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Page 1: Sales Training Presentation

Suit Up SS

Sales training

Agenda 1 Product knowledge2 Sales flow 3 Market research4 Cold calling 5 Sales meetings 6 Art of selling 7 How to follow up 8 Proposal knowledge9 Myaiesecnet training 10 CRM training

WHAT IS MY PRODUCT

Introduction to ICX

What is ICX about

BUSINESS DEVELOPMENT (BD)

Two Components

ACCOUNT DELIVERY (AD)

BUSINESS DEVELOPMENT Aims to develop and implement growth opportunitiesIdentifies new business opportunities

New markets partnerships with other businesses new ways of tapping into existing marketsExploits these opportunities

3 overlapping layers of business developmentSales strategic planning partnership initiation and management

BD and ICX

Business to consumer sales Business to business consultative sales

ldquoSO WE DO SALESrdquohellipNot really

Name of the game B2B Consultative Sales

Consulting platform HR talent acquisition focused on international talentSelling AIESEC Product and Services

Adding the resulting values to clients

MORE ON THIS TO COME

ACCOUNT DELIVERYMaintaining the relationship with the accounts signed by BDProvide the account with promised services and supportBuilding stronger relationship with existing accounts by upselling AD within ICX More technical

MORE ON THIS TO COME

ContractContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

AD OBJECTIVE Deliver the contract

demand

BD OBJECTIVE Get businesses to sign contract

BD AD CONTRACT

The ICX Process

ICX and LOVE

ContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

BD AD CONTRACT

Spitting game

Hey shawty wats yo numbah

Flirting Stage

First date

Actual relationship

ICX amp AIESEC| Exchange Process

ICX amp AIESEC| Exchange Process

EXCHANGE PROCESS TAKES 2-3 MONTHS

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 2: Sales Training Presentation

Agenda 1 Product knowledge2 Sales flow 3 Market research4 Cold calling 5 Sales meetings 6 Art of selling 7 How to follow up 8 Proposal knowledge9 Myaiesecnet training 10 CRM training

WHAT IS MY PRODUCT

Introduction to ICX

What is ICX about

BUSINESS DEVELOPMENT (BD)

Two Components

ACCOUNT DELIVERY (AD)

BUSINESS DEVELOPMENT Aims to develop and implement growth opportunitiesIdentifies new business opportunities

New markets partnerships with other businesses new ways of tapping into existing marketsExploits these opportunities

3 overlapping layers of business developmentSales strategic planning partnership initiation and management

BD and ICX

Business to consumer sales Business to business consultative sales

ldquoSO WE DO SALESrdquohellipNot really

Name of the game B2B Consultative Sales

Consulting platform HR talent acquisition focused on international talentSelling AIESEC Product and Services

Adding the resulting values to clients

MORE ON THIS TO COME

ACCOUNT DELIVERYMaintaining the relationship with the accounts signed by BDProvide the account with promised services and supportBuilding stronger relationship with existing accounts by upselling AD within ICX More technical

MORE ON THIS TO COME

ContractContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

AD OBJECTIVE Deliver the contract

demand

BD OBJECTIVE Get businesses to sign contract

BD AD CONTRACT

The ICX Process

ICX and LOVE

ContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

BD AD CONTRACT

Spitting game

Hey shawty wats yo numbah

Flirting Stage

First date

Actual relationship

ICX amp AIESEC| Exchange Process

ICX amp AIESEC| Exchange Process

EXCHANGE PROCESS TAKES 2-3 MONTHS

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 3: Sales Training Presentation

WHAT IS MY PRODUCT

Introduction to ICX

What is ICX about

BUSINESS DEVELOPMENT (BD)

Two Components

ACCOUNT DELIVERY (AD)

BUSINESS DEVELOPMENT Aims to develop and implement growth opportunitiesIdentifies new business opportunities

New markets partnerships with other businesses new ways of tapping into existing marketsExploits these opportunities

3 overlapping layers of business developmentSales strategic planning partnership initiation and management

BD and ICX

Business to consumer sales Business to business consultative sales

ldquoSO WE DO SALESrdquohellipNot really

Name of the game B2B Consultative Sales

Consulting platform HR talent acquisition focused on international talentSelling AIESEC Product and Services

Adding the resulting values to clients

MORE ON THIS TO COME

ACCOUNT DELIVERYMaintaining the relationship with the accounts signed by BDProvide the account with promised services and supportBuilding stronger relationship with existing accounts by upselling AD within ICX More technical

