23-25 MAY 2017 IFEMA MADRID

#DES2017

POST-SHOW REPORT 2017

www.des-madrid.com

OFFICIAL SHOW VEHICLE

WHAT WAS 2017

A MUST-ATTEND EVENTFOR ANY BUSINESS LEADERTHAT WANTS TO TAKE ADVANTAGE OF DIGITALIZATION

18.029 ATTENDEES

67% C-LEVEL

FROM OVER 43 COUNTRIES

FROM 51 COUNTRIES

17,02% PRESCRIBERON DIGITAL SOLUTIONS

300 EXHIBITORSSHOWCASING HUNDREDSOF NEW AND INNOVATIVE

SOLUTIONS

+400 INNOVATIONSPRESENTED DURING 3 DAYS

451 SPEAKERS

6.9001.300

162

17 6

306 74 90

SMEs

LARGE CORPORATIONS

PUBLIC & GOVERNMENT INSTITUTIONS

COUNTRY DELEGATIONS

COUNTRY PAVILIONS

JOURNALISTS REGISTERED

MEDIA PARTNERS

EVENT SUPPORTERS

A NETWORKING OPPORTUNITYTO MEET TECH PARTNERS TO GUIDE YOUTHROUGH THE DIGITAL JOURNEY

EUROPE85%

REST OF THE WORLD 1%

MIDDLE EAST3%

AMERICA8%

ASIA3%

A FIRST-CLASSWORLD CONGRESS

451 SPEAKERS

147H 45MIN HOURS OF CONFERENCES

10 AUDITORIUMS

6 INDUSTRY PROGRAMS

367 CALL FOR SPEAKERS APPLICATIONS

12 VERTICAL FORUMS

INDUSTRY 4.0

PHARMA & HEALTH AUTOMOTIVE

BANKING

INSURANCE

TOURISM& HOSPITALITY

LOGISTICS

CITIES& PUBLIC SECTOR

TELECOMMUNICATIONS

RETAIL & FMCG

UTILITIES

MEDIA

CLOUDCYBERSECURITY IOTBIGDATA & ANALYTICSBLOCKCHAINAI

CEOSCIOSCMOSCDOSCHRO

5 C-LEVEL AGENDAS6 TECH SERIES

HIGH PROFILE

TOP MANAGEMENT ATTENDANCE

C-LEVEL

GENERAL MANAGEMENT 24%IT 19%

MARKETING / ADVERTISING 20%SALES / BUSINESS DEVELOPMENT 17%

OPERATIONS 8%HUMAN RESOURCES 4%

FINANCE 3%OTHERS 5%

67%MIDDLE MANAGEMENT

17%

TECHNICIANS

14%

ACADEMIC / ANALYST

2%PRESIDENT 4%

SENIOR MANAGEMENT 47%

DIRECTORS 16%

COMPANY SIZE

JOB FUNCTION

COMPANY AREAS REPRESENTED

OTHERS13%

TELECOM13%

CONSULTANCY8%

RETAIL9%

CITIES / PUBLIC SECTOR6%

MANUFACTURING7%

BANKING / INSURANCE8%

MEDIA / COMM6%

CONSUMER GOODS8%

PHARMA / HEALTH6%

TOURISM / HOSPITALITY9%

TRANSPORT / LOGISTICS4%

ENERGY / UTILITIES3%

SECTORS REPRESENTED

>10.000

1001 - 10.000

501 - 1.000

251 - 500101 - 250

51 - 100

11 - 50

1 - 10

11%

16%

14%

12%9%

12%

10%

16%

JOB FUNCTION

67% SENIOR MANAGEMENT

4 % PRESIDENT

47 % C-LEVEL

16 % DIRECTORS

17% MIDDLE MANAGEMENT

14% TECHNICIANS

2% ACADEMIC/ANALYST

COMPANY AREAS REPRESENTED

24 %

19 % IT

20 % MARKETING/ ADVERTISING

17 % SALES/BUSINESS DEVELOPMENT

8 % OPERATIONS

4 % HUMAN RESOURCES

3 % FINANCE

5 % OTHERS

COMPANY SIZE

16 % 1-10

10 % 11-50

12 % 51-100

9 % 101-250

12 % 251-500

14 % 501-1000

16 % 1001-10000

11 % >10000

SECTORS REPRESENTED13 % TELECOM

8 % CONSULTANCY

9 % RETAIL

6 % CITIES/PUBLIC SECTOR

7 % MANUFACTURING

8% BANKING/INSURANCE

6 % MEDIA/COMM

8 % CONSUMER GOODS

6 % PHARMA/ HEALTH

9 % TOURISM/HOSPITALITY

4 % TRANSPORT/LOGISTICS

3 % ENERGY/UTILITIES

13% OTHERS

C-LEVEL

GENERAL MANAGEMENT 24%IT 19%

