Questionnaire Results Analysis

A Media Presentation

“How Old Are You?”1

4

24

1

10 to 1213 to 1516 to 18Other

The Results of this question asked to 30 people shows that the majority of people asked are of

ages 16-18, with 24 people fitting into that age group. Second to

that by quite a large margin is 13 to 15 year olds with 4 people in that group, then 10 to 12 year olds and ‘others’ with only one person each. Since we’re in a school this questions answers

very efficiently covered all possible age groups, even with the ‘other’ age just in case a teacher or other person was

involved in the questionnaire conducting, which they were.

From these results we can conclude that our audience is

mostly 16 to 18 year olds, and so our video should appeal mostly to

that group, with more mature themes to the narrative. This also

allows for us to create a more sophisticated narrative that 16 to 18 year olds would understand,

but others younger may not.

“How Often Do You Listen To Music?”

9

14

3 3 1

Everyday without fail

Sometimes (more than twice but less than 4 times a week)

Regularly (at least 4 times a week)

Once a week

Don’t listen to music

These results show that the majority of our audience listen to

music ‘sometimes’ (more than twice but less than 4 times a week’. This was followed by

‘Everyday without fail’, then a drawn ‘once a week’ and

‘Regularly’ (At least 4 times a week). The least answered group was ‘Don’t listen to music’ with only 1 person fitting into that

category. This question was hard to give answers too, looking back

at it, since the ‘Sometimes’ option and ‘Regularly’ don’t work well when trying to say

how often you listen to music, as does ‘Once a Week’. This

questions answers were flawed in many ways.

From these results we can conclude that our audience are regular

listeners of music, and are likely to be listening to songs on a daily basis whenever they can. Because of this we need to make our music video interesting and engaging in order

for our audience to be able to enjoy watching it multiple times without

losing interest.

“What Is Your Favourite Genre?”

Looking at these results its clear that Pop is the more

popular genre, with 14 people answering with that genre. The least popular genre was Band music, possibly because the question didn’t phrase that category specifically enough since there are multiple types

of ‘Band’ music, including Pop. Grime was second most popular with 6 people voting

that answer, then R&B, with 5, then House with 3. This question wasn’t too well

phrased, as there are a lot more genres people may enjoy so this small selection may not

allow for truthful answers.

14

6

3

5 2

PopGrimeHouseR&BBand

From these results we can conclude that the most popular genre of

music to our audience on average is Pop, possibly because of the more

upbeat theme the genre usually follows. Because of this, we will

have to ensure that our music video is upbeat and enjoyable, like a pop

video in order to satisfy our audience visually and audibly.

“What Is Your Favourite Song From That Genre?”

This Questions Results show that the most popular song from the Pop genre is ‘Love Yourself’ by Justin Bieber,

with 4 people voting for that song. This is followed by

Uptown Funk with 3 votes, then Cake by the Ocean,

Send my Love and Hello with 2 votes, then We don’t talk anymore with just 1. This

question was open and allowed for people to

contribute their own answers, giving us a more honest

group of answers.

Uptown funkHelloSend my loveLove YourselfCake by the oceanWe don’t talk anymore

3

2

24

2 1

From these results we can conclude that ‘Love Yourself’ is the most popular Pop song at the moment. This could be down

to many reasons, including the music video and the story it tells, or the

message the song actually tells. If the song is popular because of these

possibilities, we should make sure our music videos narrative is clear and

enjoyable for the audience to watch as it is told.