MORE ON THIS TO COME

ContractContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

AD OBJECTIVE Deliver the contract

demand

BD OBJECTIVE Get businesses to sign contract

BD AD CONTRACT

The ICX Process

ICX and LOVE

ContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

BD AD CONTRACT

Spitting game

Hey shawty wats yo numbah

Flirting Stage

First date

Actual relationship

ICX amp AIESEC| Exchange Process

ICX amp AIESEC| Exchange Process

EXCHANGE PROCESS TAKES 2-3 MONTHS

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 4: Sales Training Presentation

Introduction to ICX

What is ICX about

BUSINESS DEVELOPMENT (BD)

Two Components

ACCOUNT DELIVERY (AD)

BUSINESS DEVELOPMENT Aims to develop and implement growth opportunitiesIdentifies new business opportunities

New markets partnerships with other businesses new ways of tapping into existing marketsExploits these opportunities

3 overlapping layers of business developmentSales strategic planning partnership initiation and management

BD and ICX

Business to consumer sales Business to business consultative sales

ldquoSO WE DO SALESrdquohellipNot really

Name of the game B2B Consultative Sales

Consulting platform HR talent acquisition focused on international talentSelling AIESEC Product and Services

Adding the resulting values to clients

MORE ON THIS TO COME

ACCOUNT DELIVERYMaintaining the relationship with the accounts signed by BDProvide the account with promised services and supportBuilding stronger relationship with existing accounts by upselling AD within ICX More technical

MORE ON THIS TO COME

ContractContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

AD OBJECTIVE Deliver the contract

demand

BD OBJECTIVE Get businesses to sign contract

BD AD CONTRACT

The ICX Process

ICX and LOVE

ContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

BD AD CONTRACT

Spitting game

Hey shawty wats yo numbah

Flirting Stage

First date

Actual relationship

ICX amp AIESEC| Exchange Process

ICX amp AIESEC| Exchange Process

EXCHANGE PROCESS TAKES 2-3 MONTHS

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 5: Sales Training Presentation

What is ICX about

BUSINESS DEVELOPMENT (BD)

Two Components

ACCOUNT DELIVERY (AD)

BUSINESS DEVELOPMENT Aims to develop and implement growth opportunitiesIdentifies new business opportunities

New markets partnerships with other businesses new ways of tapping into existing marketsExploits these opportunities

3 overlapping layers of business developmentSales strategic planning partnership initiation and management

BD and ICX

Business to consumer sales Business to business consultative sales

ldquoSO WE DO SALESrdquohellipNot really

Name of the game B2B Consultative Sales

Consulting platform HR talent acquisition focused on international talentSelling AIESEC Product and Services

Adding the resulting values to clients

MORE ON THIS TO COME

ACCOUNT DELIVERYMaintaining the relationship with the accounts signed by BDProvide the account with promised services and supportBuilding stronger relationship with existing accounts by upselling AD within ICX More technical

MORE ON THIS TO COME

ContractContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

AD OBJECTIVE Deliver the contract

demand

BD OBJECTIVE Get businesses to sign contract

BD AD CONTRACT

The ICX Process

ICX and LOVE

ContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

BD AD CONTRACT

Spitting game

Hey shawty wats yo numbah

Flirting Stage

First date

Actual relationship

ICX amp AIESEC| Exchange Process

ICX amp AIESEC| Exchange Process

EXCHANGE PROCESS TAKES 2-3 MONTHS

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 6: Sales Training Presentation

BUSINESS DEVELOPMENT Aims to develop and implement growth opportunitiesIdentifies new business opportunities

New markets partnerships with other businesses new ways of tapping into existing marketsExploits these opportunities

3 overlapping layers of business developmentSales strategic planning partnership initiation and management

BD and ICX

Business to consumer sales Business to business consultative sales

ldquoSO WE DO SALESrdquohellipNot really

Name of the game B2B Consultative Sales

Consulting platform HR talent acquisition focused on international talentSelling AIESEC Product and Services

Adding the resulting values to clients

MORE ON THIS TO COME

ACCOUNT DELIVERYMaintaining the relationship with the accounts signed by BDProvide the account with promised services and supportBuilding stronger relationship with existing accounts by upselling AD within ICX More technical

MORE ON THIS TO COME

ContractContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

AD OBJECTIVE Deliver the contract

demand

BD OBJECTIVE Get businesses to sign contract

BD AD CONTRACT

The ICX Process

ICX and LOVE

ContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

BD AD CONTRACT

Spitting game

Hey shawty wats yo numbah

Flirting Stage

First date

Actual relationship

ICX amp AIESEC| Exchange Process

ICX amp AIESEC| Exchange Process

EXCHANGE PROCESS TAKES 2-3 MONTHS

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 7: Sales Training Presentation