MARKETING / ADVERTISING 20%SALES / BUSINESS DEVELOPMENT 17%

OPERATIONS 8%HUMAN RESOURCES 4%

FINANCE 3%OTHERS 5%

67%MIDDLE MANAGEMENT

17%

TECHNICIANS

14%

ACADEMIC / ANALYST

2%PRESIDENT 4%

SENIOR MANAGEMENT 47%

DIRECTORS 16%

COMPANY SIZE

JOB FUNCTION

COMPANY AREAS REPRESENTED

OTHERS13%

TELECOM13%

CONSULTANCY8%

RETAIL9%

CITIES / PUBLIC SECTOR6%

MANUFACTURING7%

BANKING / INSURANCE8%

MEDIA / COMM6%

CONSUMER GOODS8%

PHARMA / HEALTH6%

TOURISM / HOSPITALITY9%

TRANSPORT / LOGISTICS4%

ENERGY / UTILITIES3%

SECTORS REPRESENTED

>10.000

1001 - 10.000

501 - 1.000

251 - 500101 - 250

51 - 100

11 - 50

1 - 10

11%

16%

14%

12%9%

12%

10%

16%

JOB FUNCTION

67% SENIOR MANAGEMENT

4 % PRESIDENT

47 % C-LEVEL

16 % DIRECTORS

17% MIDDLE MANAGEMENT

14% TECHNICIANS

2% ACADEMIC/ANALYST

COMPANY AREAS REPRESENTED

24 %

19 % IT

20 % MARKETING/ ADVERTISING

17 % SALES/BUSINESS DEVELOPMENT

8 % OPERATIONS

4 % HUMAN RESOURCES

3 % FINANCE

5 % OTHERS

COMPANY SIZE

16 % 1-10

10 % 11-50

12 % 51-100

9 % 101-250

12 % 251-500

14 % 501-1000

16 % 1001-10000

11 % >10000

SECTORS REPRESENTED13 % TELECOM

8 % CONSULTANCY

9 % RETAIL

6 % CITIES/PUBLIC SECTOR

7 % MANUFACTURING

8% BANKING/INSURANCE

6 % MEDIA/COMM

8 % CONSUMER GOODS

6 % PHARMA/ HEALTH

9 % TOURISM/HOSPITALITY

4 % TRANSPORT/LOGISTICS

3 % ENERGY/UTILITIES

13% OTHERS

SOME COMPANIESTHAT SENT DECISION MAKERS TO THE SHOW INCLUDED:

A COMBINATION OF

EXPERIENCEAND

KNOWLEDGE

BEST JOURNALISTIC WORK ON DIGITAL TRANSFORMATIONESPERANZA PARIENTE, DIVISADERO BAROMETER

BEST DIGITAL CAMPAIGNFERROVIAL

BEST DIGITAL DISRUPTOR START-UPBLABLACAR

BEST DIGITAL LEADER EXECUTIVE OF 2017MARIBEL DE LA VEGA, CIO LIBERTY SEGUROS

BEST DIGITAL TRANSFORMATION ENTERPRISEIBERDROLA

EUROPEAN DIGITAL MINDSETAWARDS 2017 WINNERS

DIGITAL ENTERPRISE COMMUNITY & EVENT CONTRIBUTORS

Brasscom

ROJO & NEGRO

Transformify

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CREAMOS SOL UCIONE S DE ÉXITOLOGOTIPO Y VERSIONES

www.expomark.es

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TECH ASSOCIATION PARTNERS

PROFESSIONAL ASSOCIATION PARTNERS

INTERNATIONAL MEDIA PARTNER BROADCAST MEDIA PARTNER RADIO MEDIA PARTNER

nota: eliminar los módulos al aplicar la imagen

BUSINESS MEDIA PARTNER

INDUSTRY MEDIA PARTNER

MEDIA PARTNER

MADRID 95.1

get to know!abranetAssociação Brasileira de Internet

GLOBAL COMMUNICATION PARTNER TECH MEDIA PARTNER

A SPECIAL THANKS TO OUR COMMUNITY & MEDIA PARTNERS

Sweden brought innovation, showcasing examples of IoT “for real” and pointed out drivers behind its digital journey.

GUEST COUNTRY PARTNER 2017

SWEDEN

SAVE THE DATE: 22-24 MAY 2018MADRID#DES2018

SEE YOU IN 2018!