romania - your business partner 2012

Romaniay o u r b u s i n e s s pa r t n e r f o r 2 0 1 2

Romania — Your Business Partner for 2012 Credits Merry Cemetery, Săpânţa

Romaniayour partner for global business/01

UndeRstanding bUsiness/02

Romania woRth talking aboUt, a solid paRtneR/03

RefoRming foR the fUtURe/04

Romania's investment policy/05

fdi at a glance/06

Romania tRade policya common european approach/07

fiscal consolidation & taxation/08

woRkfoRce/09

dRiving innovation & pRodUctivitya path to europe 2020 and beyond/10

infRastRUctURebuilding the roads for success/11

Romania's global Rating/12

leading sectoRs engineering for the future/13/01 Automotives

Delivering performance for world class business

/02 it&C

the it solutions for global business

/03 GReen eneRGY

reshaping for a better tomorrow

/04 oil & GAs industRY

turning black gold into profit

/05 PhARmACeutiCAl industRY

our contribution to a healthier world

/06 teleCom seCtoR

/07 CReAtive industRies next pro within the highly competitive world of global business

/08 Food & BeveRAGes

excellence in quality

/09 touRism

explore the Carpathian Garden

/10 AeRonAutiCs

tradition in empowering innovation

/11 shiPYARds

a safe navigation

/12 R&d

a passion to learn and perform

Romania in a nUtshell/14

04

06

07

08

09

10

11

13

14

15

16

17

18

18

22

24

26

28

30

31

32

34

38

40

41

42

table of Contents 02 — 03

Romania — Your Business Partner for 2012

Great market potential

› the largest market in south eastern europe; › the 2nd largest market in Central and eastern europe; › one of the biggest domestic markets in the european union (the 9th in eu in terms of size and 7th largest market among the eu Member states whose stable population exceeds 19 million inhabitants);

› access to the black sea region — one of the fastest growing and one of the largest economic areas outside asia (300 million consumers).

StrateGic location › at the crossroads of three major markets: the european union, the Community of independent states and the Middle east;

› Crossed by three important pan — european corridors: no. 4 (links europe from West to east), no. 9 (from north to south) and no. 7 (inland water transportation on the Danube river).

Romaniayour partner for global business

01

04 — 05

› eu membership › Market gateway to one of the major single markets worldwide (access to approximately 500 million consumers).

› extensive maritime and river navigation facilities › 1/3 of the Danube river; › over 200 km of the black sea shore; › Largest and deepest port at the Black Sea — Constanța Harbour.

› nato membership — stability factor in the area › Member of the un and other international organizations, like: iMf, Wb, osCe, Wto

› as eu Member state, romania has/enjoys free trade relations with an important number of countries or groups of countries, including efta, Cefta and Mediteranean countries; other free trade agreements are currently under negotiation by the eu


› biggest GDp in south eastern europe; › south eastern europe regional leader for attracting fDi, including Greenfield investment projects;

› ranking 1st among european countries in terms of internet connection speed and the 2nd worldwide;

› 1st in the eu in terms of total investment share in GDp (24.6%); › fastest growth rate in terms of number and quality of it specialists in the region;

› one of the most important software producers in eastern europe and a top it outsourcing service provider worldwide;

› resources to become the top gold producer in europe; › supporting r&D activities › Largest renault r&D centre outside france; › scientific and technological parks for: it&C, nanotechnology, microelectronics, bio-technology, micro-electronics & engineering;

› over 50 centres and "incubators" for technological transfers and related business.

› strong base for manufacturing › More than 50 industrial parks all over the country; › automotive hub in the region; › sound industrial input; › one of the lowest operational costs in the region; › romania fosters top international players: renault, ford, Continental, pirelli, Michelin, bosch, siemens, oracle, ibM, ericsson, Microsoft, oMV, saint Gobain, procter&Gamble, Lafarge etc.

UndeRstanding bUsiness

02

06 — 07

› free market economy; › business hub for the rest of south eastern europe; › Centre of clear competencies in the high—technology based global market;

› top destination for relocation and outsourcing, with many certified specialists in niche sectors;

› financial support for business development and further growth; › friendly business climate designed to encourage entrepreneurship; › access to Western europe through the rhine—Main—Danube canal;

› significant tourism potential; › enormous reservoir of educated talent, earning kudos for quality work from foreign and domestic managers;

› Cost—effective fiscal policies, encouraging entrepreneurship, corporate investments and business initiative;

› Low inflation rate; › rich in natural resources, including agricultural land & significant mineral deposits.

Romania woRth talking aboUt, a solid paRtneR

03

› newly amended Labour Code for enhanced flexibility of the labour market

› Monetary policy › reducing the key interest rate from 10.25% in January 2009 to 5.25% in March 2012;

› achieving price stability and ensuring a low volatility of the exchange rate.

› extended legal framework for enhancing public-private partnerships › Comprehensively simplified procedures for concluding ppps; › facilitating cooperation between public authorities and private investors.

› supporting business hubs for international entrepreneurs

› Cutting red tape for facilitating access to eu funds › accelerated procedures and increased transparency; › introduction of non—deductible Vat eligibility for projects as of 2012.

› one of the highest ratios between public investments and GDp in the eu.

RefoRming foR the fUtURe

04


08 — 09

the actual implementation of the investment; › assistance with the selection of an optimal site/location, based on the technical requirements of the investment project;

› assistance in organizing a visit to the industrial site and with establishing local contact meetings;

› Liaising with local and/or governmental institutions on behalf of the foreign investors;

› up to date information on current legislation; › networking with potential partners; › assistance in identifying local suppliers for the investment; › Host to the Romanian National Contact Point (RNCP), aiming at encouraging the observance of the oeCD Guidelines for Multinational enterprises and related information dissemination within the business communities and others interested parties.

› state aid schemes supporting investment › state aid available for various investment categories and sectors:

› investments between 5 and 10 million euro & that create minimum 50 new jobs;



› investments over 30 million euro & that create minimum 300 new jobs;

› investments over 100 million euro, with eligible investment costs over 50 million

euro & that create minimum 500 new jobs;

› investments concerning activities of electric and thermal energy production and

consumption;

› investments for harnessing renewable energy resources;

› investments in industrial parks;

› investments in research, development and innovation etc.

› support via grants, tax exemptions, green certificates generating income when traded on the green certificate market;

› aid intensity reaching 40% or 50% of the total eligible expenditure, on the region where the project is implemented in bucharest — ilfov region, or in one of the other seven development regions in romania;

› possibility of these aid intensity limits to increase by 20% in case of small-sized and micro enterprises and by 10% in case of medium-sized enterprises.

Romania's investment policy

05

› the romanian legislation supports foreign investments › national treatment; › foreign investment allowed in all sectors of the economy; › possibility to freely manage the company with full ownership rights; › full repatriation of capital and profits; › protection against expropriation and nationalization; › access to incentives and funds provided by the eu and the romanian legislation.