BD and ICX

Business to consumer sales Business to business consultative sales

ldquoSO WE DO SALESrdquohellipNot really

Name of the game B2B Consultative Sales

Consulting platform HR talent acquisition focused on international talentSelling AIESEC Product and Services

Adding the resulting values to clients

MORE ON THIS TO COME

ACCOUNT DELIVERYMaintaining the relationship with the accounts signed by BDProvide the account with promised services and supportBuilding stronger relationship with existing accounts by upselling AD within ICX More technical

MORE ON THIS TO COME

ContractContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

AD OBJECTIVE Deliver the contract

demand

BD OBJECTIVE Get businesses to sign contract

BD AD CONTRACT

The ICX Process

ICX and LOVE

ContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

BD AD CONTRACT

Spitting game

Hey shawty wats yo numbah

Flirting Stage

First date

Actual relationship

ICX amp AIESEC| Exchange Process

ICX amp AIESEC| Exchange Process

EXCHANGE PROCESS TAKES 2-3 MONTHS

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 8: Sales Training Presentation

Name of the game B2B Consultative Sales

Consulting platform HR talent acquisition focused on international talentSelling AIESEC Product and Services

Adding the resulting values to clients

MORE ON THIS TO COME

ACCOUNT DELIVERYMaintaining the relationship with the accounts signed by BDProvide the account with promised services and supportBuilding stronger relationship with existing accounts by upselling AD within ICX More technical

MORE ON THIS TO COME

ContractContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

AD OBJECTIVE Deliver the contract

demand

BD OBJECTIVE Get businesses to sign contract

BD AD CONTRACT

The ICX Process

ICX and LOVE

ContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

BD AD CONTRACT

Spitting game

Hey shawty wats yo numbah

Flirting Stage

First date

Actual relationship

ICX amp AIESEC| Exchange Process

ICX amp AIESEC| Exchange Process

EXCHANGE PROCESS TAKES 2-3 MONTHS

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 9: Sales Training Presentation

ACCOUNT DELIVERYMaintaining the relationship with the accounts signed by BDProvide the account with promised services and supportBuilding stronger relationship with existing accounts by upselling AD within ICX More technical

MORE ON THIS TO COME

ContractContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

AD OBJECTIVE Deliver the contract

demand

BD OBJECTIVE Get businesses to sign contract

BD AD CONTRACT

The ICX Process

ICX and LOVE

ContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

BD AD CONTRACT

Spitting game

Hey shawty wats yo numbah

Flirting Stage

First date

Actual relationship

ICX amp AIESEC| Exchange Process

ICX amp AIESEC| Exchange Process

EXCHANGE PROCESS TAKES 2-3 MONTHS

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 10: Sales Training Presentation

ContractContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

AD OBJECTIVE Deliver the contract

demand

BD OBJECTIVE Get businesses to sign contract

BD AD CONTRACT

The ICX Process

ICX and LOVE

ContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

BD AD CONTRACT

Spitting game

Hey shawty wats yo numbah

Flirting Stage

First date

Actual relationship

ICX amp AIESEC| Exchange Process

ICX amp AIESEC| Exchange Process

EXCHANGE PROCESS TAKES 2-3 MONTHS

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 11: Sales Training Presentation

ICX and LOVE

ContactFollow

Up Lead

Meeting

Sourcing amp

Matching

Logistic amp Administrativ

e

Reception amp

Support

BD AD CONTRACT

Spitting game

Hey shawty wats yo numbah

Flirting Stage

First date

Actual relationship

ICX amp AIESEC| Exchange Process

ICX amp AIESEC| Exchange Process

EXCHANGE PROCESS TAKES 2-3 MONTHS

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 12: Sales Training Presentation

ICX amp AIESEC| Exchange Process

ICX amp AIESEC| Exchange Process

EXCHANGE PROCESS TAKES 2-3 MONTHS

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 13: Sales Training Presentation

ICX amp AIESEC| Exchange Process

EXCHANGE PROCESS TAKES 2-3 MONTHS

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 14: Sales Training Presentation

What is my product

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 15: Sales Training Presentation

A Global Internship Programme (GIP) experience is an opportunity for a young person to develop entrepreneurial and responsible leadership by living a cross-cultural professional development experience

How do we run this programmeWe provide an internship in a host organisation through which a young person contributes to the goals of the organisation completes a job description requiring special expertise or skills and receives supervision and evaluation on his or her professional development

