presentation - mr. tomas martunas
TRANSCRIPT
![Page 1: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/1.jpg)
From Idea to Sustainable Business
Tomas Martunas
Ncell App Camp, 2014.12.09
![Page 2: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/2.jpg)
• About me• Business development cycle• How your rise your value• Startup or not startup • Elements showing attractiveness of
idea• Investors targets• How to talk to Investor
Agenda
![Page 3: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/3.jpg)
About me and businesses I am involved
1997-2001 2001-2011 2011-2012 2012-Now
GOT FUNDING
GOT FUNDING
GOT FUNDING
PROVIDES
FUNDING ;)
![Page 4: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/4.jpg)
Series AFor What? Monetization, Business Expansion, Sales & Marketing
Who? VC, Alliances
How much? 1-2 Millions USD
Pre-seedFor What? Prototype, Business Plan
Who? FFF, Business Angels, Accelerators, Government grants, Contests, Crowd funding
How much? <20.000 USD
Seed For What? Project development, Beta, Patents, First traction, Monetisation tests, Go-to-market plans
Who? Seed VC Funds, Business Angels
How much? <300.000 USD
3 months
Money
Time
6-24 months 3-5 years
Investments
Sales
Valley of
Death
Business development cycle
Series B; Series C, IPOFor What? Business Expansion, Sales & Marketing
Who? VC, Alliances, Banks
How much? >10 Millions USD
![Page 5: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/5.jpg)
How your company valuation rise over time?
Valuation
Time
Pre-seedYou HAVE IDEA
It is WORTH 0 USD IF you do nothing with it!
SeedAfter 6 months you are LUCKY
YOU get SEED Funding 200.000 USDYour Share value = 700.000 USD
Series AAfter 12-24 months you get lucky again!
You get Series A 1.500.000 USDYour Share value = 4.200.000 USD
![Page 6: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/6.jpg)
What is better?
Startup
• Unlimited opportunities • You control everything• Fast Learning journey
• GRAND responsibility• Multi-tasking/ multi-functions• Total devotion
Employee
• Work from 9:00 till 18:00• Specialization/Focus• Little responsibility
• “Salary CAP”• You are controlled• Limitations/Restrictions
+
“Law of startup physics: the amount of work you have will always expand to 1:30 AM” Box.net CEO Aaron Levie on Twitter“Law of startup physics: the amount of work you have will always expand to 1:30 AM” Box.net CEO Aaron Levie on Twitter
+
--My 2 cents: Stride for what you desire,
Do what you know best!
![Page 7: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/7.jpg)
TOP 10 Elements of Sustainable & Attractive Startups
Startups with characteristics in next
slides have the best chance to
become enduring companies
Source: www.sequoiacap.com
![Page 8: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/8.jpg)
No.1 Clarity of purpose
Summarize the company’s business on the back of a business card.
![Page 9: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/9.jpg)
No.2 Large markets
Address existing markets poised for rapid growth or change. A market on the path to a $1B potential allows for error and time for real margins to develop.
![Page 10: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/10.jpg)
No.3 Rich customers
Target customers who will move fast and pay a premium for a unique offering..
![Page 11: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/11.jpg)
No.4 Focus
Customers will only buy a simple product with a singular value proposition.
![Page 12: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/12.jpg)
No.5 Pain killers
Pick the one thing that is of burning importance to the customer then delight them with a compelling solution.
![Page 13: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/13.jpg)
No.6 Think differently
Constantly challenge conventional wisdom. Take the contrarian route. Create novel solutions. Outwit the competition.
![Page 14: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/14.jpg)
No.7 Team DNA
A company’s DNA is set in the first 90 days. All team members are the smartest or most clever in their domain. “A” level founders attract an “A” level team.
![Page 15: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/15.jpg)
No.8 Agility
Stealth and speed will usually help beat-out large companies.
![Page 16: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/16.jpg)
No.9 Frugality
Focus spending on what’s critical. Spend only on the priorities and maximize profitability.
![Page 17: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/17.jpg)
No.10 Inferno
Start with only a little money. It forces discipline & focus. A huge market with customers yearning for a product developed by great team requires very little firepower.
![Page 18: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/18.jpg)
What are investors targets?
• Get profit. Investors want to get return on investment.
• Capital preservation. To diversity assets, keep nominal growth, avoid inflation.
• Synergies. Product can add value for Investors other Investee companies or their products/services.
• Self-actualization. Need for now-how transfer, recognition (business angels).
Stages ROI / yearSeed 60%+
Start-up 50%Early stage 40%2nd stage 30%Near exit 25%
![Page 19: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/19.jpg)
How to talk to Investor?
• Idea for Investors has to be presented Fine-tuned.
• With Investors you need to talk their Language (Traction, LTV, CAC, Pre-money valuation… )
• Provide numbers, researches, assumptions, amount you need, where you plan to invest them, how you plan to earn money
• Do not expect fast result – Fund rising is long negotiation process.
RinkaProduktas
Product Market Team Finance
4 essential parts of Pitch
![Page 20: Presentation - Mr. Tomas Martunas](https://reader035.vdocument.in/reader035/viewer/2022062406/55bde09bbb61eb3b668b4870/html5/thumbnails/20.jpg)
Tomas Martūnas
App Camp
CEO
LTK Capital
Partner & Business Development Director
Mobile: +37061145376
E-mail: [email protected].
http://lt.linkedin.com/in/tomasmartunas
THANK YOU !!! YOU ARE THE BEST !!!