1. Typical As-Is Product Development Environment 2008 PTC 2 Other Engineering Workgroups Dependencies on: Network Folders, FTP, Adhoc Email / Paper Processes Manufacturing Workgroups CAD Files Marketing Workgroups Design Partner Customers Fly to remote location Convert data for non- technical audience Courier Create new Inventory Item Locate Existing Designs Share and Review Design Iterations Manage Manufacturing Feedback Constantly Assess Change impact Deal with Sourcing Requirements Suppliers Distributed Manufacturing Service Workgroups Sales Workgroups Local CAD Vault Procurement Workgroups CAD ERP CAD Access Field for Input CAD Overnight Delivery Manage Change reuse designs Prototypes Email Meet Market Requirements Engineering Workgroups

2. Primary As-Is Systems Preventing Business Improvement Limited to local teams Limited access control No CAD integration / data structures No Bill of Material No Visualization No relating multiple data types No selective project or role-based access No understanding of CAD data / structures / BOM Not user friendly Not managed by IT Not linked to workflow / teams / projects 2008 PTC 3 Shared Folder FTP Server

3. What if 2008 PTC 4 Manufacturing Marketing Service Sales Procurement Global Design Partner Customers Suppliers Distributed Manufacturing Regulatory Authorities Captive ODC Domestic Design Partner Part Designs BoMs Changes Requirements Design Feedback Models Drawings Simulations Preferred Parts Approved Vendors Feasibility Feedback Tooling Designs Work Instructions NC Programs Custom Configurations Field Notices Customer Concerns Failure Reports User, Service Manuals Training guides Parts catalogs Proposals Customer Requirements Concepts Requirements Market Requirements Brochures, Data Sheets there was an easy to use, affordable, system for product development where all components work together? Engineering Workgroups

4. Pressures on Product Development Reduce time to market for new products Improve new product innovation Improve product quality and cost Regulatory and Design for Compliance Outsourced design & manufacturing Effectively managing product change Improve project success rate Synchronize engineering and manufacturing Delivery of accurate technical documentation for installation, support & maintenance Support customers located worldwide 2006 PTC 5 IMPROVEQUALITY,INNOVATION,TIME-TO-MARKET REDUCECOST Increased demands on product development without additional budget or headcount Reduce time to market for new products Improve new product innovation Improve product quality and cost Regulatory and Design for Compliance Outsourced design & manufacturing Effectively managing product change Improve project success rate Synchronize engineering and manufacturing Delivery of accurate technical documentation for installation, support & maintenance Support customers located worldwide

5. But what exactly is PLM ???

6. PLM functionality PLM supports 3 levels of collaboration

7. Product Lifecycle Management centralized DB [File vault] Item management Product structure Security Engineering Changes Task management Item could be: CAD document Text document Design spreadsheet Software program Process Plan SOP Customer complaint Service records CAD CAE Tooling design

8. Product Lifecycle Management centralized DB [File vault] Item management Product structure Security Engineering Changes Task management - product architecture planning - specification (BOM tree, hierarchical model) - Instantiation (parametric) from templates

9. Product Lifecycle Management centralized DB [File vault] Item management Product structure Security Engineering Changes Task management - Authority - Views - Access control (check-in/check-out)

10. Product Lifecycle Management centralized DB [File vault] Item management Product structure Security Engineering Changes Task management -ECR - Design modifications - Confirmation/approval cycle - ECN - Info storage/retrieval

11. Product Lifecycle Management centralized DB [File vault] Item management Product structure Security Engineering Changes Task management -team specification (requirement based, resource based) - task assignments - milestones setting, management - critical path - deadline reminders, notifications

12. Potential Benefits of Product Lifecycle Management Reduced Time-to- Market Improved Design Productivity Improved Design and Manufacturing Accuracy Data Integrity Safeguarded Better Project Planning Better Management of Engineering Change Improved Concurrent Engineering