What can a young person gain through this programmeWith this programme a young person gains access to AIESECrsquos value-based platform and he or she experiencesA professional development experienceA cross-cultural living and working experience

GIP participants can have different types of internship experiences as long as their role and supervision clearly contribute to their professional development

What can an organisation gain through this programmeGIP hosts are organisations that support AIESECrsquos values and want to enhance their organisation through involving global top talent improving their processes or growing their organisational goals With them we co-create opportunities for young people to work learn and contribute to the organisationrsquos goals

How will this be measured on the systemA GIP internship is counted as soon as an EP is realized to a GIP internship which should be on their first day at work An individual is counted as a GIP participant as soon as his or her GIP form has been raised

Duration of a GIP experience 6-78 weeks

Global Internship Programme

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 16: Sales Training Presentation

WHY GIP ICX +ER

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 17: Sales Training Presentation

iGIP means youth interacting with business and learning

We partner with young companies that need skilled HR

training our members to be great sellers packaging productsProvides the members the

experience to get in touch with big companies

I honestly dont know how to answer this question It offers a cross-cultural experience with the support that XPP requires but I really dont know if this is developing leadership or not

Providing organizations with fresh and unique talent Therefore driving the economy of the country

How does iGIP+ER develop leadership

Eps help our TN taker to improve their result and be more competitive

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 18: Sales Training Presentation

We are the youth leadership provider of the world

Really

Yes Through us young people can learn how to lead by living international internships that prepare them to solve the greatest needs and issues facing society

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 19: Sales Training Presentation

SALES FLOWstep by step

ANALYSES

BEFORESALES SALES AFTER

SALES

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 20: Sales Training Presentation

SALES FLOWstep by step

ANALYSES

1 SEGMENTATIONbull Evaluation of local marketbull Recognition of groupsbull CRM

2 TARGETINGbull Analyses of groups and local needsbull Define focusbull Define products

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 21: Sales Training Presentation

BEFORE

SALESSALES FLOW

step by step

1 RESEARCH ndash you need to know

bull Size of the companybull Values and missionbull Main partnersbull Main activities

AT LEAST

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 22: Sales Training Presentation

BEFORE

SALESSALES FLOW

step by step

Where am I going to look for these

informations

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 23: Sales Training Presentation

BEFORE

SALESSALES FLOW

step by step

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 24: Sales Training Presentation

BEFORE

SALESSALES FLOW

step by step

2 THE APPROACHbull Telefone callbull Network eventsbull Visits bull E-mail

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 25: Sales Training Presentation

Remember that the objective of the PHONE CALL is to schedule a meeting

BEFORE

SALESSALES FLOW

step by step

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 26: Sales Training Presentation

TN taker flow

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 27: Sales Training Presentation

Finding your prospects

Lead Generation amp Market Research

ICX | Team Member Development

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 28: Sales Training Presentation

ICX | Lead Generation Strategy amp Research

What is lead generation Creation or generation of prospective consumer interest

or inquiry into a businessrsquo products or services

Generate

Contacts

Call Follow Up

Meeting

BD Process

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 29: Sales Training Presentation

ICX | Types of Leads

Cold Leads

Warm Leads

Common Network

Knows you directly

Knows AIESEC

Completely Random

ZERO AIESEC Knowledge

Warm Leads vs Cold Leads

Higher Succe

ss Rate

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 30: Sales Training Presentation

ICX | Targeting

Market Segmentation amp Targeting1 IT2 Engineering3 Marketing4 Business administration

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 31: Sales Training Presentation

To have Global Talents product means to know

Market Segment

What industry are you focused on and what are their needs

Company Need

What are the specific needs of prospective customers

JD

What roles could AIESECers fill to meet those needs

EP RequirementsSupply

What backgrounds must EPs have to fulfill those JDs

Where are those EPs in the network

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 32: Sales Training Presentation

Product segmentation - Main Industries in Costa Rica

Marketi

ng Pharmacy

and medical equipments

Service sector

Transportation and

logistics

Food and beverages

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 33: Sales Training Presentation

Marketing Global Internship ProgramSample JD 1 Market Research amp EvaluationAIESEC Turkeybull The intern will introduce the company to overseas countries by doing effective marketingstudiesbull The intern is expected to make foreign market research and find optimum markets to make sellbull The intern will make outsourcing studies and prepare a substructure to work with the foreigncompaniesbull The intern will get in touch with foreign country companies daily and provide information flow

