poka poka - presentation (eng)
TRANSCRIPT
Marcin Maciejowski Tom Hunter
Cezary Bodzianowski Sergey Shabohin
Jakub Julian Ziółkowski Jerzy Ryszard “Jurry”
Zieliński Jonathan Hodgan
Cecylia Malik Marta Deskur
Chapman brothers
Karol Radziszewski Marek Raczkowski
Lech Majewski Robert Kuśmirowski
Kobas Laska Bartek Arobal
Mateusz Okoński
flexibility in the choice of issue numbers, location and the distribution time span comprehensive consumer service: from designing, print and distribution to delivering extra promotional materials in a public space and social media marketing the focus on the Polish art after the transformation of 1989 and feminist art movement the popularity of envelopes’ collecting the production of environmental friendly products the careful selection of the distribution spots
men and women between 19-40 years old
active participants of the city life in
the popular cultural centers
lifestyle trends’ followers
fashion and design oriented people favouring ecological living
WHAT PRODUCTS AND SERVICES DO POKA POKA OFFER?
> > > > > > > > > > > > > > >
ISSUE IN
THE ENVELOPE
GET GET DISCOUNT COUPONS
THE ARTISTIC ENVELOPE
LOOK LOOK ARTISTIC DISC
DESIGN
DISTRIBUTION IN
THE CITY
THE POSTER
LEAFLETS’ DISTRIBUTION IN SEVERAL DOZEN SELECTED SPOTS
AND AT THE MOST IMPORTANT EVENTS TO TARGET APPROPRIATE
RECEIPIENTS ISSUE:
FROM 1000 TO 100.000 MONTHLY
POKA POKA’S DESIGN AND PRINT
CLIENT’S DESIGN AND PRINT
CLIENT’S DESIGN POKA POKA’S PRINT
> > > > > > > > > > > > > > >
the obverse designed by Polish artists the pack of interesting goodies the unique space for advertising the gadget merging into public space
graphic design the opportunity to distibute materials in
the whole Poland placing a logo on the reverse of the envelope
putting client’s event in the calendar and newsletter branding in the social media and blogging
photo reports from events
THE GRAPHIC OBVERSE THE ADVERTISING REVERSE
The envelope’s specification 23x23 Print 1+1 Paper 80g
>>>>>>>>>>>>>>>
graphic design the opportunity to distibute materials in
the whole Poland placing a logo on the reverse of the envelope
putting client’s event in the calendar and newsletter branding in the social media and blogging
photo reports from events
the calendar of the most interesting events in a given town the reproduction of an artist’s work the unique space for advertising
The poster’s specification A2 Print 4+4 Offset paper 150g Triple folding
THE GRAPHIC OBVERSE
THE ADVERTISING REVERSE
GET GET DISCOUNT COUPONS MEAN:
>>>>>>>>>>>>>>>
the discount package of coupons, tickets etc. must have! For anyone interested in the cultural side of the city life simple coupons giving the opportunity to place logo and information
LOOK LOOK MEANS: >>>>>>>>>>>>>>>
DVD or CD disc music, video art, animation, short films tv commercials advertising space for a client’s logo (broadcasting and print)
LOOK LOOK SERIES
>>>>>>>>>>>>
ART
DOC
OFF
video art, performance, new media, experiments
best documents awarded at film festivals
independent productions/ Polish underground cinema
PURCHASING ADVERTISEMENT IN LOOK LOOK GUARANTEES:
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graphic design and print of a client’s project and its preparation the opportunity to distribute materials in the envelopes POKA POKA in the whole Poland placing the logo in the POKA POKA calendar placing the logo on the reverse of envelopes placing client’s events in the POKA POKA calendar and newsletter branding in the social media and blogging photo reports from the events broadcasting the commercial or music clip on YOU TUBE LOOK LOOK and POKA POKA
