presentation ssm2
DESCRIPTION
Media Tracker ProTRANSCRIPT
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All Media Types All “Stores” Web-Based Real Time Ad Continuity Customize Further
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Meetings Go SmootherPlanning Goes
Smoother Real-Time Live Data
Spot Trends Easily
Instant Access to Company Wide Data
Achieve Ad Continuity
Duplicate Successful Campaigns between Units.
STOP Spending Your Valuable Time Gathering Your Marketing Information
All Locations & Company Media Spends Together
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Enter Data Only Once Easily Add or
Import Your Data Once & it Automatically propagates to all appropriate Reports, Charts, Graphs & Maps
Import/Export CSV Files
Able to Customize Many Fields
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Homepage
Sign in as: Store Corporate Office Admin or Agency
Features: Article What’s New
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Store’s Homepage
All Their Media Mapped Web-Based Reports Co. Notifications Google Analytics Resource Center Co-Op Materials Forum –
● Idea Sharing ● Ad Success Sharing
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Store Admin
Add Media: Pictures Video MP3
Group for Campaigns
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Store’s Advertising
All Media Listed Summary List
Sort by: Campaign Expiration Start date Cost
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Ad Detail Profile Ad Details
Photo Section
Audio/Video Files
Mapped Ad Locations
Display Periods Calendar
Ad Comparison
Corp. Use Contact Form
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Store’s “My Maps”
Maps Each Ad’s Location
Google Street View
Roll Over To See Which Ad
Click Ad to View Details
Sort Also By Expiration
Corp. Can View All “Stores”
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Store Reports
Media Spend Analysis
Ad Profitability
ROI Graphs
Import CMV Files
Compare Year after Year
Fusion Charts & Graphs
Search Feature
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Resource Center
Upload Files OnceDownloadable from any store, any location:
Marketing Policies Procedures Downloadable Files Co-Op Availability Logos, Ad Slicks Training Materials Press Releases Ad & Marketing Artwork
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“Stores” Download Files
Custom Calculators
Unlimited Files
Articles, Instructions
Press Releases
Training Materials
Logos, Ad Slicks
Marketing Tips, Policies
Guidelines
Artwork, Approved Ads
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Area For Co-OP Sources
Co-Operative Funds
Under Utilized Co-Op Instructions Funds Available Sources for Funds Company Contacts Co-Op Guidelines How To Use Multiple Vendor’s Funds
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Media Contact Information
Instantly Access Media Vendor’s Contact Information
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Your Google Analytics
Each “Store”, if they have their own website simply:
● Signs up for Google Analytics
● Sends Us the code and info
● We insert on their website
● They access Google Dashboard here
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Corp Office Or Admin
Corporate Office has many features over what each “store” has.
Both Corp and Admin(Agency)
Write Articles for each “Store’ to read.
“What’s New” CommunicationUpcoming Promotions, Sales,Events, Etc
Only Admin has control over the “Settings” of certain features.
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Admin HomeOnce Logged In As Admin or
Agency you have full control
Change Settings:● Forum● Task Manager● Reports● Communications
Send HTML Newsletters Upload All Resource
Materials Post Articles Post Marketing Events View All “Stores” Advertising Section For Corp Media Buys Manage All Users
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Newsletter Program
Send Html Newsletters
Let your “Stores” know of upcoming Sales, Promotions and Events.
Tell your customers or prospects of upcoming sales.
Increase Communication
Over 30 Templates and you can customize your own.
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Task Manager ProCorp & Agency
Can Coordinate
Stay on the same page.
Cut costly mistakes
Increase Marketing Communications
Assigns Tasks with deadlines to be met.
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Corp / Agency Reports Import/Export Excel
CSV Files
Expanded Data Fields.
Media Spend Analysis
Advertising Profitability
R.O.I. Analysis.
Compare Year to Year
Sort by Date, StoreCampaign
Printable
Save as PDF File
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Media Analysis View Details of any
Store media buys
Analyze ROI by Media Type.
Know why a campaign is successful so all your stores are on the same success path.
Fusion Charts and Graphs enhance understanding figures.
R.O.I. Analysis.
Compare Media Type
Compare Campaigns
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Marketing Analysis
View Details of any media buy.
View Each Store.
View Corporate Spends.
Fusion Charts and Graphs enhance understanding figures.
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Fusion Maps, Charts & Graphs
View Details of All Your Stores Advertising Real-Time
Each Store Enters Their Data.
You Access All of It.
Plus View All The Company Marketing.
Even View All Your Store’s Sales and Profitability.
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Drill Down By State
View Details by State
Can Be Use for Stores or For Advertisement Locations.
Figures Can be Per Store or Per Ad in Each Area.
Use Revenue Figures, Sales Per Campaign or Any Figures you choose.
View Top 5 and Bottom 5 Performers at a Glance.
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Drill Further By City
View Details by Store or By Ad Ran in Each City
Can Be Use for Stores or For Advertisement Locations.
Figures Can be Per Store or Per Ad in Each Area.
Use Revenue Figures, Sales Per Campaign or Any Figures you choose.
View Top 5 Promotions at a Glance.
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Drill Down by Region
View Summary by Stores or By Ads Ran by Region
Can Be Use for Stores or For Advertisement Performance.
Figures Can be Per Store or Per Ad in Each Area.
Use Revenue Figures, Sales Per Campaign or Any Figures you choose.
See Why One Region Performs Better Than Another
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Marketing Planning
View Advertising Cost by Media
Can Be Used for Stores or For Advertisement Performance.
Figures Can be Per Store or Per Ad in Each Area.
View Top Campaigns.
View R.O.I. by Media Type
Customized to Your Needs
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Consumer Specifics
View Customer Density
Customer Spending.
Drill Down to Exact Store or Ad.
Figures Can be Customized.
Demographic Breakdown.
World Wide Maps are Available.