Sample JD 2 Product Planning Development amp ControlAIESEC Germanybull Support at professional product introductions in Europebull Supervision of products in the different stages of the product life cyclebull Quantitative and qualitative market research and competitor analysisbull Drafting of international product- and marketing conceptsbull Organisation of events product demonstrations customer surveysbull Cooperation in the daily business of the Product management

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 34: Sales Training Presentation

Sample JD 3 Retail + Sales MarketingAIESEC Lithuaniabull Make a list of retail chains selling ldquoconsumer electronicsrdquo productsbull Make a list of wholesale companies selling ldquoconsumer electronicsrdquo productsbull For every company make a contact database ndash a person responsible for the purchases of ldquobrowngoodsrdquo email phone number etcbull Divide retailers and wholesalers by the number of stores market share size of the companybull Contact adequate people present MVS company preliminary arrange a meeting with therepresentative of the company

Sample JD 4 Customer Relationship ManagementAIESEC Philippinesbull Responsible for End to End Sales Management Processbull Increase the Companys profit from the existing base of Current Clientsbull Responsible for client communications conflict resolution and compliance on client deliverablesand revenuebull Maintain a Weekly Sales Reporting or Revenue Forecast with the CEObull Ensure that all processes and procedures are completed quality standards are met and thatprojects are profitablebull Involve or liaise with recruitment location payroll purchasing legalparalegal IT HR for anymattersrequests from clients

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 35: Sales Training Presentation

IT

BPOrsquos Networking

Telecommunications

IT solutions

Service applications

Desktop applications

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 36: Sales Training Presentation

Telecommunications

Web Services

Web Apps

Mobile Apps

Games

User AppsWeb Hosting

IT

Networking

Server Apps

Desktop Apps

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 37: Sales Training Presentation

Telecommunications

An organization that provides voice or data transmission servicesA company that specializes in making carrier-class hardware and software such as Alcatel Lucent Nortel Networks etc

Telecommunications

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 38: Sales Training Presentation

Web AppServicesA company that provides software running on the application level of the Internet

[web app] Create applications that run in our web browsers (Chrome Opera Safari etc)[web service] Provide resources to other applications ( search computations etc)

Examples TCS ndash myaiesecnetGoogle ndash Google apps (mail calendar etc)ldquoLog in with FB accountrdquo

Web Apps

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 39: Sales Training Presentation

Web HostingCloud

Web hosts are companies that provide space on a physical or virtual server owned or leased for use by clientsMainly big and some times medium size companies

ExamplesAmazon ndash AWS cloudSite5 - Hosting productsTCL ndash hosting of myaiesecnet

Web Hosting

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 40: Sales Training Presentation

Embedded Applications

A company that focuses on implementation of embedded software

ExampleApps running on a carApps running in a production line

Embedded apps

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 41: Sales Training Presentation

Mobile Applications

A company that is focusing on the creation of apps running on smart phonesMainly start ups

ExamplesGoogle maps mobileFacebook mobile apps

Mobile Apps

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 42: Sales Training Presentation

GamesGames

bull A company that is developing graphically demanding computer games

Examplesbull EA games ndash FIFA bull Nintendo ndash super mariobull Rockstar ndash GTA San Andreas

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 43: Sales Training Presentation

Mobile GamesGames

bull A company that is developing games designed for smart phones

bull Lower graphic demands

Examplesbull Rovio ndash Angry Birds

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 44: Sales Training Presentation

Friends amp Family

bull Parentsbull Relativesbull Family Friendsbull Siblings etc

University Relations

bull AIESEC amp University Alumni

bull Professorsbull Career Centerbull Career Fairbull Academic

Advisors

Local Area

bull Networking Events

bull Chamber of CommerceUmbrella Organization

ICX | Warm Leads

Warm Leads Sources

Use these peopleentities to help you get your foot in the door at companies that might be potential leads and opportunities

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 45: Sales Training Presentation

ICX | Social Networking Sources

Utilize local and national job search directories

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 46: Sales Training Presentation

Lead generation and Phone

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 47: Sales Training Presentation

Part 1 Warm contacts

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 48: Sales Training Presentation

Part 2 Cold contacts

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 49: Sales Training Presentation

Warm vs cold contactsCold calling ratio

7 calls = 1 visit

10 visits = 1 TN

Example re-raising account managementhellip

Cold CallingUnfamiliar with AIESECFirst contactGenerate leads in sales pipeline

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 50: Sales Training Presentation

Warm vs cold contact

Warm calling ratio

3 calls = 1 visit

7 visits = 1 TN

Warm contacts have a higher rate of success

Warm callingAlready familiar with AIESECReferred to by someone or by another organisation known by the recipient of the call

