Quarterly Marketing Plan

Focus on high ROI ActivitiesAchieve substantial growthDevelop Monetization Methods

Write 2-4 Guest post per week Identify blogs which provide highest

current ROI on guests posts Reach out to owners of blogs about

potential regular guest post opportunity Identify other potential blogs that could

provide high ROI on guest posts

Develop a commenting strategy Identify blogs where comments have

returned highest ROI Take an increasingly active role in

commenting on those blogs Scale back commenting on blogs with

minimal ROI

Develop Relationships with more Established Bloggers Continue interviews with up and coming

bloggers podcast series with goal of publishing 1 interview per week

Aim to conduct 2 interviews per week Target: 12-15 new interviews by the end

of Q1

Reach a target of 1000 RSS Readers Enable subscription options Add subscribe to my blog at the end of

my email sig Publish 5 posts a week on my own blog Reach out to bloggers to develop a

potential weekly guest post relationship

Grow email subscribers to 500+ Identify 5 personal development blogs Aim to publish 1 guest post a month on

each of these top blogs Measure ROI (i.e. number of email

newsletter sign ups after a guest post)

Social media consultant/Blogger for Hire Add a hire me page with skills Develop simple packages that require 1-

2 hours of time that can be purchased via paypal

Setup a weekly advertisement on Craigslist

Product Launches Look at possible ebook for sale Develop product plan for interviews with

up and coming bloggers▪ Product Roadmap▪ Potential Launch Date▪ Product Content

Affiliate Marketing Review Products and promote them in

newsletter and blog (maybe one product review per week)

Promote affiliate products through newlsetter

Look for potential partnerships through other newsletters

Identify highest sources of Visitors Identify traffic sources that have the

most time spent Identify trends

Days of the week with highest traffic Days of the week with the lowest traffic Look at posts/days that caused spikes

Grow Twitter following to 2000+▪ Identify all bloggers I know and follow them▪ Identify new bloggers and follow them

Run a comment contest for free ad space on the Skool of Life.

Look at potential giveaways

Conduct a weekly review on the Q1 Marketing Plan

Make changes to plan as necessary Track all accomplishments of goals

set and document