Results From Questionnaire On Uses

and Gratifications

Action47%

Comedy35%

Romance18%

What is Your Prefered Genre?

Preferred Genre

I undertook a questionnaire and asked a range of people of various age groups which genre of film they preferred out of: action, thriller, comedy, romance, fantasy, musical, adventure, horror, drama and other. As you can see by the pie chart the only genres that people preferred were action, comedy and romance. Action was the most popular with 47% choosing this, therefore this would be a good genre to choose when creating my teaser trailer.

ExpectationsI also asked people what they expected from their preferred genre those that chose action said: car chases, guns, fights, explosions, lots of action, lots of shots, killing, fluent plot, quality soundtrack and realism.Those that chose romance said: two shots, hearts, red, romance and couples.Those that chose comedy said: funny scenes, crude scenes, good narrative, jokes, unexpected ending, humorous scenes, situations and characters.Whatever genre I decided to use I will make sure to include some of the expectations that people associate with that particular genre.

Things LikedI asked people what it is that they liked about their preferred genre and will take these into account when creating my teaser trailer, this will make it appeal to a wider audience. Those that preferred action said they liked: the fast past, there is always something happening, exciting, lots to expect, gives adrenaline and thrill whilst watching the film, good storylines, easy to follow narrative, includes mild violence but also some sensitive/romantic parts.Those that preferred romance said they liked: the storyline and there is nothing horrible in the filmThose that preferred romance said they liked: that it’s comical, makes you happy and passes time quickly.

Action13%

Fantasy20%

Musical20%

Horror47%

What is Your Least Favourite Genre?

Worst Genre

Out of action, thriller, comedy, romance, fantasy, musical, adventure, horror, drama and other I asked people to state their least favourite genre of film. As you can see only horror, musical, fantasy, and action were chosen. With horror being the worst with 47% choosing it. Even though 13% of people disliked action, it was also the most popular genre so this would still be a good genre to choose.

What Don’t LikeWhen asked what it is about their worst genre that they didn’t like people who chose horror said: don’t like being scared, lots of scary things, zombies, unrealistic and too much violence.People who said action said the reason for not liking it is they found it boring.The reasons people said fantasy was: confusing, unrealistic and can’t relate to it.The reasons people said fantasy was: boring, don’t like singing scenes, don’t like the type of music, don’t like the way the narrative is shown through songs and don’t find it interesting.If I chose one of these genres for my teaser trailer I will have to make sure that I take into consideration the things people don’t like about that genre and try to work around them.

Of Most Importance

Escapism13%

Identification6%

Enter-tainment

81%

Which is of the Most Importance?

I asked people to mark these out of 10: escapism, social interaction, identification, inform and educate and entertainment. The thing that was rated the highest was entertainment with 81% choosing it. Therefore I will have to make sure that my teaser trailer is entertaining. The one that was rated with the least importance was inform and educate.

Reason For ImportanceWhen asked what the reason they rated escapism, social interaction, identification, inform and educate or entertainment with the most importance people who said entertainment was: if not entertained won’t want to watch the film, makes film more enjoyable, keeps audience enticed, films need to entertain, like to be entertained, you watch a film to enjoy it, want something out of paying to watch a film and it stops you from losing interest.Escapism: like to be able to watch a film and forget things that are happening around me and you understand the story more.Identification: prefer to watch a film I can relate to in real life.I will take these factors into consideration when creating my teaser trailer, so that it appeals to a wide audience.

Why Film Is EnjoyablePeople said that the things they think that makes a film enjoyable are: good storyline, good actors, good quality, suspense, funny, happy ending, silly scenes, unexpected suspense, plot twists, interesting plot, relatable storyline, storyline that says in your head for ages, still makes you laugh when you remember certain scenes ages after watching it, characters and situations you can relate to, good soundtrack and good special effects.Where possible I will include some of these in my teaser trailer to make it more appealing.

Males and Females

Yes93%

No7%

Do You Think Males and Females View Media Texts Differently?

93% of people said that they thought males and females view media texts differently, the reasons for this was: they like different things, men like to look at women whilst women compare themselves to other women, women identify with characters more, they have different preferences, women prefer romance and men action, different priorities, different interests, males enjoy violence and action more.7% of people said that they don’t view media texts differently reason being they can still enjoy the same things.

Film Distributors

Soda Pictures13%

Adam & Eve Pictures Ltd38%

Abbey Wood Film Studios

50%

Chart Title

I researched some local film distributors and asked people whether or not they had heard of any of them. The ones I chose were Fast Shorts, Shorts International Ltd, Soda Pictures, Adam & Eve Pictures Ltd and Abbey Wood Film Studios. No one had heard of either Fast Shorts or Shorts International Ltd. I think using one of the companies that people had heard of would make them more likely to watch my film.

Viewing Certificate

Yes87%

No13%

Does a Viewing Certificate Make a Film More Enjoyable?

When asked if a viewing certificate makes a film more enjoyable 87% of people asked said yes, the reasons being: means it’s not aimed at children, is more grown up, you have an idea of what to expect, it’s aimed at your age group, film may be more realistic, use of swearing can make certain scenes in comedy films better and the film will be more grown up.13% of people said that they didn’t think a viewing certificate made a difference, however, the reason was that it doesn’t make as much difference as you get older.

Situated CultureWhen asked if people thought they people viewed films differently depending on their situated culture everyone said yes the reasons being: they relate to things differently, they like different things, they have different views, personal issues, different experiences with being able to relate to the film, different cultures, relate to different situations, have different values, have different backgrounds and all relates to where and how you live.