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 51: Sales Training Presentation

The purpose of the callGet a physical meeting

Not to Explain AIESECSell your productsAsk for sponsorship

NEVER SELL THROUGH THE PHONE

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 52: Sales Training Presentation

Dealing with rejection

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 53: Sales Training Presentation

Difficult Gatekeeper ndash ldquoboss is too busyrdquo

I understand that MrMs hellip is busy Could you please tell me when would be a suitable time to speak to himher

No problem I will call back tomorrow and meanwhile I will send him an email Could you please give me hisher email address

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 54: Sales Training Presentation

The contact person asks too many questions asks for email

I understand completely However as the program that I would like to present is very complex i think it would be better to schedule a meeting When is MrMs hellip available so I can have a few minutes to talk with himher

What I would like to propose is your companyrsquos participation in our program In order to customize it to your needs I propose to have a meeting

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 55: Sales Training Presentation

Reaction for tough refusalI am sure that our program is absolutely unique

How can you be sure that you do not need our services before even listening to what we have to offer

I completely understand That is most often the reaction I encounter However when people listen to the details of our program they usually change their minds

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 56: Sales Training Presentation

Correspondent has bad experience with AIESEC

Really Than I think it is even more important to schedule a meeting Could you please tell me why you had a bad experience with our organization

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 57: Sales Training Presentation

We already have our own internship program

Wonderful I think that it might be interesting to make an appointment and see if we can find a plug in with our serviece

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 58: Sales Training Presentation

Key Success FactorsRemember that you have the right to speak to these people and that you can offer them customized solution

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 59: Sales Training Presentation

Factors to succes Love what you are selling Be passionate and show this

Be natural and show a genuine interest in people

Prepare the call ndash know what to say and what your value is to the organization

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 60: Sales Training Presentation

Tips and tricksAlways have a pen and paper with you while calling Also mark 3 days and times in your agenda that you can propose

Find an enviornment that puts you at ease

Assistants are important people

Do not leave messages

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 61: Sales Training Presentation

Stand up while calling your voice will sound more clear

Smile

Ask questions where they have to say yes

Never give too much information

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 62: Sales Training Presentation

Part 3 lead generation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 63: Sales Training Presentation

Getting Warm Contacts How

Through other members of the LCLinkedInAlumniNewspapersMyAIESECnetEtc

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 64: Sales Training Presentation

httpwwwyoutubecomwatchv=sW-PHukzdgM

Video

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 65: Sales Training Presentation

What were the learning points from the video

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 66: Sales Training Presentation

How to do cold calling

httpwwwyoutubecomwatchv=qhmZSHOCOCw

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 67: Sales Training Presentation

The information is not that important but what more important part is that you have that one idea - Sell your idea Companies donrsquot want to listen of what you read in a newspaper or magazine this morning

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 68: Sales Training Presentation

How to close the deal

httpwwwyoutubecomwatchv=izOIOvguncU

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 69: Sales Training Presentation

bull Buying question - what is the firm minimum bull What is you 800 bull You need to blew that bull How Knowing your product bull Be aggressive bull Learn how to push bull Talk to him and ask him questions bull If you are drowing and throw you a life jacket would you grab it and the

answer is yesbull If you dont learn how to close you cannot sell anythingbull Somebody who says that there is money problem is lying to youbull A sale is made on every call that you make bull Either you sell the company your product or he sells it to you by saying no

- bull The only question is whose gonna close you or him

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 70: Sales Training Presentation

Example

httpwwwyoutubecomwatchv=4zakyg3thfY

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 71: Sales Training Presentation

You have to be closing all the time

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 72: Sales Training Presentation

Art of selling - httpwwwyoutubecomw

atchv=zCf46yHIzSo

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 73: Sales Training Presentation

Calling script httpwwwyoutubecomwatchv=jlVBwasfc78

1 Who are you

2 Why are you calling

3 Whatrsquos in it for me

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 74: Sales Training Presentation

Calling script Hello How are you I hope you are having a good day may I speak to MrMs __________ Hello MrMs _________ my name is ____________and Irsquom calling from AIESEC (LC) on the University of __________ campus Have I caught you at abad time

NO]Are you familiar with AIESEC

NO]Well AIESEC is the worldrsquos largest student-run organizations with 65 years of experience in developing companies through globally minded leaders I know that your companyhelliphelliphelliphelliphelliphelliphelliphellip

I am calling because we have developed number of companies by giving them access to a global talent pool of students and graduates through our internship programmes