› romania is a signatory of the oeCD Declaration on international investments and Multinational enterprises (since 2005)

› principles guiding investment › equality of treatment; › transparency; › efficient use of incentives; › Confidentiality; › eligibility criteria: sources of the financing funds.

› one-stop-shop for foreign investment: the romanian national Contact point (rnCp)

› Government's leading body under the direct coordination of the prime Minister;

› attracting significant foreign direct investments.

› support from the romanian Center for trade and investment promotion

› specialized assistance to foreign investors before, during & after

› 3rd largest inward fDi recipient in Central and eastern europe; › one of the most investment—conducive countries in the region; › fitch rating agency: romania included in the "investment grade" category;

› fDi stock exceeding 53 billion euro since the '90s; › industry — 43% of the fDi bulk › Manufacturing — 32%

› oil processing, chemicals, rubber and plastic products 7%

› Metallurgy 5.3%

› Means of transportation 4.9%

› electricity, natural gas and water 7.4%

› financial intermediation and insurance 19.1%; › trade 12.4%.

fdi at a glance

06


10 — 11

› bilateral trade agreements (Korea, asean, india, Canada, Central america,

andean Community, ukraine, euromed, Mercosur, Gulf states, Libya, China);

› Wto Multilateral negotiations (Doha Development agenda);

› unilateral dimension;

› standard Generalized system of preferences (Gsp), Generalized system of

preferences+ (Gsp+), everything but arms (eba);

› trade Defense instruments: anti-dumping, anti-subsidy, safeguard measures;

› strengthen relations with strategic partners: usa, China, russia, Japan, india, brazil;

› enforce eu rights, tackling barriers to trade.

› Goals › Create a global system for fair and open trade; › access markets for european companies, their workers and investors;

› ensure that Wto obligations are complied with and international trading rules respected;

› ensure that trade represents a pillar of strength for sustainable development.

› romania – international trade 2011 at a glance › export of goods: 45 billion euro (+28.5% & +20.5% y-o-y growth rate 2009—2011);

› export structure (percentage breakdown): vehicles and transport equipment (41.2%); other manufactured goods (33.4%); raw materials (7.2%); food, beverages & tobacco (6.4%); chemicals (6.3%); fuel & lubricants (5.5%).

› import of goods: 54.7 billion euro (+20.4% & +16.7% y-o-y growth rate 2009—2011).

› import structure (percentage breakdown): vehicles & transport equipment (34.6%); other manufactured goods (30.6%); chemicals (13.2%); fuel & lubricants (11.3%); food, beverages & tobacco (6.8%); raw materials (3.5%);

› projected growth rate of export and import over 50% by 2015.

Romania tRade policya common european approach

07

› tackling the european Common trade policy › eu membership (as of 1st January 2007) — therefore subject to the eu Common trade policy;

› subject to the eu Customs Code and the eu regulations in the field;

› Wto founding member; › supporting strong multilateral trading system & trade liberalization worldwide;

› european Commission — collective negotiating body for relevant international trade—related measures, including with the Wto;

› aiming to overcome the current economic turndown through trade development;

› Globally more than 200 foreign trade agreements; › eu covering more than 35% of the global trade.

› eu common agenda › pursue active negotiating agenda

top 10 export marketS18.8% Germany 12.9% italy 7.5% france 6.1% turkey 5.6% Hungary 3.6% bulgaria 3.2% Great britain 3.1% netherlands 2.5% spain 2.4% poland

top 10 import SupplierS17% Germany 11.4% italy 8.7% Hungary 5.8% france 4.7% China 4.1% Kazakhstan 4% poland 4% austria 3.9% russia 3.5% turkey

12 — 13

fiscal consolidation & taxation

08

› Diminishing the fiscal burden; › one of the eu highest drops in labour taxation (above 8%) since 2000;

› reducing the number of taxes and tax—related tariffs from 491 in 2008, to 254 at the moment.

› transfer pricing procedures according to the eu and oeCD regulations;

› Long—term stability due to domestic fiscal system harmonized with the "acquis communautaire";

› one of the lowest levels of eu sovereign debt as percentage of GDp (34%) against the european average (82.5%);

› the possibility to carry the fiscal losses further, up to 7 years; › accelerated depreciation for equipment, installations, machines; › exemptions from the payment of taxes on buildings and land applied by local councils in romania on the basis of state aid schemes;

› fiscal incentives for r&D: additional deduction of 20% from the eligible expenses for research and development activities.

› taxation › 16% flat tax; › 24% Vat standard rate; › 9% Vat reduced rate for medicines, books, hotel accommodation, museum and cinema tickets etc.;

› 5% Vat reduced rate applied to supplies of social housing;


› 10 major university centres; › 106 universities, 631 faculties; › 125,000 university graduates per year; › young population — more than 50% under 40 years old; › availability of technical engineers; › flexibility, reduced language and cultural barriers; › Highly skilled workforce at competitive prices — 2nd lowest in the eu; › extensive industrial experience; › High percentage of technically skilled professionals.

woRkfoRce

09

14 — 15

dRiving innovation & pRodUctivitya path to europe 2020 and beyond

10

Horizon 2013 › integrating the sustainable development principles and practices in romania's programs and public policies;

› Maintaining a business environment conducive for supporting inward fDi, technological upgrading and processes renewal;

› increasing the competitiveness of the romanian economy by promoting innovation;

› Driving romania's research outcome among the top players worldwide;

› reducing by 8% the greenhouse gas emissions.

Horizon 2020 › 20% of the total energy consumption from renewable sources; › 20% reduction of the greenhouse gas emissions; › accelerating the service sector development up to 60% of GDp growth;

› relying heavily on knowledge management.

Horizon 2030 › reaching the average level of the eu countries with regard to the sustainable development indicators;

› extensive use of clean technologies for power production and heating; › romanian society and economy based on knowledge and creative industries.

› Main priority of the executive; › High potential for growth; › sea port infrastructure development for becoming the eu eastern sea Gate;

› bypassing the congested cities through a national program of ring roads;

› enhanced legal framework for improving access to ppp / concessions;

› eu funds of over 4,5 billion euros for highway construction and rail rehabilitation;

› Coordinates together with austria the eu strategy for Danube region in order to improve navigation conditions on the Danube river.

› rail › 10,776 km length, 2,909 km double lines and 4,002 km electrified lines;

› 3,153 km are already on the trans european transport network ten-t, reaching 4,496 km from 2014 after the ten-t revision;

› national freight company will have a majority privatization this year;

› under the eu rail acquis rule; › network density equal to the eu average; › two pan—european transport network (ten-t) rail corridors: Corridor iV and iX.

infRastRUctURebuilding the roads for success

11


› roads › total road length of 198,930 km; › total national road length of 15,680 km; › national highway network in use — 390 km; › over 400 km of highways under construction, while other contracts for about 140 km await public bidding;

› two pan—european corridors on road: iV and iX. the road network included in the ten-t amounts to 3,511 km, reaching 7,283 km after 2014.

