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2017 media guide PRODUCTIONSMAG.COM CONNECTING ADVERTISERS TO SHOW CHOIR DIRECTORS AND BOOSTERS

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2017

media guidePRODUCTIONSMAG.COM

CONNECTING ADVERTISERS TO SHOW CHOIR DIRECTORS AND BOOSTERS

PRODUCTIONS: SHOW CHOIR PRODUCTS AND NEWS GETS YOUR PRODUCT INFORMATION IN FRONT OF OVER 12,000 READERS. Our core audience consists of Directors, Assistant Directors, Booster Club officers, and school officials at the high school, middle school, and collegiate levels. Your audience includes all those who make or influence the buying decisions for these dynamic performance groups. Beyond our US readers, we also have subscribers from the United Kingdom, Canada, Italy, Ireland and Australia.

In addition to featuring several show choirs every year, we also offer Celebrity Interviews from people connected to Show Choir: Since we launched in August 2012, we have featured Lance Bass, Miss America 2013 Mallory Hagan, the star of VH1’s “Off Pitch,” singer Shelly Fairchild, and Tyne Stecklein from “Dancing with the Stars.”

Most importantly, Productions offers pertinent and trusted editorial and product information on all products and services relevant to our audience: Costuming and Props, Staging, Acoustics and Sound, Videography Equipment, Auditoriums, Music and Custom Music Arrangements, Travel, Camps, Competitions, Fundraising, and more. Additionally, features are searchable through an on-site search engine, making it easy for visitors to find related articles or marketplaces by topic. Editorials and features can even be linked to Enhanced Community Listings.

ISSUE ARTWORK DUE FEATURES PRODUCT SHOWCASE

Jan/Feb 1/23/17 Choir Management Software/Travel Buyer’s Guide

Mar/Apr 3/20/17 Acoustics/Camps/Clinics Staging Equipment

May/June 5/15/17 Fundraising/Travel Set Design/Sound/Music

Jul/Aug 7/17/17 “Back to School” Costuming/Auditoriums

Sep/Oct 9/18/17 Staging/Competitions Fundraising

Nov/Dec 11/20/17 Lighting & Sound FX Musical Arrangements/Sheet Music

EDITORIAL CALENDAR 2017

Cover photo and above photo of SoundFX by Irene Soule | Photo top right by Show Choir Canada | Back cover photo of Attaché by Tracey M. Harrison

1X 3X 6X

Full Page 1495 1180 1035

Two Page Spread 2900 2320 2030

1/2 Page Island 875 700 615

1/2 Page 825 660 580

1/3 Page 600 480 420

1/4 Page 465 370 325

Inside Front Cover 1900 1560 1410

Inside Back Cover 1650 1320 1170

Back Cover 2100 1680 1530

RATES

LIVE AREA TRIM BLEED

Full Page 7.625” x 10.125” 8.375” x 10.875” 8.625” x 11.125”

Two Page Spread 16” x 10.125” 16.75” x 10.875” 17” x 11.125”

1/2 Page Island – 4.875” x 7.625” –

1/2 Page Horizontal – 7.75” x 4.875” –

1/2 Page Vertical – 3.75” x 9.875” –

1/3 Page Square – 4.875” x 4.875” –

1/3 Page Vertical – 2.25” x 9.875” –

1/4 Page – 3.75” x 4.875” –

MEDIA SPECS

COST SIZE

Banner $600/month 468px x 60px

Half Banner $300/month 190px x 45px

Tower $1,200/month 190px x 230px

Community $600/year Logo plus 100 words

ONLINE

Productions is the only show choir magazine in the industry.

Over the last four years, we have become the go-to, trusted source for everything show choir.

WHAT WE COVERStaging and Auditoriums, Choreography, Music and Custom Music Arrangements, Lighting, Acoustics, Fundraising, Travel, Show Choir Website Design, Costuming, Choir Spotlights, Celebrity Interviews, and more!

FEBRUARY 2016

BUILDING STEAM

Swingers Unlimited:

ACOUSTICS:A UNIVERSAL

CONCERN

CHORUSMANAGEMENT

TOOLS

MULTI-PURPOSESTAGING

BUYER’S GUIDE 2016

JUNE 2016

CHOIR MIKING AND THE 3:1 RULE

TIPS FROM AN ARRANGER & ADJUDICATOR

ESTAVIA HILLS SINGERS

AUGUST 2016

A DELICATECONVERSATION

ABOUT COSTUMING

DRESSING UP THE STAGE

WHERE IT ALL BEGAN:

Los Alamitos Sound FX

NEW TO COPYRIGHT? NO PROBLEM!

THIRST PROJECT AND HEART OF AMERICA

BENEFITS OF COMPETITION

THE SINGING HOOSIERS AT INDIANA UNIVERSITY

CONTINUINGTHE LEGACY

OCTOBER 2016

OCTOBER 2016 2120 PRODUCTIONS productionsmag.comproductionsmag.com

Picture this: You are preparing for your new

competition show. You’ve found all the right

pieces—great song selections, fantastic

arranger, amazing choreographer, the whole

nine yards. Suddenly, you receive an email.

As you read the email, you slowly begin to

realize that your show is now in hot water.

NEW TO COPYRIGHT? NO PROBLEM!by Nick Brockamp

FEBRUARY 2016 1918 PRODUCTIONS productionsmag.comproductionsmag.com

Schools have a multitude of different rooms where acoustics matter. In addition to the obvious intelligibility requirements for classrooms, there are choir and band rooms, recording and broadcast facilities, gymnasiums that may need to double as performance areas and—if the performers are lucky—a dedicated theater for the performing arts.

