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PRSA Orlando Professional Development Workshop Jeremy Hilton - VP of Media and Technology - @jeremyhilton Mark Krupinski - Director of Social Media - @markkrupinski May 20, 2010

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Page 1: PRSA Professional Development Workshop - Social Media Crisis Management

PRSA OrlandoProfessional Development WorkshopJeremy Hilton - VP of Media and Technology - @jeremyhilton

Mark Krupinski - Director of Social Media - @markkrupinski

May 20, 2010

Page 2: PRSA Professional Development Workshop - Social Media Crisis Management

The Power of One

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Harry’sDream

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Todd Blecher, Boeing’s Communications Director

We’re experts at airplanes but novices in social

media. We’re learning as we go.

‘‘ ‘‘

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Acknowledge the Situation

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Proper Explanation

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Listen and Learn

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Have a Plan

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