› ports & airports › extensive network of 15 airports (out of which 12 international airports);

› airport infrastructure development, including areas with significant tourist activity;

› Largest and deepest port at the Black Sea — Constanța Harbour; › 10 ports: 2 black sea ports and 8 ports to the Danube river.

16 — 17

Romania's global Rating

12

› fitch rating agency › upgraded romania's investment rating up to bbb+; › "investment grade" category, translating into low risk for investment; › outlook for long—term foreign currency loans upgraded to "bbb-", as the prospect for long—term ratings is stable.

› at Kearney › romania is attractive for global services: 25th among 50 countries worldwide (2011).

› romania ranks 10th within ernst & young "renewable energy Country attractiveness indices 2012" report

› bucharest is considered one of the best european business destinations by Cushman & Wakefield's "european Cities Monitor 2011"

› ranking 1st in terms of expenses on labour force; › ranking 2nd in terms of office space availability; › ranking 4th in terms of the evolution of the office surface prices.

› romanian companies dominate the 4th issue of top 100 companies in south eastern europe in terms of revenues in 2010 according to seenews, at Kearney & euromonitor international.

› oMV petrom Group ranks 1st in terms of total revenues with a turnover of 3,627 billion euro;

› bCr erste bank ranks 1st in terms of net profit with 170 million euro and with over 16 billion euro in assets;

› the romanian companies in the south eastern europe top 100 account for 40 billion euro in the overall 87.4 billion euro revenues.

opportunities — ppp priority projects › road infrastructure

› Comarnic—Braov highway — under concession;

› Sibiu—Piteti Highway — 116 km;

› Ploieti—Buzău—Focani Highway — 133 km;

› Târgu Mure—Iai—Ungheni Highway — 307 km;

› bucharest south beltway & north beltway;

› energy › Tarnița—Lăputeti Hydroelectric Power Plant;

› reactors 3 & 4 — Cernavoda nuclear plant;

› Doiceti Steam Power Plant;

› aGri international project — azerbaijan—Georgia—romania gas

interconnector;

› environment › Siret—Bărăgan Canal layout;

› regional infrastructure › eco project in Ghencea District;

› esplanada project;

› Danube —bucharest Canal;

› Danube bridge between Brăila and Tulcea.

› the 4th largest vehicle manufacturer in Cee; › Major automotive industry regional hub in see; › the 2nd global car producers: renault, ford; › Growing automotive clusters: more than 500 automotive industry

suppliers; › steady automotive industry with a modern and diversified supplier network;

› eu membership and proximity to the main european markets; › 9 billion euro contribution to romania's GDp (2010); › over 50 years of automotive tradition, mainly geared towards exports;

› Qualified labour force and competitive operational costs; › 4.5% overall vehicle production growth (2011 vs. 2010); › 8.0% forecast total output growth forecasted for 2012; › 9.1% forecast total output growth forecasted for 2013; › talent pool: 11 technical universities; › Highly vertically integrated domestic automotive industry; › strategic geographical location: connection between the black, Caspian and Mediterranean seas;

› access to the eu markets and to europe, Middle east and africa region (eMea).

› r&D in automotive sector › see key player regarding r&D activities in automotive sector; › Largest renault r&D centre outside france, with over 2,300 engineers — design and vehicles improvement, engine and powertrain adaptation;

› Long tradition, started with the development of the automotive industry in the 1960's;

› academic research in 11 technical universities; › Major players in private research: renault, Continental, siemens, ina schaeffler.

› investment support › state aid for sMes and large investments; › fiscal incentives; › employment and training; › additional deduction of 20% from the eligible expenses from r&D activities;

› rabla program ("Cash for Clunkers"), including electric and hybrid cars since november 2011.

leading sectoRsengineering for the future

aUtomotivesDelivering performance

13/ 01


“Our investments here started with the purchase of Mioveni plant in 1999.

The success of the Logan model, the development of the suppliers' network and

the quality of the human resources made us go further and create here a styling

studio, a complete engineering center, a center for design and manufacturing of

stamping tools and the one of the biggest spare part warehouse of the Group.

Jérôme olive General Manager, renault Group in romania

Romania is now the second country of Renault. But for France, Romania is the

only country where all the know—how of a car manufacturer is to be found.

We developed here all the global function for conceiving, manufacturing and

selling cars.

Romania is one of the pillars of Renault and we continue to invest here.

18 — 19

electric & electronicSyStemS › Lisa Draxlmaier

› Delphi packard

› Kromberg & schubert

› alcatel

› Lear Corporation

› alcoa fujikura inc.

› Leoni Wiring systems

› sumitomo electric Wiring systems

› yazaki Corporation

› Valeo

› siemens automotive

› ruwel aG

› schneider & oechsler international

› Marquardt schaltsysteme

› Coficab

HVac SyStemS › Continental

› Valeo

› Calsonic

› Kansei

exHauSt SyStemS › borla

› Honeywell

› Garett

SeatinG › Johnson Controls

› faurecia

› Coindu

plaStic & rubbercomponentS › baumeister & ouslet

› solvay-inergy, phoenix aG

› Dow automotives

› aD plastik

› simoldes plasticos

› bos automotive

› Hutchinson

Gear boxeS › renault

› Daimler Chrysler

› DCi Wallbridge

› star transmission

tireS › Continental

› Michelin

› pirelli

SteerinG WHeelS › takata Corporation

› eybl international aG

› Momo

› Magneto Wheels

› Koyo seiko

› snr roulments

› ina schaffler

› thyssen

› Krupp

› auto Chassis international

› Dura automotive system


major playerSautomotive components — 7.5 billion euro investment inflows, to increase up to 9—10 billion euro by 2012;

car producerS

renault › over 10 years of presence in romania;

› 1.7 billion investments;

› 18,000 employees;

› 130,000 indirect jobs;

› 4 million cars;

› Logan, sandero, Duster;

› 80% cars exported;

› related projects

› Gear boxes facility of 214 million euro of the

renault—nissan alliance;

› r&D Centre "renault tehnologie roumanie":

450 million euro.

Ford › september 2007: the former factory of Daewoo

acquired by ford;

› 1.2 billion euro pledged investments (2011—2012);

› b Max model to be launched and produced in 2012;

› 90% of production to be exported;

› 3,500 employees; up to 5,000 until 2015.

20 — 21

› outlook › it&C — one of the Cee's fastest growing it markets over the next few years, with a 9% Compound annual Growth rate (CaGr);

› Hardware market growth perspective up to 1.0 billion USD in 2015;

› pC sales (including accessories) up to 870 million usD in 2015; › software spending forecasted to rise up to 305 million usD until 2015;

› it services will maintain the ascending trend reaching 469 million usD in 2015;

› internet users by 2015 — 12.77 million inhabitants, from 8.64 million nowadays.