A UNIVERSAL CONCERNAcoustics:

by Nick Colleran

APRIL 2016 98 PRODUCTIONS productionsmag.comproductionsmag.com

Wisconsin Singers, featuring the top talents of the University

of Wisconsin- Madison, was one of the first collegiate show

choirs in the country. From performing at the White House

to doing USO and other international tours, the Singers has

thrived for nearly five decades as one of the elite college

show choirs in the country, finding creative ways to keep

the program strong through the challenges of funding cuts

and economic downturns. Wisconsin Singers has raised

more than one million dollars in scholarships for UW

students as well as hundreds of thousands of dollars for

music and service organizations through family friendly,

spectacular music revues of the past forty years of pop

music. Those who love to perform, take pride in their

university, and look towards developing their skills beyond

what they experience in the classroom find Wisconsin Singers

an unparalleled opportunity.

COLLEGIATE SHOW CHOIR AT ITS BEST

Wisconsin Singersby Robin Whitty-Novotny

JUNE 2016 1918 PRODUCTIONS productionsmag.comproductionsmag.com

Avoiding the Feedback LoopAn overhead or “boundary” mic is often placed at a relatively far distance from the singers in a choir when compared with the placement of an individual handheld vocal mic. This can greatly increase the possibility of the microphones picking up more background noise from the stage than the desired sound from the choir. And if there are main loudspeakers nearby, this can be an easy trigger for a feedback loop.

Once you can get the choir dynamics and stage volume under control, the next important thing to consider is the physical placement of your microphones. Distance is the key here—both distance from the mic to the choir and the distance between microphones.

When multiple overhead microphones are used to mike a choir, as is often the case, you need to use a basic rule when placing them so that there is limited interference among the mics.

Setting up mics for a choir and adequately reinforcing the

sound from overhead microphones can be one of the most

challenging propositions for a live sound system operator.

It all comes down to four key variables: mic placement, mic

type, choir volume, and background/stage noise.

CHOIR MIKING AND THE 3:1 RULE

by James Wasem

AUGUST 2016 1716 PRODUCTIONS productionsmag.comproductionsmag.com

by Deborah Nelson

COSTUMING SUPPORT FOR FEMALE SHOW

CHOIR PERFORMERS

A DELICATE CONVERSATION:

Recently, I have heard much discussion

on whether female performers must

wear a bra, a decision which can

restrict some types of costuming

choices.  Support is needed for the

bustline, so obviously a bra or bust

cups/pads need to be incorporated

into adult-sized costumes, unless the

garment is cut so that the performer

can wear her own undergarments

without having the straps or any other

part of her bra showing.

Some of the more scanty costumes literally use

a bra or bustier and just stone the heck out of it,

hoping no one in the audience will realize they

are seeing underwear. Apparently, in this day

and age, that can work—we have become fairly

desensitized since 1980s Madonna, perhaps—

but is it a wise or modest choice? Likely not. The

better option is to cover the bra or bustier with

fabric, and then decorate it. This will provide the

best supportive costume and it will be, for lack of

a better word, “proper.” 

All photos courtesy of Satin Stitches.

A FEW HIGHLIGHTS OF 2017:PRINT COPIES OF BUYER’S GUIDE WITH EXTRA DISTRIBUTION AT SHOW CHOIR COMPETITIONS

FEBRUARY BUYER’S GUIDEThe Buyer’s Guide will be one of the most read and re-read issues of the year. We will offer this guide in both print and digital versions in addition to offering further editorial contributions. In the Buyer’s Guide, we will have a detailed listing of products and services in the Marketplace categories; we also offer clients an opportunity for an Enhanced Buyer’s Guide Listing.

AUGUST BACK-TO-SCHOOL ISSUE The Back-to-School issue will supply new and returning directors, assistant directors, boosters, and school officials with the information they need to start their new school year off with careful and smart planning for the year’s staging and sound products, set design and special effects purchases, lighting, costumes, accessories, music, travel opportunities, and fundraising projects.

NOT BOUND BY GEOGRAPHY OR RAPID CHANGES TO THE FIELDBecause we can offer unlimited digital versions, our

intended audience has rapidly grown in some ways we

anticipated (with more and more show choir members

subscribing) but in some surprising ways too. We

wanted any show choir members to have access to the

magazine, and we have hundreds of subscribers from

that demographic. We are also delighted to see that

show choir members from other countries continue to

subscribe. Finally, we have continued developing our

connections to Musical Theatre educators, “regular”

Choir directors, and even Band Directors and Boosters.

Perhaps most importantly for advertisers, the digital

issues also broaden your reach by encouraging sharing

from e-blasts and social networking sites. The magazines

are shared and re-shared for several weeks after each

release date and are permanently archived on our site.

DIGITAL INTERACTION IS PERFECT FOR THIS MOBILE, ACTIVE, AND CREATIVE CULTUREBecause Show Choir booster officers and members

are often changing every few years, or even annually, it’s

crucial they have a simple and quick way to guarantee

their subscriptions arrive without fail. Additionally, they

can view their digital issues at any time and place and

return with one click to issues when they are ready to

focus on a task: whether that be choosing costuming,

purchasing risers, or looking for tips to mic a stage.

Whether we are reaching choral departments with hundreds of students or those who work with smaller collegiate-level or middle-school show choirs, we hit the directors and booster organizations of nearly every show choir in the nation.

Flaherty Media LLC | www.flahertymedia.com

Ed Bauer | Publisher/CEO | [email protected] | 800-705-5280, press 2

Rachel James Clevenger | Editor-in-Chief | [email protected] | 800-705-5280, press 1

@productionsmag /ProductionsMagazine Flaherty Media LLC productionsmag.com