removing barriers in engagement - melbourne geek night, july 2013

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Removing barriers in engagement Chris Ward @chrischinch

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When running an organisation or service that is reliant on the efforts of volunteers, members or a community to run and sustain itself, it can be hard to attract recruits and really tell them what you need help with. Many make it difficult to access information and get involved, with technology making accessing this information easier and easier, why not take advantage of it. In this presentation we look at practical principles and demonstrations on how to set up pages and features on your website to show exactly what you need and how to take action. We'll also look at some general tips, advice and resources for lowering the barriers to getting engagement with your organisation, campaign or product.

TRANSCRIPT

Page 1: Removing Barriers in Engagement - Melbourne Geek Night, July 2013

Removing barriers in engagementChris Ward@chrischinch

Page 2: Removing Barriers in Engagement - Melbourne Geek Night, July 2013

You need people for your…Non-profit

Open source project

Startup

Testing sprint

Cake bake

Page 3: Removing Barriers in Engagement - Melbourne Geek Night, July 2013

So why make it so hard?

flickr.com/photos/chris-hunt/3248785666

Page 4: Removing Barriers in Engagement - Melbourne Geek Night, July 2013

Make it easy to get started

Page 5: Removing Barriers in Engagement - Melbourne Geek Night, July 2013

Open yourself

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Ctrl/⌘ + Z

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Go where the people are

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Page 9: Removing Barriers in Engagement - Melbourne Geek Night, July 2013

Empowerment

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flickr.com/photos/praiter_yed/6372205169

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flickr.com/photos/revengingangel/4910751067

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Are you prepared?

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flickr.com/photos/throughthelookingglass23/5353584544

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ResourcesThe Art of Community – Jono Baconartofcommunityonline.org

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Questions?Chris Ward@chrischinchLook for ‘Chris Chinchilla’ on LinkedIn, G+ etc