portfolio_cabero_nicolas_communications and marketing officer
TRANSCRIPT
Portfolio Nicolas Cabero
Communications and E-marketing officer
Phone : 01699244522
Email address : [email protected]
« Creativity requires the courage to let go of certainties »
Erich Fromm (1900 – 1980) - Psychanalyst
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Summary
Skills (P.4) They trusted me… (P.6) SEO/SEM/SEA manager (P.8) Communication campaigns (P.10) Contests (P.12) Competition and personal projects (P.14)
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Skills
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Skills
SEO / SEM SEA Monitoring
Community management
Press relations
Ethic
Data analyses
Partnerships Report
And I have a lot things to say yet…
Inbound marketing
I think and I act….
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They trusted me…
They trusted me
I well know the ambiance and the working conditions in the small an medium size companies. Invest oneself in the development of a start-up, is an interesting and fascinating challenge whom ask to be attentive, creative and rigorous. so, it was with a great pleasure that I have helped these companies to improve their visibility with E-marketing and communication responsive strategies.
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SEO/SEM/SEA manager
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SEO / SEM / SEA manager
Reflexion about the potential keywords and sentences that can be associated to the product or activity sector of the company
Detection of current trendsCompetitiveness assessment and data analyses
Detection of futur trends
Final choices
Sponsored Links
Netlinks / Backlinks
Keywords purchasing
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Communication campaigns
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#Humour
Example : The daily pic for Android M&T Social Media
Campaign on Twitter and Facebook
#Interaction with the internet users
Campaign on all social media
#Engagement
Example : #Patrimoineenperil collection. Highlight of the monuments in peril on earth. The objective is to raise public awareness of the sites protection.
Campaign on G+ and Instagram
#Culture
Diffusion of citations, anecdotes, historic facts…
Campaign on all social media (mostly Twitter)
Communication campaigns
Contest
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Contest
In the purpose to develop and consolidate the audience fidelity, I contributed in the application of contests to the companies benefit.
All of them are pictures contests using fans’ memories or their creativity. Most part of them were being achieved in partnership with other companies or blog.
To date, the most famous partner remains Bed and Breakfast, world leader of the private house locations for holidays
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Competitions and personal projects
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Competitions and personal projects
Finalist of the Handicap International Contest inter ECS : The shoes pyramid 2013 edition
Shoes pyramid concept : During one day, anonyms can put down shoes in some places in France in the purpose to lend one’s support to the amputation victims. This annual event is organized by the Handicap International NGO
Contest purpose : Create a federative and innovating on-line / off-line communication campaigns.
Competition Personal projects
Private SEO/SEM teacher for
entrepreneurs
Extern consultant for e-marketing
campaign
Crowd-funding campaign administrator
Detector of new Youtube leaders
Redactor for french blogs
Administrator and event volunteer
coordinator for the Facebook Group :
French community in HCMC15
Thank you for your attention.
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Do you have some questions ?