Could I ask you a few questions to see if therersquos any chance we could help your company as well I would like the opportunity to meet with you in person to discuss what opportunities AIESEC can offer to your company When would you be available next week

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 75: Sales Training Presentation

[Sure when]I am available on ___ (day) _____ or ____ (day) _____ next week Are mornings or afternoons betterfor youGreat thanks _(insert name)_ I look forward to seeing you on _(datetime)_ Have a good dayIf lsquoNOrsquo When would be a good time to call you back

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 76: Sales Training Presentation

If the contact is unavailable1048707 Donrsquot leave a message unless you know the contact well YOU should always phone back Askwhen a good time to call back is If they ask who is calling give them your name etc but offer to call back as you may be difficult to get a hold of1048707 Assistants are important people Be sure to treat them with the same respect you would treat the CEO1048707 If you leave your name and phone number take the name of the assistant for future reference(ie ldquoI spoke to Mike your assistant who mentionedhelliprdquo)

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 77: Sales Training Presentation

Always remember1048707 Understand the script enough that you donrsquot need to read it word for word You should be able to adapt it to the conversation1048707 Be concise with the contact Prepare what you are going to say and possible ways that the callmay go These people are BUSY1048707 Be prepared for any scenario Some people will reject AIESEC be able to answer their questionsHONESTLY1048707 DO NOT try to sell the program over the phone try to book the meeting If they have questionstell them that a meeting would answer all of this much more clearly and will only take 15-30 mins1048707 Donrsquot talk too fast Let the contact ask questions and participate1048707 Make sure you have possible dates for meetings and your daytimer is in front of you1048707 Donrsquot raise your voice or argue Listen politely and take your time answering questions KnowAIESECrsquos competitive advantage and how it addresses theses objections Donrsquot take itpersonally1048707 Finish the converstation by confirming the date and time of the meeting follow-up next steps or any other action It is both professional and an easy closer

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 78: Sales Training Presentation

Sales meeting

httpwwwyoutubecomwatchv=oTFU9c9MrkE

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 79: Sales Training Presentation

BEFORE

SALESSALES FLOW

step by step

1 Present yourserlf (name and role)2 Be objective and polite3 Concentre yourself4 Write important things

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 80: Sales Training Presentation

BEFORE

SALESSALES FLOW

step by step

1 Donrsquot say that you are ldquonew memberrdquo

2 Donrsquot say internal acronyms3 Take care with your anxiety

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 81: Sales Training Presentation

SALES SALES FLOWstep by step

1 PREPARING AND PLANNINGbull Call to the company one day

before the meeting in order to confirm itbull Live the meeting mentally

-Identify the possible needs and doubts- Make sure you know all the extra informations about legislation good cases

bull Donrsquot forget to check sales material digital presentation and business card

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 82: Sales Training Presentation

SALES SALES FLOWstep by step

Key things for the

first meetingKnow-how of the product

Dominate the

situation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 83: Sales Training Presentation

In the meeting

Be positive and assertiveDonrsquot be late Arrive 10 minutes earlier

SALES SALES FLOWstep by step

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 84: Sales Training Presentation

SALES SALES FLOWstep by step

ALWAYS

Keep calm

Eyes contact

Listen

Observe and

interpret

Say the essentia

l

Understand

Call by name

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 85: Sales Training Presentation

SALES SALES FLOWstep by step

NEVER

Speak something you donrsquot know Cross

your arms

Speak too loud

Look your clock

Say the essenti

al

Criticize

Disagree

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 86: Sales Training Presentation

Closing the meeting

SALES SALES FLOWstep by step

Present the proposalPresent the pricingTalk about timelineTalk about documentsNegotiate

NEVER I SAID NEVER get out without set next steps

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 87: Sales Training Presentation

Define a clear deadline for answersABC = ALWAYS BE CLOSING

SALES FLOWstep by step

AFTER SALES

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 88: Sales Training Presentation

The MeetingUp-front contracts

1 Thanks for inviting me in2 Confirm time

bull If you run late ask permission to keep going3 Agenda (Yours and theirs)4 Outcome (Yes No Next Steps)

bull Tell them it is OK to say NO5 Biggest fear (optional)

bull Get your biggest weaknessconcern out of the way right off the bat

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 89: Sales Training Presentation

Meeting Structure1 Up-front contract2 Probe for opportunity

bull Ask them questions about their businessbull Find their pain

3 Present the AIESEC solution4 Let them ask questions

bull Dialogue is a good thing5 Make the ask6 Request an introductionreferral7 Confirm next steps