› investment support › state aid for sMes and large investments; › fiscal incentives; › employment and training; › internationalization and standardization; › r&D: additional deduction of 20% from the eligible expenses for research and development activities.

internationally acknoWledGed talent pool

› european leader and 6th in the world by the number of certified it specialists;

› the 2nd in the region as labour cost competitiveness;

› the 1st in the eu with regards to the total number of Computer science and

Mathematics olympiad medals earned, 3rd worldwide after russia and China;

› 230 it specialists / million graduates / year, which is one of the highest rates in

the world, exceeding us and russia;

› 5 top polytechnic universities, 59 sector universities, 174 private colleges with

technical profile;

› around 9,000 computer science graduates/year, high percentage of manpower in

advanced r&D;

› secondary education in it available in all cities;

› 95% of young romanians speak english, more than 47% speak at least one other

foreign language, 26% speak two foreign languages.

it&cthe it solutions for global business

13/ 02

› one of the fastest—growing it markets in Central and eastern europe;

› romania — regional pole for international it&C companies; › Good tradition in it&C: first country in eastern europe that built computers;

› it&C market value in 2011: 7 billion euro; › 8,000 software and it service companies; › 23% of the active workforce operating in the science and technology sector;

› Main it outsourcing and custom software development centres: Bucharest, Cluj-Napoca, Timioara, Iai;

› Regional investors: Hellenic Telecommunications Organization, Vodafone and orange;

› broadband market — key players: romtelecom, upC romania, rCs&rDs.

› opportunities › organic growth due to low computer penetration — below 25%; › eu structural funds in it worth 383 million euro by 2013; › Government it intensive programmes, such as the "Knowledge — based economy" and "Computers for schools" programmes; › further it&C growth prospects — in both the sMe and the public sector; › potential development due to the quadruple—play market and mobile operators in the 3G segment.


embedded automotive systems and network operator

equipment all over romania

network operator equipment in Western romania

software development centre

r&D engineers working on semiconductor design in conjunction

with bucharest polytechnic

software development centre

Global technical support Centre

it outsourcing, financial services & supply chain bpo

bpo for financial and administrative services in bucharest,

dedicated to eMea region

it services bpo centre in bucharest for the east european

market

5 global it & technology Centers including a 15—language

call centre

Centre for business process outsourcing — in finance —

accountability, human resources and logistics

Global service Delivery Centre

service centres

SucceSS StorieS in romaniatop deStination For it

“The Microsoft Global Technical Support Center in

Bucharest is the biggest of its kind in Europe.

Great technical talent, exceptional language skills

and increasing respect for Intellectual Property

are key reasons Microsoft's current and future

investments in Romania.

Ronald Binkofski

General Manager, Microsoft romania

› Very important renewable energy sources potential; › the 10th most attractive country in the world in wind energy investment;

› the 13th most attractive country in the world regarding renewable energy investment;

› 18 billion euro projected investments in the sector by 2020; › Complying with the "20—20—20" eu targets › 20% of eu energy consumption from renewable resources; › 20% reduction in primary energy use by improving energy efficiency; › 20% reduction in the greenhouse gas emissions.

› national plan of action for renewable energy — renewable energy targets: 35% for 2015 and 38% for 2020;

› renewable energy sources generation units amounted to 20,264 tWh (2010);

› Currently, the energy produced from renewable sources (e-res) amounts to 35.24% of the total gross electricity consumption;

› one of the most attractive renewable energy schemes — Green Certificate packages for all renewable technologies;

› respects the commitments under the Kyoto protocol.

› investment support › financial incentives for significant investments in green energy; › eu funds for upgrading / building new power and heating production capacities using renewable energy sources: biomass, micro hydro, solar, wind, geothermal, bio fuels and other;

› fiscal incentives; › employment and training; › tradable green certificates system.

Wind › ranking 1st in south eastern europe in terms of wind potential;

› ranking 1st in Central and eastern europe by annual wind power capacity

installations (2011);

› ranking 2nd in europe in terms of wind energy potential — south-east of

Dobrogea with the Constanta and tulcea counties;

› ranking 7th in the eu by installed Wind farm Capacity in 2011 (520 MW);

› 14,000 MW current capacity equivalent to a total annual production of 23 tWh;

› significant wind resources, including a large offshore potential;

› excellent conditions for wind farms development due to onshore areas with

low population;

› 4,000 MW installed power in 2020 following the implementation of the

government renewable energy sources promotion strategy.

Solar › important solar potential of 210 sunny days per year;

› ranking 23rd in the world regarding the solar potential;

› average solar exposure ranges from 1,100 to 1,300 kWh/m2/year for more

than half of the country's surface;

› Main solar regions of romania: black sea coast, Dobrogea and oltenia with an

average of 1,600 kWh/m2/year.

biomaSS › biomass represents the largest potential source for green energy production in

romania (approx. 88.33 tWh/year);

› only 36% of that potential is currently used, providing excellent opportunities

for growth and development;

› 27% of romania's land is covered by forests.

GeotHermal enerGy › the 3rd highest potential in europe;

› suitable locations in the Western plain, southern plains (bucharest region) and

southern Carpathian regions.

gReen eneRgyreshaping for a better tomorrow

13/ 03


major playerS

Hidroelectricaleading hydroenergy leading hydroenergy supplier in

romania (over 17 tWh/year);

iberdrolastarted work on its 1,500 MW project, meaning that

it would become the largest onshore wind power

installation in the world when that project is completed

in 2017;

enerGiaS de portuGalseveral wind farms totalling 261 MW installed capacity;

enel Green poWer romaniawind energy producer of 104 MW installed capacity;

ceZcompleted 338 MW of its 600 MW fântânele–Cogealac

project, aiming to become the largest onshore wind

farm in europe by the end of 2012;

monSSon Group began construction on its 150 MW wind park worth 245

million euro;

martiFerwind farm (42 MW) and biodiesel production unit.

24 — 25

› the 1st oil producer in Central and eastern europe; › the 1st petroleum industry in south eastern europe — holds 8 of the region's 11 refineries;

› the 1st producer of natural gas in Central and eastern europe; › the 3rd in the eu in terms of oil reserves with 600 million barrels; › one of the eu's leading oil producers with 4 million tons of oil per year;

› the only country producing oil in the black sea (offshore); › over 150 years of tradition in the oil & gas industry — first country officially registered in international statistics as having oil production (1857);

› strategic geopolitical location in terms of access to markets and routes, including through the black sea;

› regulated natural gas market in terms of structure, players and tariffs.

