qr codes 101: what you need to know webinar

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There will be some opportunities to play along during the webinar, so if you do not have a QR code scanner, consider downloading one of the following apps: Android – Barcode Scanner by Zxing Team iPhone – Qrafter by Kerem Erkan Blackberry – QR Code Scanner Pro by The Jared Co. Others – Upcode by Upcode Mobile Solutions

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Education


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An introduction to QR codes and their use in Jewish education, by guest expert David Gerber of The QR Project

TRANSCRIPT

Page 1: QR Codes 101: What You Need to Know Webinar

There will be some opportunities to play along during the webinar, so if you do not have a QR code scanner, consider downloading one of the following apps:

Android – Barcode Scanner by Zxing TeamiPhone – Qrafter by Kerem ErkanBlackberry – QR Code Scanner Pro by The

Jared Co.Others – Upcode by Upcode Mobile

Solutions

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Effectively integrating mobile technology into our communities

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US sales of smartphones will likely grow from 67 million to 95 million in 2011, and become the highest-selling consumer electronic device category

According to Nielson, 43% of US mobile phone users have a smartphone. They expect smartphones to become the majority by the end of 2011

Morgan Stanley Research estimates sales of smartphones will exceed those of PCs in 2012

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***53% of people who scan QR codes are between the ages of 18-34

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People are more likely to delete an email without reading it than throw away a letter without reading it

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Quiet Zone

Alignment

Content Zone

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What Type of Content Can a QR Code Hold

URLs (Web addresses)SMS/Email MessagesSocial Media (Facebook, Twitter, Google+)Photos/VideosPlain Text Payment LinksContact InformationGPS Information

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Step 1: Download and open a QR Code Scanner

Step 2: Center the QR code in your scanner

Hold steady until the scanner reads the code

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The QR code must be easier, faster, and more interesting than typing a URL into your

phone’s web browser

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Not everyone has a smart phone

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Not everyone has a smart phone Not everyone has a barcode scanner

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Education Conservation Outreach

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