUcollege
Alternative Dispute Resolution
Current or aspiring PR or marketing profes-sionals will expand their skillset and learn how to write for the audience, manage cor-porate identity, products, and services, and key relationships with internal and exter-nal constituents. Graduates take away vital knowledge about research-based decision
making, the persuasive process of communi-cating to target audiences, the principles of branding and market positioning, the profi-ciency needed to measure the effects of PR and marketing efforts, and the practice of successful media relations including internet marketing communication.
Concentration CoursesCOMM 4140 Marketing Foundations and PlanningCOMM 4144 PR Principles and ProcessCOMM 4155 PR/Marketing Research and MeasurementCOMM 4145 Writing for Public Relations orCOMM 4321 Internet Marketing Communication
Further Studies CoursesCOMM 4228 E-Communication in the 21st CenturyCOMM 4301 Branding and Market Positioning
COMM 4980 Internship COMM 4145 Writing for Public Relations orCOMM 4321 Internet Marketing Communication
Or take any course in these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Resource Management and DevelopmentHuman Capital in Organizations
Public Relations and Marketing
Improve your business communications with-in any industry while enhancing your verbal and written skills in an organizational, busi-ness, or interpersonal realm with a master’s concentration or certificate in Organizational Communication. Graduates will troubleshoot, resolve conflict, and diplomatically deal with strategic workforce issues such as operations,
management, sales, marketing, business de-velopment, or technology. Professional prac-titioners who work in the fields they teach lead comprehensive classes offering students tactics in persuasion, presentation, negotia-tion, cultural awareness, and how to develop strategic communications.
Concentration CoursesCOMM 4006 Group/Team DynamicsCOMM 4015 Business Communication and PresentationsCOMM 4016 Persuasion Methods and TechniquesCOMM 4032 Communication for Change Management
Further Studies CoursesCOMM 4224 Conflict and Culture COMM 4225 Restorative PracticesCOMM 4226 Managing Organizational ConflictCOMM 4030 Learning OrganizationsCOMM 4216 Performance ConsultingCOMM 4227 Managing the Training Function
COMM 4301 Branding and Market PositioningCOMM 4228 E-Communication in the 21st CenturyCOMM 4218 Intercultural TrainingCOMM 4980 Internship
Or take any course in these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Resource Management and DevelopmentHuman Capital in Organizations
Organizational Communication
“Signing up for a graduate degree at DU helped show that I was serious and that I knew what I was talking about.”
Erin Spradlin, 2013See video testimonials from students and alumni online at universitycollege.du.edu.
Top communicators get the top rankings! Mar-keting research analysts, public relations spe-cialists, art directors, marketing managers, and customer experience representatives all placed among the top 100 best careers in a 2014 ranking by U.S. News & World Report.
New media, technology, and global opportuni-ties are all trending within the communication industry, as employers seek industrious pro-fessionals who have innovative skills and can bring something creative and dynamic to the table.
Career Opportunities
As a comprehensive approach to the study of conflict analysis and resolution, the ADR con-centration recognizes the potentially destruc-tive nature of conflict and how to resolve it. Alternative dispute resolution uses mediation, negotiation, and facilitation methods to re-solve conflicts between individuals, organiza-tions, small groups, and nations. Classes are
led by professional practitioners who work in the fields they teach and offer a unique and comprehensive approach to the study of conflict analysis and resolution. The program teaches students how to apply conflict theo-ries for understanding and analyzing conflict situations, as well as developing contextually appropriate conflict management options.