CURRENTLY POKA POKA IS PUBLISHED IN 14 CITIES:
>>>>>>>>>>>>>>>
KRAKOWIE
WARSZAWIE
WROCŁAWIU
3MIEŚCIE
ŚLĄSKIM
POZNANIU
BIAŁYMSTOKU
LUBLINIE
RZESZOWIE
KIELCACH
SZCZECINIE
ŁODZI
BYDGOSZCZ TORUŃ
KARKONOSZACH
10 000 copies
10 000 copies
10 000 copies
10 000 copies
10 000 copies
10 000 copies
5 000 copies
5 000 copies
5 000 copies
5 000 copies
5 000 copies
10 000 copies
5 000 copies
5 000 copies
CZĘSTOCHOWA
WARMIŃSKO-MAZURSKIE
5 000 copies
5 000 copies
IN THE FUTURE:
POKA POKA’s DISTRIBUTION: >>>>>>>>>>>>>>>
14 CITIES – 500 PLACES
KRAKÓW, WARSZAWA, WROCŁAW,
TRÓJMIASTO, ŚLĄSKIE, POZNAŃ,
BIAŁYSTOK, LUBLIN, RZESZÓW,
KIELCE, SZCZECIN, ŁÓDŹ,
KARKONOSZE. BYDGOSZCZ-TORUŃ
MUSEUMS AND GALLERIES
CINEMAS AND THEATRES
CULTURAL CENTRES
CLUBS AND PUBS
CAFES AND RESTAURANTS
OTHER INTERESTING SPOTS
POKA POKA ON THE INTERNET >>>>>>>>>>>>>>>
Facebook profile means daily updates, contests and information about events and places, that we promote in the envelope and disc! coherent graphics, applications, landing pages, exposition of the YOU TUBE channel, news
14 CITIES’ FAN PAGES ALL IN ALL 16 000 FANS
Fan Page POKA POKA means 16 000 users
and 80 000 entrances monthly + Fan Page GET GET+ Fan Page LOOK LOOK
BLOG POKA SHOWS >>>>>>>>>>>>>>>
Relations from the events Articles about contemporary art Interviews Photo reports and video reports Backstage information Possibility of publishing sponsored article or film
WHO TRUSTED US? >>>>>>>>>>>>>>>>>
CONTACT >>>>>>>>>>>>>>>>>
POKA POKA Kraków (Centrala) Szlak 77/222 31-153 Kraków [email protected] +48 883 388 951 / +48 12 427 56 04 facebook.com/PokaPokaKrakow.fanpage
POKA POKA Warszawa Nowoursynowska 139h/5 02-776 Warszawa [email protected] +48 535 555 267 / +48 535 555 679 facebook.com/PokaPokaWarszawa
POKA POKA Wrocław Holenderska 10 54-403 Wrocław [email protected] +48 502 133 042 facebook.com/PokaPokaWroclaw.
POKA POKA Lublin Wieniawska 4/6 20-071 Lublin [email protected] +48 609 729 327 +48 504 950 739 facebook.com/PokaPokaLublin
POKA POKA Trójmiasto Poleska 25 81-321 Gdynia [email protected] +48 728 944 107 facebook.com/PokaPoka3miasto
POKA POKA Białystok Św. Rocha 10/210 15-879 Białystok [email protected] +48 609 729 327 facebook.com/PokaPokaBialystok
POKA POKA Łódź ul. A. Struga 78 lok. 24 90-557 Łódź [email protected] +48 502 154 514
facebook.com/Poka..Poka.Lodz
POKA POKA Śląsk Juliusza Ligonia 10 40-036 Katowice [email protected] +48 531 410 310 facebook.com/PokaPokaSlaskie
POKA POKA Rzeszów 3 Maja 28/16 35-030 Rzeszów [email protected] +48 535 805 100 facebook.com/PokaPokaRzeszów
POKA POKA Szczecin Al. Piastów 59/5 70-335 Szczecin [email protected] +48 791 968 441 facebook.com/PokaPokaSzczecin
POKA POKA Kielce Sienkiewicza 41/14 25-005 Kielce [email protected] tel. +48 500 419 250 facebook.com/PokaPokaKielce
POKA POKA Poznań ul. Starołęcka 2/8 61-361 Poznań [email protected] tel. 509861845 / 616676601 facebook.com/PokaPokaPoznan
POKA POKA Karkonosze al. Wojska Polskiego 21 Jelenia Góra [email protected] +48 600 652 147 facebook.com/PokaPokaKarkonosze
POKA POKA Kujawy Ul. Szajnochy 2 85-738 Bydgoszcz [email protected] +48 726 491 105 facebook.com/PokaPokaKujawy