Major players › oil sector

› oMV-petrom — the 1st oil & gas operator, incorporating gas & crude exploration

and production, crude refining, processing and fuels distribution;

› rompetrol — the 2nd largest player incorporates crude oil refining, transportation,

retail, logistics, oil engineering, construction and maintenance;

› petrotel-Lukoil — one of the largest oil company in eastern europe, processing

both romanian and russian oil;

› Gas sector › production and storage: romgaz, petrom, Depomures, amromco energy, amgaz;

› transportation: transgaz;

› distribution & supply: E.ON Gas Distribuție and Distrigaz Sud Rețele, E.ON Gaz

romania and GDf suez energy romania;

› petrochemical plants: rompetrol petrochemicals, petrotel—Lukoil, oltchim; › retail sector: petrom, rompetrol, petrotel Lukoil, oil terminal sa, Conpet sa.

› opportunities › Major ppp projects; › nabucco project — gas transmission pipeline from Caspian region

and Middle east to Western europe (turkey, bulgaria, romania, Hungary and Austria);

› aGri (azerbaijan—Georgia—romania interconnector) gas transportation project;

› sCaDa system implementation; › interconnecting pipeline of the national gas transmission system

from romania with the south european system on the Giurgiu—ruse axis;

› PEOP Constanța—Trieste pipeline.

› investment support › state aid for big investments; › access to european funds for

› installations, equipment for industrial operators, for energy efficiency improvement;

› expanding and upgrading natural gas & oil transportation and distribution grids;

› de—sulphurization installations, burners with reduced nox and filters on

refurbished/upgraded groups of large combustion plants;

› interconnecting national natural gas transport networks to european ones.

› fiscal incentives; › employment and training.

oil & gas indUstRyturning black gold into profit

13/ 04


“I believe in Romania's attractiveness for investors,

especially in the energy sector, which has a high

potential. Petrom's privatization story shows

that success can be achieved even in a complex &

challenging environment

mariana Gheorghe

Chief executive officer, oMV petrom

26 — 27

› nobel prize (1974) for medicine and physiology — George emil palade;

› Insulin discovered by Nicolae Păulescu; › "Gerovital H3" and "Aslavital" geriatric products by Ana Aslan; › first international bacteriology treaty, co—author romanian scientist Victor Babe;

› telocytes — cells which play a role in tissue regeneration.

› outlook › fast pace market growth over the past five years with market dynamics expected to remain positive;

› 11.5% growth rate for 2012—2013 (roland berger); › in terms of volumes, the market is expected to register a slight increase of 1.1% CaGr during 2011—2013 (roland berger);

› 2011—2013 rx drugs are expected to increase by 13.9% in value and 2.5% in volume (roland berger).

› Major players › Romanian producers: Antibiotice Iai — one of the world's biggest nystatin producers, biofarm, LaborMed pharma, Hofigal, Fares, Bio Vital;

› foreign producers: sankyo (through its subsidiary terapia ranbaxy), sanofi-aventis (through Zentiva), GlaxosmithKline (through europharm), actavis, Gedeon richter (owner of armedica), sandoz;

› representatives: roche, pfizer, servier pharma; › Distributors: Mediplus, relad Group, fildas.

› investment support › state aid for sMes and large investments; › fiscal incentives; › employment and training; › internationalization and standardization; › r&D: additional deduction of 20% from the eligible expenses from research and development activities.

phaRmaceUtical indUstRyour contribution to a healthier world

13/ 05

› the 1st Central european country in terms of r&D investment in pharmaceutical field;

› the 3rd in Central and eastern europe in terms of market attractiveness; › 2.4 billion euro—worth pharmaceutical market in 2011; › 6.4% net market growth as compared to 2010; › 25,000 employees in this sector, standing the test with poland, ireland or belgium and more than double as compared to the employees in Greece or austria;

› High—performing market compared to its Central and Eastern european peers;

› the size of the market in ex—factory prices is approx. 2 billion euro; › Local production accounts only for 30% of the value of the romanian pharmaceutical market;

› untapped growth potential — low drug consumption levels, approx. 40% of the level per capita;

› supplied by over 490 manufacturers, 57 of which own domestic manufacturing facilities;

› the romanian pharmaceutical market is expected to become the 4th largest in Central and eastern europe by 2016.

› exceptional romanian discoveries in the pharmaceutical field


28 — 29

“Roche always considered that the Romanian business environment

has a growing potential, offering a lot of opportunities and a major

resource: well—trained, dedicated people. This is why Roche opened

its first office here, back in 1992.

dan Zamonea General Manager, roche romania

› romanian telecom Market at a Glance › Grossing 3,6 billion euros in total revenues in 2010, romania is a mobile centric communications market that provides steady and healthy returns to investors;

› the major european telecom groups — Deutsche telekom, france telecom and Vodafone — are already present in the romanian mobile market;

› romania is also home to innovative business solutions successfully exported by rCs & rDs throughout Central and eastern europe;

› With penetration rates below the eu averages, the romanian market has significant opportunity to gen erate highways for growth in all the major service areas, especially for mobile broadband where a 90% growth is expected across europe over the next 5 years;

› regulated according to the eu framework, the romanian electronic communication market values competition and technological neutrality.

› Major indicators of the romanian telecom Market › in 2010 the mobile services accounted for 1.68% of the GDp; › talking on average 280 minutes/month (out of which 250 minutes/month are originated in mobile net works), romanians use the mobile networks more intensively than the majority of europeans, and the mobile traffic increases are robust;

› the 3rd highest average peak speed in the world: the fixed broadband exceeds 3,13 million active lines and with 88% of lines at fttx, romanians ben efit from exceptional quality of service and very high speeds;


telecom sectoR

13/ 06

“For 15 years now, Orange — France Telecom is a large and long

term investor in Romania.

All these years of successful commercial activity have proven

that Romania offers both a dynamic business environment and

a favorable environment for long—term investors.

Jean-François Fallacher

Chief executive officer, orange romania

› the mobile broadband in romania is at one third of the eu average penetration rate, registering 2,35 million connections in 2011, 40% of which use modems/cards/keys/dongles, while smartphone sales have skyrocketed in the last quarter;

› the internet Market displays exceptional competitive dynamics. rCs & rDs has a strong position in fixed and the first mover advantage;

› the fixed Market is dominated by the historical operator romtelecom. rCs & rDs is gaining momen tum using bundled services;

› With the 2009 eu telecom framework fully in place, the national administration provides light touch regulation and is committed to ensuring strong macroeconomic stability and a competitive market.

› Major opportunity — spectrum auction 2012 › romania will hold a major spectrum auction for technologically neutral mobile communications licences in 2012. the entire 900 MHz and 1800 MHz bandwidths which are currently used by Cosmote romanian Mobile telecommunications, orange romania and Vodafone romania will be open for tender for a 15 year period. The entire 800 MHz and 2600 MHz bandwidths shall also be included in the tender;

› the auction will ensure equal, non—discriminatory, proportionate and transparent conditions for all the op erators interested in the romanian market.

30 — 31

› opportunities › bringing growth to the less developed regions for a well-balanced spread of fDi;

› Government support in developing and maintaining an increasingly dynamic enterprising & innovation—based economy;

› Development & integration of the "incubators" into innovative national policies;

› High profit margins for high added—value business; › Continuously growing sector, reshaping the country, generating new types of markets and practices, new attitudes and new approaches within the economic agenda;

› strong potential to become an international fashion reference, with its own creativity, brands and retail chains;

› attractive location for international films, videos and advertising productions.

