rq data fit method
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RQ/data ft - Method
Week 6
Dissertation 2011 -2012
Dissertation
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What is good research ?
It is relevant to practice
It is scientific
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The research is repeatable
METHOD
Approach
Strategy
How do I gain
nowledge?
What facts
will I loo at?
DATA
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DATAWhat yo! will !se to draw concl!sions fro"
that answer yo!r research #!estion
pri"ary
secondary
$o! collect it
so that it fits how yo! are going to process it
So"eone else collected it %or "ade it& for a
different p!rpose than yo!r research
So!rces of data'!estionaires( interviews( a!dio)recordings( field
notes( newspapers( websites( blogs( co"pany
reports( observations( photos( databases( *
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The research is repeatable
METHOD
• In yo!r "ethodology chapter yo! "!st+
• describe what yo! do %how yo! collect yo!r data&
• so that others co!ld repeat it if they wanted to
• In order to validate yo!r concl!sions( yo! "!st tell the
reader+
•
how yo!r "ethod "eas!res what yo! want to "eas!re%validity&
• how acc!rate yo!r "eas!re"ents are for all people ,
cases yo!r research is relevant for
%reliability&
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/eliabilityAre "y "eas!res an acc!rate representation?
Do I have a good sa"ple?
•When do I "eas!re te"p( wind( rain? 2 day or every day for a whole year
SI3E %see weblins&
•Where do I "eas!re? Always sa"e place or different places
4OM5OSITIO6 %see weblins&
/ando" 0 probabilistic
6on)rando" 0 non)probabilistic
If yo! were the first scientist
ever( yo! wo!ld need to prove validity and reliability
1!cily there is a whole history of
science behind !s( which e#!ipped !swith a broad set of "ethods to collect
vario!s type of data
%ne.t lect!res&
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E.a"ple+ what is the weather lie?
Measures Survey
When 365 days at7am
365 days at 7am
Where Greenwich Greenwich
Who Temp windrain
!" peop#e non-random $%endera%e p#ace o& 'irth occ(pation)
*ow Weather-station
+ikert sca#e,ntera# meas(re
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E.a"ple+ How can "otivation "anage"ent red!ce absenteeis"?
*R secondarydata
,nteriews
Who .ccordin% to de& 0 mana%ers 1team
When Month or year 2an(ary 0"!0! ho(r each
Where or%anisation 4ce phone
*ow *R mana%er Recordedtranscri'ed
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/esearch design
!"
1 - Research Approaches
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/esearch Approaches
!!
• Deductive ) testing theory• scientific ) developing and testing hypotheses
• Inductive ) b!ilding theory• begin fro" observation of a partic!lar pheno"enon fro"
which generalisations are "ade abo!t wider pheno"enon
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Ded!ctive approach
!3
• What is "y theory?
Females are more successful than males at university
• What are "y hypotheses? %/esearch #!estions& – 7e"ales get higher grades than "ales?
– 7e"ales st!dy longer ho!rs than "ales?
– 7e"ale grad!ates get better ;obs than "ales?
– 7e"ales learn a wider range of sills than "ales?
• What observations ? Eg interviews ( #!estionnaires etc
• 4onfir"ation+
Are the hypotheses confirmed / not confirmed?
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Stages in the 5rocess of Ind!ction
!
O8SE/-ATIO6
THEO/$
TE6TATI-E
H$5OTHESIS
5/O81EM
o(rce8 Trochim $0""")
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Ind!ctive approach
!5
• Observation +-isit an SME in tro!ble
• Identify a proble"+
There is a lot of bad feeling between two depart"ents
• Tentative hypothesis+Staff see" worried abo!t ;ob sec!rity and so feel they have toco"pete with each other
• Theory+As perception of ;ob insec!rity increases negative conflict
between depart"ents increases
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/esearch design
!6
2 Research strategies
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/esearch strategies
!7
Generalpecific
Intervention
!o intervention
-an der -elde et al
Researchquestion
Eg: Does trainingimprove managerscompetence atconductinginterviews?
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/esearch strategies
!1
eneral Specific
Intervention
6o intervention
Survey Casestudy
ExperimentalResearch
Theoreticalresearch
-an der -elde et al
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0"
4ase st!dy research
• Develop"ent of detailed nowledge of a single
case or series of related cases
•
@sed to answer #!estions s!ch as+ who( what(where( how "!ch( and how "any and why
• @sed pri"arily for e.ploratory and e.planatory
research
• 7indings are of li"ited application beyond the
case itself b!t can be the start of wider research
Saunders et al. (2007)
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Theoretical research
0!
• Does not !ndertae pri"ary research
• /elies on previo!s pri"ary research by other
researchers
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E.peri"ental /esearch
00
• E Training+
– Ti"e 2 "eas!re perfor"ance of control gro!p and
e.peri"ental gro!p
–Ti"e 9 cond!ct training with e.peri"ental gro!p only
– Ti"e B ) "eas!re perfor"ance of control and
e.peri"ental gro!ps
• Is diffic!lt to set !p and organise
• /e#!ires intervention rather than observation
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$o! say what "ethod yo! have !sed
4o""ent on validity and reliability
$o! give details of
when( where( who( and how
S
O
Say what approach
C what strategy
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/esearch Ethics
i ' i i l - Ethi l
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05
•
It is mandatory that ou su!mit anE"#I$%& %''*%& +, via ,oodle.
• nce it is su!mitted it will come
to our course leader -or signedacademic consent -or our researchE+E ou attempt an primarresearch
•+ailure to do this is e/tremelserious.
asic 'rinciples o- Ethical%pproval
Ethical considerations in your research
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Minors and vulnerable people
1o research on people under the age o- 3 1o research on people who are mentall orphsicall vulnera!le
Data protection and storage %ll data including notes4 hard cop andelectronic sources are securel stored at alltimes and our supervisor has access to thisin-ormation
Respondent consent espondents must 5now e/actl what isre6uired o- them4 how the in-ormation the give
will !e stored and used the ,8S" 9I*E
Ethical considerations in your research
Ethical considerations in your
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Privacy and anonymity ou need to have written permission-rom an individual participating in ourresearch ou need written permission in writing
-rom an organisation that ou maconduct research on (template letters) 9ive -ull in-ormation as in ;respondentconsent< and !e a!le to -reel opt in or
out o- the research
Risks to sel and others Everthing ou do in our research must!e sa-e phsicall4 mentall4
emotionall4 morall and spirituall.
Ethical considerations in yourresearch ! cont
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