13. Perspectives on adaptation of PLM NECESSITY - companies that are part of global supply chain or design chain need collaboration tools MARKETING - companies with short mean-time-between-upgrades, e.g. computer manufacturers SECURITY - Example 1: eCommerce collaboration between potential client and designer - Example 2: Software/hardware security (e.g. Microsoft windows updates)

14. Perspectives on adaptation of PLM.. MARKETING - firmware upgrades on digital cameras, mp3 players; where the company captures market by an early release,and later upgrades functionality PRODUCT STRATEGY - Mass customization and modular product design companies need - efficient product architectures to allow part/process reuse over generations GREEN - companies responsible for recycling of their sold products e.g. printer toner cartridges, aluminum cans, plastic or glass bottles, paper

15. SERVICE - companies with long-life products, that need continued repair, service etc. e.g. automobiles. Perspectives on adaptation of PLM 1. spare parts for older models must be available 2. service manuals 3. testing equipment, e.g. testing onboard computers and microprocessors, must be maintained 4. Management of product recalls Ford Explorer, Firestone [2000-2001]: Replaced 13 million tires. Nissan motor [2003]: 2.55 million cars recalled to fix engine defects; Cost: JPY15 billion.

16. The PLM Software

17. As a manufacturer, customer pressures are not only continual theyre mounting. the industry is changing. The customers requirements are evolving. And the supply chain is constantly adjusting to compete in todays environment. In the middle of all this, more is being demanded of you and the entire organization.

18. Windchill can help. As an integral component of PTC s Product Development System, Windchill manages all product content and business processes throughout the product and service lifecycle. And it has a robust, high-performing architecture to help you today and to prepare you for tomorrows uncertainties.

19. Key capabilities Central repository for all product and process Information Reduce rework and improve time-to-market by effectively capturing, configuring and managing all product information during every step of the product lifecycle. Optimizing product performance across multiple dimensions Bringing better-performing, more profitable products to market faster by analyzing performance in the earliest phases of product development, where decisions have the most impact and are least disruptive. Tracking and managing quality throughout the product development lifecycle Ensuring that product quality, reliability and safety are aligned with the requirements set for them over the course of a products development and use. Optimize processes Streamline key product development and service information processes to help you achieve the companys business initiatives. Powerful and scalable Coordinating groups around the world and easily expanding to accommodate additional sites, organizations, functions or processes.

20. Windchill provides a rich systematic approach for creating, configuring, managing and reusing product structures and associated content, such as CAD files, documentation, requirements, manufacturing information, service information, part/supplier data, calculations and illustrations. Windchill can also play an important role in increasing a companys competitiveness by allowing continuous improvements and automation of business processes and procedures.

21. Capabilities and Value Windchill uniquely has the capabilities you need to effectively manage product related teams across the extended enterprise. Flexible and powerful capabilities enable you to define new configurations, as well as create variations of existing products. Tasks can be easily defined and automatically distributed to both internal and external participants. And managers can visually monitor and manage all work in real time to make sure any issues can be quickly addressed. Enable global access to current, accurate information Seamlessly connect to multiple mechanical/electrical CAD applications, embedded software tools, desktopapplications and Enterprise Resource Planning systems Prevent costly design errors by controlling and automating product development and service information processes Improve product quality by eliminating mistakes associated with duplicate or incomplete data

22. To compete in todays rapidly evolving global environment, manufacturers must contend with an ever-increasing number of product performance requirements, such as cost, weight, reliability and environmental impact, as well as new government regulations and shrinking delivery timeframes. Keeping up with frequent changes in product designs, regulations, suppliers and costs, while ensuring that targets are met, is an enormous data management challenge. Even the smallest change can affect the product in a major way. Not keeping up means missed targets, rework, recalls and blocked sales, which can quickly impact the bottom line.