› investment support › Crafts production, promotion of manually manufactured products; › establishment and development of business and technological incubators;

› Development of the entrepreneurial culture for women managers; › supporting creative industries development by consolidating financial instruments to boost creativity;

› state aid for sMes and large investments; › fiscal incentives.

cReative indUstRiesnext pro within the highly competitive world of global business

13/ 07

› net exporter of creative services; › the biggest eu export growth rate of royalties and license fees (92.6%) during 2002—2010;

› the 3rd eu export growth rate of r&D services (33.6%) during 2002—2010;

› the 3rd eu export growth rate of architectural, engineering and other technical services (32.1%) during 2002—2010;

› Creative industries account for approx. 7% of the GDp; › 23.6% of the total number of companies (122,000 companies); › 11% of the total turnover; › 12.6% of the total exports; › by 2030 romania is to become a regional and european hub.

› Creative talent labour pool › Multilingual, innovative, future oriented talent pool as key to further economic development;

› unparalleled ability to imagine, create and innovate; › 17.5% of the domestic market employees (over 693,000 employees);

› unique resource in taking a knowledge-based business to the highest performance levels;

› undertaking ground-breaking research, developing new products & providing sophisticated services to regional and global markets;

› World—class intellectual capital: ibM, intel, ericsson, renault technologie roumanie, Microsoft, McCann erickson, satchi & satchi, Leo burnett.

food & beveRagesexcellence in quality

13/ 08

› ranking 1st in south eastern europe in terms of consumer market potential;

› ranking 2nd in Central and eastern europe in terms of market opportunities;

› 15% of the total manufacturing employment; › Great potential for bio products; › increased demand for traditional, quality products; › enhanced competitiveness over recent years; › opportunities for innovative companies to improve the services on the local market;

› 9.4 million ha of arable land (almost 40% of the total country area); › 0.41 ha per capita — one of the highest ratios of arable land per capita in europe;

› Major players among the large retailers: Metro Group, rewe, Carrefour, tengelmann, Mega image, auchan.

› beverages › romania is one of the world's largest wine producers; › the 6th wine producer in europe and the 15th in the world; › the 5th in wine—growing standings in europe; › one of the oldest wine making traditions in the world (6,000 y); › international acknowledgement in major wine competitions; › 183,400 ha in fruit—yielding vine area;

international acknoWledGement

› In 2009, Herta Müller won the Nobel Prize for Literature;

› Radu Mihăileanu won two awards at the 2010 Cesar awards ceremony

for "the Concert";

› Cristian Mungiu's movie entitled "4 Months, 3 Weeks and 2 Days"

received the palme d'or award in the Cannes film festival 2007 edition;

› Marian Crian's creation, entitled "Megatron", won the Palme d'Or award

for short film at the Cannes film festival 2008 edition;

› The movie entitled "The Death of Mr. Lăzărescu", directed by Cristian

puiu, received the "un Certain regard" award, at the Cannes film

festival 2006 edition and many other prizes worldwide; currently it is the

romanian film that received the highest number of awards ever;

› Corneliu porumboiu won the Camera d'or best first feature award for

his movie entitled "12:08 east of bucharest" at the Cannes film festival

2006 edition;

› Cristian nemescu's posthumously edited movie, entitled "California

Dreamin'", won the prize of the "un Certain regard" section at the

Cannes film festival 2007 edition;

› in 2010, "if i Want to Whistle, i Whistle", a movie directed by florin

erban, won the Silver Berlin Bear Jury Grand Prix;

› McCann erickson romania was designated agency of the year at the

2011 edition of the Golden Drum advertising festival of the new europe;

› McCann erickson romania team won a Golden Lion at the prestigious

Cannes Lions international in 2011;

› saatchi & saatchi romania won the silver for outdoor advertising

Campaigns at the London international advertising festival in 2008.

32 — 33

› 60% of mineral water reserves and 1/3 of all mineral waters of europe;

› 7.77% compound annual growth rate of alcoholic drinks sales by 2016;

› 4.27% compound annual growth rate of soft drinks sales by 2016;

› Major players: Cotnari (Moldavian vineyard famous for centuries), Murfatlar (wine market leader in romania), Vincon Vrancea, Jidvei, Zarea, borsec, izvorul alb, izvorul Minunilor, Dorna & bucovina, Coca—Cola Company, european Drinks Group, pepsico inc.

› food › exports of farm and food products recorded a 40% growth rate, up to 3 billion euro;

› 5.07% compound annual growth rate of per capita food consumption by 2016;

› the 2nd eu corn producer; › the 4th europe’s honey producer and top 20 in the world; › the 6th in eu by horticultural cultivated surface and one of the eu top producers;

› amongst eu's top 10 milk producers; › Historical tradition in food products manufacturing; › Wide range of traditional products (1,500 nationally registered); › food distribution channels continuously expanding; › Major players: aLDis, Cristim, Caroli, angst, scandia, Danone, Albalact, FrieslandCampina, Hochland & Covalact Nestlé, Kraft, supreme Chocolat, Cadbury, Mars, ferrero.

› investment support › state aid for sMes' and big investments; › availability of eu funds; › fiscal incentives; › employment and training; › internationalization and standardization.

“Twenty years have passed since I received the capacity as «foreign

investor» in Romania!

In a continuous investment process, during all these years, I

resold 2 operations, in particular because, after so many years, I

further identified new business opportunities in the Agricultural

field, with a huge potential, in the competitive food industry

with a clear orientation to exports and in the field of Renewable

Energy where Romania may excel.

I keep on investing in a context where now the legislation

crystallized, where I find competent, ambitious and loyal

engineers, where the consumer is thirsty for any quality product,

whether or not it is a Premium product, where IT specialists are a

lot and where, in an objective manner, competitive advantages of

a still underexploited country are numerous!

I strongly believe that, in certain sectors, this country may be the

extraordinary start basis for whoever wishes a challenge with the

competitiveness of international markets.

I personally continue to invest in my future... in Romania!

Jean valvis

President & General Manager, Valvis Holding

› extensive airport coverage; › 47% of the total tourism workforce in romania are aged 15-34, a percentage that is above the eu average;

› in 2007, the medieval city of sibiu was nominated european capital of culture (jointly with Luxembourg);

› Sighioara: the only inhabited medieval citadel in the world; › Well—focused marketing campaigns improving romania's standing among the major players in the field.

› ecotourism › 3 biosphere reservation: the Danube Delta, the retezat mountain area and the rodna mountain area;

› 26 national and natural parks; › 55 scientific reservations; › 851 other natural reservations and protected natural areas.

