recruitment and marketing, the mobile way
DESCRIPTION
mobile recruitment conference 23 October 2012: This is all about Recruitment and Marketing the Mobile way. Discussing LBS, Location Based Sercices, QR, Augmented reality and more. The importance of mobile analytics and why you want to be visible on Mobile. btw you might like to follow #mrec #mrc2012 or #123mob on twitter for more Mobile stuff :)TRANSCRIPT
Recruitment and MarketingGordon Lokenberg presents: THE MOBILE WAY
most of the illustrations I found on Google...
Mobile Recruiting Conference#mrc2012
23 October 2012
http://prezi.com/enxibkuml-v6/lokloq/
Recruiting = Marketing2
Branding
Games
Content
AdsSEO
Blogging
LinkedinTwitter
Site
Events
AWESOME!
mjo.bs/site
/Z49
app.lk
Web analyticsMobile web analyticsAppstore analytics
Work in progress
Your jobs somewhere in their pocket
WEBSEO
VisibilityGather data
http://validator.w3.org/mobile/
Your jobs in their pocket
APPS
engaging PUSH notification
Downloads intelligence
Share
Techie stuff
What hot technologies can I start using in the Mobile Recruiting space?
Location positioning, context and intelligence
For Real
TXTAPPS
IRL
Facetime
QR
http://m.
Guerilla
For real
For real
Check-in’s
BluetoothNFC
AR
Text (sms) start with promoting: send #job to 4141 or push jobsMobile web: check out on m.ourcompanyjobsite.comApps: download coolestjobapp in one of the appstoresQR: post one offline and get them to your job site instantlyNFC: put your jobs in the window and let people that walk by pick ‘m upBluetooth: use it on e.g. job fairsCheckIns: post your job tips in tools like FoursquareIRL: become mobile yourself and go out and meet people in personAR: create your brand experience in Layar’s Mobile Augmented RealityFacetime: think of mobile videoGuerilla: Get out of your seat and make it happen!
If you like Innovation.. Mash up.. Create something new.. and Share!
bit.ly/mrc20
12stuff
Find outMessage
TRYAudience
tune
view with Layar
Yep, that’s it