Sainsbury’s High Summer Collection 2016

Home & Lifestyle

Welcome to Sainsbury’s 2016 High Summer Home & Lifestyle look book. To complement the Spring/Summer collection, our in-house design team has created three new summertime looks available in stores from July:

Flower Market, a fresh summer style with hand-drawnfloral textiles, home accessories and kitchenware, Champagne Blossom, a timeless elegant look with lustrous metallic accents and Black Modern, a contemporary look with industrial finishes across home accessories.

Andrew Tanner, Home Design Manager

As always, quality and value are eternally important to us. Our core home range is intended to cover all the important interior bases, from tabletop and living to bed and bath, allowing customers to express their personal style with our versatile designs, confident they are getting great value at better-than-high-street prices. This season we have highlighted some of our key products from across the home category that deliver high quality finishes, sumptuous silky soft fabrics and elegant design suitable for everyday use.

Rona Olds, Head of Buying & Design Home

Home & LifestyleHigh Summer 2016

For further information/images, please contact:letitia.hamilton@camronpr.com / +44 (0) 20 7420 1700

Our fashion-influenced stationery collections offer shoppers three new desktop crushes for the coming season. From playful notebooks to gift ideas and home organising solutions; statement monochrome pieces sit alongside cheeky panda patterns and eye popping colours perfect for stylish home office spaces as well as stocking up for kids when going back to school.

Anna Sheppard, Seasonal Buying Manager

Sainsbury’s non-food business currently out-performs food and is growing around double the rate. Our Home and Lifestyle ranges are now sold in over 600 stores across the country and we are the UK’s tenth largest retailer of homeware. Our future format supermarkets feature on average 30 per cent more non-food than usual, roughly a third of the total floor space. We know our customers are always surprised and delighted when they shop our Home ranges and to reward that, our new design collections are introduced every eight weeks. The high summer collections go into stores from the 3rd July for three months, so we look forward to welcoming you to your local Sainsbury’s soon.

James Brown,Director of Non-Food Trading

Bring summertime to the home in bright confident style. Flower Market takes inspiration from the blossoming scenes at some of London’s most iconic flower markets and features an in-house designed floral print blooming across hand-painted ceramics, bakeware, cushions and bedding.

Flower Market

3Sainsbury’s Live Simply Round Hanging Sign, £4

4by Sainsbury’sFlower Market Embroidered Love Cushion, £12

6by Sainsbury’sFlower Market Embroidered Panel Bedlinen Double, £28

1by Sainsbury’sPink Herringbone Throw 125 x 150, £14

2by Sainsbury’sFlower Market Navy Floral Print BedlinenDouble, £20

5by Sainsbury’sLarge Floral Embroided Cushion 50 x 50, £18

Flower Market

Flower Market

3by Sainsbury’sFlower Market Bolster Cushion, £14

4by Sainsbury’sFlower Market Small Ditsy Print Bedlinen Double, £20

6by Sainsbury’sPrinted Ditsy Floral Cushion 50 x 50, £12

2by Sainsbury’s Numbered Hooks, £10

1by Sainsbury’sFlower Market Pintuck Cushion, £12

5by Sainsbury’sFlower Market Patchwork Quilted Throw, £30

Flower Market

3by Sainsbury’s Flower Market Flour Shaker, £6

1by Sainsbury’s Ceramic Jug, £12

5by Sainsbury’s Printed Glass Vase, £10

4by Sainsbury’s Flower Market Oven Gloves, £5

6by Sainsbury’sSet of 3 Faux Floral in Bottles, £12

2by Sainsbury’sFlower Market Set of 4 Measuring Cups, £6

9Sainsbury’s Collection 2lb Ceramic Loaf Tin Cream Sage, £7

7Sainsbury’s Collection Ceramic Baking Tray Set Cream Sage, £12

8by Sainsbury’sFlower Market Cake Forks 4pk, £10

Flower Market

3Sainsbury’s Collection Ceramic Tray Bake Cream Sage, £8

1by Sainsbury’s Flower Market 2 Tiered Cake Stand, £15

5by Sainsbury’s Flower Market Cake Plates, 4pk, £10

4by Sainsbury’s Flower Market Mug, £3.50

6by Sainsbury’sFlower Market Ceramic Muffin Tray, £12

2Sainsbury’s Collection23cm Ceramic Spring Form Cake Tin Cream Sage, £8

8by Sainsbury’s Jasmine & Patchouli Jar Candle, £4

7by Sainsbury’s Flower Market Sandwich Tray, £4

9by Sainsbury’sFlower Market Coasters, 4pk, £8

Black ModernFor the love of black and white. This modern monochromatic trend marries botanical prints and contemporary typographics exclusive to Sainsbury’s with glass and mirrored finishes. Highlights within the collection include the large hallway mirror, grey herringbone textiles and silver curved frames.

5by Sainsbury’s Curved Frame 5 x 7, £12

3by Sainsbury’s Standing Ampersand, £10

6by Sainsbury’sDesk Lamp, £22

4by Sainsbury’s Rectangle Mirror, £24

1by Sainsbury’s Dachshund Objet, £5

2by Sainsbury’sBlack Leaf Print Cushion 50 x 50, £12

This timeless, elegant style features shimmering champagne gold hues for a pretty feminine look. The range comprises of home accessories, cushions and mirrored accessories, perfect for layering different textures in neutral tones.