› Cultural tourism › Great variety of old orthodox churches, monasteries and cathedrals; › over 27,000 touristic sites; › 151 monuments and archaeological sites of special value, some included on the unesCo heritage list;

› Mixture of legends, castles and palaces preserved in medieval towns.

› Mountain and adventure tourism › excellent opportunities provided by outdoor landscapes; › Centuries—old woods, ozone rich air, mysterious caves, glacial lakes, waterfalls and peaceful countryside;

› Hunting, fishing, mountaineering, sightseeing, alpinism.

› Danube Delta › biosphere reservation designated by unesCo; › the 3rd largest Delta in europe; › 98% of the european aquatic fauna.

toURismexplore the Carpathian Garden

13/ 09

› romania delivers a unique mix of Latin and byzantine cultures and traditions in the heart of europe;

› romania offers true authenticity in the wild Carpathians or nearly untouched Danube Delta and a unique cultural heritage like of its painted monasteries;

› High potential for developing cultural circuits, nature tourism, rural tourism, city break packages, active and adventure tourism, health and wellness tourism;

› attractive landscape: the Carpathian mountains, sub-Carpathians, hills and plateau;

› potential for developing ecotourism, rural tourism and agritourism, thematic sports and recreational tourism;

› one of the highest potentials in tourism in the region, in terms of natural landscape and biodiversity;

› one of the most diversified tourism products worldwide (natural and anthropic resources, a unique biodiversity of flora and fauna in europe);

› a third of europe's total number of natural springs are located in romania;

› 117 locations enjoying natural therapeutic factors: mineral, thermal, salty waters, sapropelic mud, to be used in spas and healthcare centres;

› 30 monuments included on the UNESCO World Heritage List; › romania is included in the tui, rewe touristik, thomas Cook, fti touristic catalogues;

› significant tourist accommodation capacity — over 300,000 places in hotels, chalets, villas, inns, bungalows, motels, hostels etc.;


34 — 35

“Romania provides significant opportunities for

Hilton Worldwide to partner with investors and

open hotels within our award winning portfolio.

We currently feature 11 hotels either trading or

under—development in multiple locations.

didier martin

Vice president, eastern europe, israel, russia &

Turkey for Hilton Worldwide

Credits Parâng Mountains

36 — 37

› the romanian black sea Coast › 245 km length, located in the south-east of romania; › 80 km of beaches; › salinity much lower than other seas; › fine summer resorts.

› spa and wellness tourism › one—third of the thermal and mineral water supply of europe; › Water from various mineral springs was bottled and transported abroad starting with the 19th century;

› underground thermal and mineral waters, salt mines, sulphurous thermal and mineral springs, protective bio climate;

› romanian spa resorts are the ideal places for healing, wellness or relaxation.

› investment support › state aid for sMes and large investments; › Major projects for ppp; › fiscal incentives; › internationalization and standardization; › Developing touristic activities in rural areas; › employment and training; › it and related activities: equipment, applications, consultancy, systems;

› entrepreneurial skills improvement; › Credits and guarantees; › acquisition of: vehicles, equipment, installations, furnishings, patents & licenses, quality certification.

major playerS

› already present in romania or intending to develop projects in this field: Crowne

Plaza, Golden Tulip, Hilton, Howard Johnson, Ibis, Inter-Continental, Marriott,

novotel, ramada, sofitel;

› World tourism and traveling Council (WttC) — romania ranks 7th of 176 countries

in terms of its perspectives of growth in the tourism industry.

Credits Bucovina mountains

› Centre of excellence within the romanian defense industry; › 5,000 employees in the sector; › predominantly involved in manufacture and assembly of aircraft sub–systems;

› Cost–effective manufacturing processes; › private r&D sector growing at high—speed; › 7 r&D institutes; › particular strengths in maintenance and repair; involvement in upgrading programs;

› extension of maintenance repair and overhaul (Mro) activities for both civil and military programs;

› international steady partnerships for the development of a regional aircraft;

› Major customers in the eu: bae systems, eaDs; › Major manufacturing & Mro companies: aerostar, avioane, iar

Braov, Craiova, Metav, Romaero, Turbomecanica, Aerofina, Aeroteh; › Major aircraft components manufacturing: premium aerotec, universal alloy Corporation, Duqueine Group, elbit systems;

› significant opportunities for further development — wide range of high quality aeronautical products and services for civil and military applications;

› Licenses to produce: baC 1—11 airliners, bn—2 islander utility aircraft, helicopters — sa 330 puma, sa 316b, alouette iii, turbo–shaft turmo iV Ca, Viper and spey aircraft engines.

› Globally acknowledged tradition — world pioneers › Traian Vuia (first autonomous take—off airplane), Henri Coandă (first jet airplane), Grigore Bricu, George Arion, Tache

Brumărescu, Nicolae Văideanu, Vasile Dimitrescu, Elie Carafoli (aerodynamics and space sciences);

› Contributions to more than 30 scientific and technological space missions including outer space;

› Manufacturing of over 20 types of transport airplanes, helicopters, passenger medium carriers and light airplanes;

› romanian aviation was officially established in 1910.

› pillars of strength: › research, design and development; › Manufacturing structural aircraft items; › General assembling; › integration of modern avionics and systems; › Maintenance, repair and overhaul works; › upgrade programs; › flight test and certification; › Customer support.

› important r&D outcomes › iar—111 supersonic aircraft carrier, demonstrator for future space

tourism technology development; › executor rocket engine — liquid fuel rocket engine for the IAR—111 & Haas II rocket;

› automated spacecraft built for the Google Lunar X prize Competition;

› stabiLo — Manned suborbital space vehicle; › Haas — Rocket launcher able to place 400 kg of payload in Low earth orbit;

› Demonstrator 2 & 2b — equipped with the first reusable composite materials worldwide.

› by 2020 › participation in major eu activities (eu fp6/7 & Jti-Clean sky); › pilot project for new regional transportation system (Cntar); › Higher international visibility for existing capabilities (EREA, aCare, asD,iMG4).

aeRonaUticstradition in empowering innovation

13/ 10


› investment support › state aid for sMe's & big investments; › fiscal incentives; › employment and training; › r&D: additional deduction of 20% from the eligible expenses from research and development activities.

“We had many good reasons to invest in Romania.

Particularly the existing infrastructure and

capabilities in the metalworking sector were

convincing. Our Brasov plant contributes strongly

to the competitiveness of Premium AEROTEC.

