pulsepoint content marketing solutions
TRANSCRIPT
CONTENT MARKETING SOLUTIONS
FEATURES AND BENEFITS
HERE’S HOW PULSEPOINT CAN HELP YOU
CONTACT US TO LEARN MORE • pulsepointbuzz • pulsepoint.com
PulsePoint’s professional writer network can help you create original, compelling content relevant to your audience or leverage the platform with your existing branded content quickly and easily.
DEVELOP ENGAGING CONTENT
Great content means nothing if it’s not seen by the audience you want. PulsePoint’s proprietary content and audience targeting capabilities ensure precise delivery to the right person in the right environment.
Distribute your content program based on your objectives – across the PulsePoint programmatic platform to amplify reach, social distribution platforms for high engagement or in a fully branded content destination for a custom, sticky brand experience.
TARGET AT SCALE
MEASURE FOR ACTIONABLE INSIGHTS
DISTRIBUTE PROGRAMMATICALLY
Understand who is engaging and why – then optimize for better campaign results and smarter business learning’s. PulsePoint provides deep insights against content, audience and creative engagement, vital for your success.
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DELIVER YOUR CONTENT MARKETINGTO THE RIGHT AUDIENCE AT SCALE
FEATURES AND BENEFITS
CONTACT US TO LEARN MORE • pulsepointbuzz • [email protected]
AUDIENCEage, demos, job title,
purchase intent
GEOGRAPHICDMA, city, state, country
CONTEXTUALkeyword, category
PULSEPOINT PROGRAM
MATIC
EXC
HAN
GE
CROSS DEVICEdesktop, mobile, tablet
CONTENT DISCOVERY P
LATF
ORM
S
NATIVE A
D P
LATF
ORM
S
OWNED M
EDIA
SOCIAL PLATFORMS
TARGET DISTRIBUTE
CREATE
ENGAGEMENT
VIEWABILITY
TIME SPENT
a
4Not all content performs equally.
PulsePoint’s platform optimizes the
content, formats and channels - helping
your campaign increase engagement,
consumer favorability and ROI.
OPTIMIZE FOR GREATER ROI.
GOT CONTENT?
Upload it easily and get started!
NEED CONTENT?
1 TELL YOUR STORY.
Tap into PulsePoint’s writer network to
create new custom content that aligns
with your strategy and audience.
Proprietary targeting technology gets
your brand in front of the audience you
want, across any screen.
WE FIND YOUR AUDIENCE. ANYWHERE.
2
Extend reach and scale on the channels
that make sense for your objectives.
Across the entire Internet.
PUBLISH YOUR CONTENT.EVERYWHERE.
3
THE PLATFORM FOR STORYTELLING AT SCALEStart fusing the engagement of content marketing with the e�ciency of programmatic technology. Here’s how.