Champagne Blossom

4by Sainsbury’s Champagne Velvet Cushion 50 x 50, £12

5by Sainsbury’sWild Flower Hanging Sign, £5

6by Sainsbury’s Small Lantern, £10

1by Sainsbury’s Glass Lamp, £50

3by Sainsbury’sMercury Effect HangingHeart, £4

2by Sainsbury’sPrinted Floral Glass Vase, £10

Champagne Blossom

3by Sainsbury’sLarge Lantern, £30

4by Sainsbury’sPrinted Floral Jewellery Box, £15

1by Sainsbury’sMetallic Floral Cushion 43 x 43, £14

2by Sainsbury’sPrinted Floral Frame, £12

6by Sainsbury’sChampagne Knitted Throw, £18

5by Sainsbury’sLife Is Beautiful Hanging Glass Sign, £5

Essential Style

At the heart of our home offering is a collection of premium everyday home essentials. With a focus on delivering the utmost quality at

better-than-high-street prices, the Essential Style collection elevates the everyday with 400 thread counts, goose-filled bedding, Egyptian

cotton towels and super white porcelain tableware.

TablewareOur white porcelain has a clean aesthetic suitable for everyday use. The range incorporates functional pieces such as the dinner plates and pasta bowls, along with occasional items including butter dishes and creamer jugs creating a simplistic, yet beautifully elegant look for your dining table. This is accompanied by our Simplicity and Honeycomb glassware styles which offer a balance of trend and versatile designs.

BedlinenOur Collection bedding is made of the finest quality Egyptian cotton providing high quality and durable bedlinen that becomes softer and more comfortable after every wash. With 400 threads in every inch, experience a sumptuous silky soft feel with a luxurious finely woven appearance.

With luxurious pure cotton 233 thread count covers and 85 per cent White Goose Feather 15 per cent White Goose Down fillers our duvets and pillows are exceptionally light and soft, creating superior comfort for a sublime night’s sleep.

Bedding

Our Home Collection pure cotton towels are made from fine Egyptian Cotton Hygro.Hygro is a smart low twist technology that ensures our towels are thicker and softer than normal without feeling heavy and bulky. Another benefit of using the smart fibres is that they keep towels fluffy wash after wash.

Bathroom

Host a party fit for a Queen this May. In celebration of HRH Queen Elizabeth’s 90th birthday we have created a right Royal collection of afternoon tea ceramics, kitchen textiles and cushions featuring our exclusive commemorative design complete with birthday cake carrying Queen’s Guards and Royal Corgis.

Queen’s Birthday

4Sainsbury’sToy Soldier Cushion 30 x 50, £10

1Sainsbury’s Queen’s 90th Birthday Celebration Soldiers Tea Towel, £3

3Sainsbury’s Queen’s Birthday Cake Tin, £6

5Sainsbury’sQueen’s 90th Birthday Celebration Tea for One, £10

2Sainsbury’s Union Jack Tapestry Cushion 43 x 43, £10

Queen’s Birthday

8Sainsbury’sQueen’s 90th Birthday Celebration Teapot, £12

7Sainsbury’s Queen’s 90th Birthday Celebration Union Jack Mug, £2.50

6Sainsbury’s Queen’s 90th Birthday Celebration One Would Like A Cup Of Tea Tea Towel, £3

9Sainsbury’sQueen’s Birthday One Would Like A Cup Of Tea Mug, £2.50

1Sainsbury’sCorgi Cookie Cutter, £2

3Sainsbury’sCrown Cookie Cutter, £2

2Sainsbury’sQueens’s 90th Birthday Celebrating 90 Years Mug, £2.50

5Sainsbury’sQueen’s 90th Birthday Celebration Cake Stand, £12

4Sainsbury’sQueen’s Cup of Tea Hanging Sign, £3.50

Introducing three new stationery crushes for the coming season: a rainbow pot of Unicorns Ate my Homework graphics feature on back to school essentials; pops of neon and cheeky panda prints adorn files and notebooks, alongside monochrome typography accessories perfect for stylish handbag and home office updates.

Stationery

4Sainsbury’s Pandas Shaped MiniNotepad, £1.50

1Sainsbury’sPandas Magazine File, £4

6Sainsbury’s Pandas Lever Arch, £3

7Sainsbury’s Panda Popper Wallets, £1.50

2Sainsbury’sPandas Wiro A5 Notebook, £4

5Sainsbury’s Pandas Clear Barrel Pencil Case, £3

3Sainsbury’s Pandas Exercise Book, £1.50

Stationery

3Sainsbury’s Clear Tube Pencil Case, £31

Sainsbury’sMonochrome Stationery Bundle 10pcs, £5

5Sainsbury’s A4 PP Notebook Lime, £2

6Sainsbury’s Monochrome Popper Wallets 3pk, £1.50

2Sainsbury’sMedium WTV 16-17 Soft Touch Diary Black, £5

4Sainsbury’s A5 Notebook Monochrome Text, £2

8Sainsbury’s A5 Exercise Book 3pk Lime, £2

9Sainsbury’s Medium DTP 16-17 Soft Touch Diary Black, £6

7Sainsbury’s Lime Lever Arch File, £2

Stationary:Black modern

Stationary:Unicorns

Stationery

3Sainsbury’s PP aqua A5 notebook, £1.50

1Sainsbury’sPink Lever Arch File, £2

7Sainsbury’s Colouring Pencils Tube Unicorns, £3

8Sainsbury’s Unicorn Keyring, £2

2Sainsbury’sUnicorns Popper Wallets 3pk, £1.50

4Sainsbury’s A4 Project Book Raindrop, £4

5Sainsbury’s Oversize Exercise Book Unicorns, £1.50

6Sainsbury’s Raindrop Pink bundle 10pcs, £5

9Sainsbury’s Oversize Exercise Book Spot, £1.50

ContactFor product loans, images and further information, please contact Camron:

Letitia Hamiltonletitia.hamilton@camronpr.com0207 420 1700

All photography is available at www.prshots.com

For Stockists enquires:0800636262

In Store DatesFrom 3rd of July 2016 for 3 months