23. Capabilities and Value Windchill Product Analytics formerly InSight is a suite of component and bill- of-material analysis solutions that empower businesses to assess product compliance, performance and risk, beginning early in the innovation process and continuing throughout the product lifecycle. These solutions make product performance analytics an integral part of the product development process. Acquire data to fully characterize components Reduce risk by specifying disclosure/confidence levels and clear visibility to missing data Synchronize BOMs, parts and suppliers from multiple business systems (including ERP and PLM) Analyze BOMs throughout their lifecycle focus on early risk detection Make better decisions by understanding the impact of product changes across multiple dimensions Share analysis results with stakeholders throughout the enterprise

24. Ensuring product quality is an enterprise-wide effort. Windchill Quality Solutions uniquely combine quality planning, execution, improvement and governance in a single, fully integrated software suite ensuring that every level of the organization is equipped to manage and improve product quality Capabilities and Value: Quality planning: Ensuring requirements are validated during design, test, manufacture, service and use Quality execution: Analyzing product reliability and risk early during product design, testing as-designed products to validate performance, and controlling critical characteristics during manufacture and service Quality improvement: Leveraging results from design, testing, manufacture and fielded use to identify quality issues Quality governance: Establishing enterprise-wide quality guidelines and policies to monitor quality improvement efforts and meet government or industry standards

25. Optimize key product related processesProcess improvement is pivotal to supporting product development and services, and ultimately to helping drive business success. PTC has a comprehensive point of view on the product lifecycle and it is represented here, in our process landscape. We recognize that a set of highly cross-functional and distributed processes span the life of any product, from planning through support.

26. Windchill can help optimize many of these processes, including: Program Management Regulatory Compliance Quality & Reliability Management Change and Configuration Management Requirements Capture and Management System Design Detailed Design Verification & Validation Variant Design & Generation Design Outsourcing Early Sourcing Component & Supplier Management Manufacturing Process Management Manufacturing Outsourcing Technical Information Creation & Delivery

27. How to customize Windchill? Windchill is a three-tier JAVA Runtime Architecture that can be customized in many ways to meet the customization requirements in addition to the existing Out Of The Box (OOTB) functionality. There are basically two ways to customize Windchill based on the level of complexity of the customization. Lightweight Customization Heavyweight Customization

28. Windchill Lightweight Customization Adding Windchill Soft Types. Adding Soft Attributes. Changing the look and feel of the existing user interface. Text tailoring by altering resource bundle files (i.e. list of selectable values) Modifying or automating business logic in workflows. As Out-Of-The-Box (OOTB) features in Windchill there are existing tools that support Windchill lightweight customization.

29. Lightweight Customization Tools Name Purpose Initialization Rules Administrator Change rules that affect newly created objects. Resource Bundle Files Custom text displayed in drop- down lists. Attribute Definition Manager Instance-based attributes. Type Manager Soft type extension Workflow Editor Custom workflow creation or existing workflow editing. If these tools can not meet customization requirements, you may need to use Windchill heavyweight customization.

30. Windchill Heavyweight Customization Heavyweight customization applies when lightweight customization cannot meet the requirements. Some examples To create a new user interface. To add object extensions to the existing data model To add new Windchill services. To create a new object in the data model. Complex workflow may involve advanced functionality that requires heavyweight customization such as calling Info*Engine tasks from the workflow to perform data manipulation logic on Windchill objects.

31. Windchill is the only PLM solution that was designed from the ground up to work in an Internet-based, distributed design environment. Whether you need core product data management capabilities, optimization of processes to meet industryspecific requirements or support for global product development, Windchill uniquely has the capabilities you need to effectively manage global product teams.

32. Values Decrease product development time through efficient collaboration Reduce errors by automating processes and driving conformity to corporate standards Reduce scrap and rework by automatically sharing product data with downstream manufacturing systems and engineers Improve product design decisions by providing product performance analytics early in the innovation process Leverage results from design, testing, manufacture and fielded use to identify quality issues and to help ensure their correction in next-generation products and processes Increase efficiency by enabling engineers to quickly find and manage multiple forms of digital product content Improve customer support and service organization efficiency by providing them with exactly the information they need to fix it right - the first time Eliminate mistakes associated with duplicate data, incomplete data or manual data transfers via a single, secure repository for all product content Lower the total cost-of-ownership (TCO) and technology risk by reducing the number of systems and databases tomaintain and administer

33. Key component of PTC s product development system

34. 2009 PTC 38