Jochen von Wurmb

Head of Premium AEROTEC plant in Brasov

38 — 39

› the 3rd exporter in the eu; › the 2nd in the top of european yards — Daewoo Mangalia building bulkers and container vessels (2009);

› over 8,000 employees in the sector; › 1,000 million euro shipyards turnover (2010); › 7.19% foreseen annual increase in tonnage throughput to 57.76 million tonnes for the biggest Romanian port — Constanța (2012);

› 7.15% average annual growth in tonnage by 2016 for the Constanța port;

› 4.25% foreseen growth in box traffic to 606,235 twenty equivalent foot units (teus) (2012);

› 6.92% y-o-y growth in box traffic by 2016, reaching 810,508 teus;

› 160 years of tradition in shipbuilding manufacturing; › Labour—intensive industry with skilled workforce at competitive prices;

› High rate of innovation oriented specialists; › Higher education system — highly skilled specialists, strong research and design database;

› access to the black sea and more than 1,000 km of the Danube river;

› Core competence in integrating logistics solutions for global companies due to romania's strategic position in europe.

shipyaRdsa safe navigation

13/ 11


major playerS

› Leading shipyards: Damen Shipyards Galați, Constanța Shipyard, DMHI Mangalia,

STX OSV Tulcea, STX OSV Brăila, Severnav Drobeta Turnu Severin, Orova

shipyard, shipyard atG Giurgiu;

› significant support companies: Germanischer Lloyd, ship Design Group, bureau

Veritas, Retec, Dutch Marine Trading Design, Ductil, ICEPRONAV, Eekels, Helmers,

Metchim, Menarom pec, Det norske Veritas, avemar, Liebherr, Marine engineering,

Van der Velden, CAD, Edilbalk, En Vogue Industries, Green Yard Brăila, Heinen &

Hopman, Industrial Cruman, Ronomar, Sanco, Turom Steel, Vacon;

› a wide range of products: merchant vessels (tankers, bulk carriers, anchor handling

vessels, tugs, container feeders, dredgers, LpG, offshore supply vessels, yachts,

barges etc.); ship repairs & ship conversions; naval vessels.

Damen decided to invest in Galati Shipyard in 1999, after six

successful years of co-operation. The main advantages at that moment

were the labor cost level and the qualification of the personnel.

After more than a decade of continuous improvements & investments

we succeeded to change the company in a top European player.

Flemming seestrandt sørensen

Managing Director, Damen shipyards Galati

“

40 — 41

› 66 institutes and research centres of the romanian academy; › advanced information systems for e-services, informatics and Computer science;

› Communication technologies, information systems security and accessibility;

› nano—electronics, photonics and nano—integrated systems;

› new Methods for Management, Marketing and enterprise Development;

› advanced technologies for industrial process Control.

› investment support › state aid for sMes and large investments; › fiscal incentives; › employment and training; › 20% additional deduction from the eligible expenses for r&D activities;

› eu funds for › high—tech start—ups and spin—offs;

› r&D infrastructure development and creation of new r&D jobs;

› promoting innovation.

major playerS

Renault, Continental, Ina Schaeffer, Oracle, HP Software Competence Center,

WIPRO, Intel, Honeywell, Infineon Technologies, GlaxoSmithKline, Siemens,

Elerom, Movidius, Monoelect, Azoth Tehnologies, Laromet, Helco, Electromedical

industries, Medtex Design & production, ecofix, imatech trade & imaging.

R&da passion to learn and perform

13/ 12

› south eastern europe key player in advanced manufacturing r&D sector;

› one of the highest growth rate among the eu catching-up countries; › pillar of strength in high energy laser research facility of the eu (eLi) focused on laser—based nuclear physics;

› ranking 14th on pharmaceutical research and development in europe; › ranking 23rd in the world as tertiary education enrolment rate; › 2% r&D intensity from GDp by 2020; › 6% employment rate in knowledge—intensive activities; › 14.87% sales of new to market and new to firm innovations; › 48.35% knowledge—intensive services exports; › 50.72% medium and high—tech product exports; › 78.2% youth with upper secondary level education; › national strategy for r&D and innovation; › intellectual assets well above the eu average; › 2012 osCar award for phantom high—speed digital cameras design and development (radu Corlan & petru pop);

› Host to Renault's biggest R&D centre outside France (< 2,300 engineers).

› Driving key technology innovations — extensive r&D resources and outcome

› 4 technological and scientific parks; › 13 technological transfer centres; › 15 technological and business incubators; › 19 technological information centres; › 32 technological platforms in: renewable energy, biotechnologies, genomics, nanoelectronics and medicine, innovative medicine, chemistry etc.;

“In transforming Intel to a computing company we need the best

software talent to deliver on our vision. Romania is an ideal location

for software engineering talent due to a rich university environment

and close proximity to customers and ecosystem partners.

Monica Ene-Pietro�anu

Country Manager, intel romania software Development Center

› official name: romania › form of Government: republic › the parliament: a two-chamber parliament (the Chamber of Deputies and the senate)

› national flag: next to the staff, three equal vertical stripes — blue, yellow and red

› Geographical Location: south eastern europe › neighbours: Bulgaria, Serbia, Hungary, Republic of Moldova and ukraine

› area: 238,391 sq. km (ranking 12th in europe & 81st in the world) › official language: romanian › standard time: GMt +2 hours › Currency: romanian leu (ron), fractional coin — ban › Capital city: bucharest (1.9 million inhabitants) › administrative organisation: 42 counties (including bucharest), 319 towns, 2,851 communes

› Main cities: Iai, Constanța, Cluj-Napoca, Braov, Arad, Ploieti, Timioara, Oradea

› airports: Bucharest—Otopeni (currently "Henri Coandă" International Airport), Bucharest—Băneasa (currently "Aurel Vlaicu" International Airport), Constanța, Timioara, Bacău, Baia Mare, Cluj-Napoca, Craiova, Iai, Oradea, Satu Mare, Târgu Mure, Suceava, Arad, Sibiu

› population: 19.6 million inhabitants › Density: 91 inh./sq. km. › ethnic structure: Romanians 89.5%, Hungarians 6.6%, other 3.9%

Romania in a nUtshell

14

Romania — Your Business Partner for 2012 Credits traditional wooden church, Maramure�, Bârsana

deSiGn

Romanian Creative industries Business Federation (FePiC)Graphic & Design Departmentphone +40 722 690 504

coordinator

Andreea PaulThe Economic Adviser of the Prime Minister Mihai-Răzvan Ungureanuromanian Government

SourceS

› european Commission › business Monitor international › economist intelligence unit › ernst & young › serban & Musneci associates › european automobile Manufactures' association › united nations Conference on trade and Development (unCtaD) › the romanian association for aeronautics and astronautics › Ministry of transportation and infrastructure › Ministry of regional Development and tourism › Ministry of education, research, youth and sports › Ministry of economy, trade and business environment › romanian Center for trade and investment promotion

42 — 43

Andreea Paul

the economic adviser of the prime

Minister Mihai-Răzvan Ungureanu

Lecturer, phD, faculty of international

business and economics, academy of

economic studies

[email protected]

Romanian Center for trade and

investment Promotion

phone +40 21 318 50 50

[email protected]

www.romtradeinvest.ro Credits Moldoviţa Monastery Cover Romanian Athenaeum, Bucharest

romania - your business partner 2012

Documents

business partner

largest market

region romania

links europe

western europe

business development

understanding business

related business