Concentration CoursesCOMM 4220 Conflict TheoryCOMM 4221 Mediation Principles and PracticeCOMM 4222 Negotiation Principles and PracticeCOMM 4223 Facilitation Principles and Practice
Further Studies CoursesCOMM 4224 Conflict and CultureCOMM 4225 Restorative PracticesCOMM 4226 Managing Organizational ConflictCOMM 4980 Internship
Or take any course in these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Resource Management and DevelopmentHuman Capital in Organizations
MASTER’S DEGREE & CERTIFICATES FOR BUSY ADULTS EVENINGS & ONLINE
Organizational and Professional Communication
New Media and Internet MarketingOrganizational Development, Training, and Learning
Alternative Dispute ResolutionPublic Relations & Marketing
Organizational CommunicationBy taking two classes per quarter for six consecutive quarters, you can complete your degree in about eighteen months. Discuss this opportunity with your academic advisor.
Tuition Costs at 2014/2015 Academic Year Rates Master’s Degree $27,408
Graduate Certificate $13,704 ($571 per credit)
Complete Your Degree in Two Years
Call, click, or connect with University College for more information:
303-871-2291800-347-2042
universitycollege.du.edutwitter.com/DUcollegefacebook.com/DUcollege
Alternative Dispute Resolution
Current or aspiring PR or marketing profes-sionals will expand their skillset and learn how to write for the audience, manage cor-porate identity, products, and services, and key relationships with internal and exter-nal constituents. Graduates take away vital knowledge about research-based decision
making, the persuasive process of communi-cating to target audiences, the principles of branding and market positioning, the profi-ciency needed to measure the effects of PR and marketing efforts, and the practice of successful media relations including internet marketing communication.
Concentration CoursesCOMM 4140 Marketing Foundations and PlanningCOMM 4144 PR Principles and ProcessCOMM 4155 PR/Marketing Research and MeasurementCOMM 4145 Writing for Public Relations orCOMM 4321 Internet Marketing Communication
Further Studies CoursesCOMM 4228 E-Communication in the 21st CenturyCOMM 4301 Branding and Market Positioning
COMM 4980 Internship COMM 4145 Writing for Public Relations orCOMM 4321 Internet Marketing Communication
Or take any course in these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Resource Management and DevelopmentHuman Capital in Organizations
Public Relations and Marketing
Improve your business communications with-in any industry while enhancing your verbal and written skills in an organizational, busi-ness, or interpersonal realm with a master’s concentration or certificate in Organizational Communication. Graduates will troubleshoot, resolve conflict, and diplomatically deal with strategic workforce issues such as operations,
management, sales, marketing, business de-velopment, or technology. Professional prac-titioners who work in the fields they teach lead comprehensive classes offering students tactics in persuasion, presentation, negotia-tion, cultural awareness, and how to develop strategic communications.
Concentration CoursesCOMM 4006 Group/Team DynamicsCOMM 4015 Business Communication and PresentationsCOMM 4016 Persuasion Methods and TechniquesCOMM 4032 Communication for Change Management
Further Studies CoursesCOMM 4224 Conflict and Culture COMM 4225 Restorative PracticesCOMM 4226 Managing Organizational ConflictCOMM 4030 Learning OrganizationsCOMM 4216 Performance ConsultingCOMM 4227 Managing the Training Function
COMM 4301 Branding and Market PositioningCOMM 4228 E-Communication in the 21st CenturyCOMM 4218 Intercultural TrainingCOMM 4980 Internship
Or take any course in these concentrations:Creative WritingWeb Design and DevelopmentPhilanthropic LeadershipStrategic Innovation and ChangeHuman Resource Management and DevelopmentHuman Capital in Organizations
Organizational Communication
“Signing up for a graduate degree at DU helped show that I was serious and that I knew what I was talking about.”
Erin Spradlin, 2013See video testimonials from students and alumni online at universitycollege.du.edu.
Top communicators get the top rankings! Mar-keting research analysts, public relations spe-cialists, art directors, marketing managers, and customer experience representatives all placed among the top 100 best careers in a 2014 ranking by U.S. News & World Report.
New media, technology, and global opportuni-ties are all trending within the communication industry, as employers seek industrious pro-fessionals who have innovative skills and can bring something creative and dynamic to the table.
Career Opportunities