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 90: Sales Training Presentation

Probing QuestionsThe Information Funnel ndash Probe Deeper

Can you tell me morehellipCould you give me an exampleHow long have you been dealing with thatWhat have you tried to fix the situationWhy do you suppose that didnrsquot workWhat has it cost you so farAre you close to giving up How do you feel about that

Source Sandler Sales Institute

Problem

Reason

Consequence

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 91: Sales Training Presentation

Tips amp Tricks

Good questions to askBeginning of the Meeting

Has your organization taken interns in the past If so how was the experience

End of the meetingWhat timeline would you foresee moving forwardWhen would be best to follow up with you and how would you like me to follow up

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 92: Sales Training Presentation

Asking for ReferralsAt the end of every meeting (if it went well or the contact is a supporter of AIESEC) ask

ldquoDo you know of anyone who would be a good fit for the program which I should be in touch withrdquo

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 93: Sales Training Presentation

The Win-Win

Concept

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 94: Sales Training Presentation

ALWAYS REMEMBER

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 95: Sales Training Presentation

The 4 steps to Differentiation

Make sense in context

Find the Differentiat

ing Idea

Communicate your

DifferenceHave

Credentials

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 96: Sales Training Presentation

Get all the information

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 97: Sales Training Presentation

Choose the right place for the meeting

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 98: Sales Training Presentation

Be prepared with the proposal

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 99: Sales Training Presentation

Be prepared with the proposal

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 100: Sales Training Presentation

Know what is your bottom line

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 101: Sales Training Presentation

What is your ideal win-win situation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 102: Sales Training Presentation

The Right waybull Customer Focus and Concern

bull Loyalty to the Needs of the Customer bull Accepting and Learning from Rejection bull Understanding the Value of Selling bull Believing in yourself your products and your services

bull Keeping Outgoing Personality Under Control

bull Enthusiasm

bull Being a Constant Student

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 103: Sales Training Presentation

In a NutshellPlan

Prepare amp

Rehearse

Propose

BargainAgree

Review

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 104: Sales Training Presentation

Now you do it

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 105: Sales Training Presentation

The simulation

Group 1 Sell a painting to a blind man Group 2 Sell a fridge to an eskimoGroup 3 Sell meat to a vegetarian

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 106: Sales Training Presentation

Happy Selling

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 107: Sales Training Presentation

But before you go forth remember

Suit up Greet them wellGive your business card Sit and behave appropriatelyBE PROFESSIONAL

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 108: Sales Training Presentation

Follow up amp Closing The Deal

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 109: Sales Training Presentation

Session FlowThe Follow up

After the MeetingGroup Activity

Closing the DealhellipFinal Meeting

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 110: Sales Training Presentation

The Follow Up

Sohellipyoursquove had your meetinghellipnow what

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 111: Sales Training Presentation

The Follow UpWhat would you do after the meeting

A Wait until the next meeting (if scheduled)B Send additional informationC Send the output of the meetingD Both B amp C

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 112: Sales Training Presentation

Correct Answer

The Answer is D

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 113: Sales Training Presentation

After the MeetingWhat are action steps you should take after the meeting

Update the CRMWrite the output of the meeting as soon as possible and send it to the potential client(Never more than 24 hrs)Include any action steps that were discussed in your output

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 114: Sales Training Presentation

Did you promise additional information

If so always remember to send the info within the agreed upon timing Examples can include

CVrsquosProduct portfolioDatabase StatisticsPartners working with usTestimonialsEtchellip

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 115: Sales Training Presentation

Remember

Always Under Promise and Over-Deliver

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 116: Sales Training Presentation

Follow Up EmailYoursquove just finished your meeting with ldquoMichaelrdquo from ADF Technologies (you were introduced by ldquoDanirdquo) it was a good meeting and the firm is looking for CRM developers

Their main need is in developers that know SaaS CRM Business Intelligence (BI) solutions Specific focus on Microsoft BIYou promised to send example CVrsquosThe Product Portfolio

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 117: Sales Training Presentation

Split into groups of two

Then breakdown what would be a good follow up email (what does it include)

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 118: Sales Training Presentation

So whatrsquos present in a good follow up

A Thank You for the meeting a soft sentence to beginWell StructuredIncludes all previously promised informationBroken up Paragraphs (paragraphs should be limited to about 3-4 lines)

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 119: Sales Training Presentation

Dear Jean-Pierre Dani

It was a pleasure meeting with you both today and thank you to Dani for introducing me

A brief output from the meeting

Currently your main need is in IT candidates with experience and knowledge of SaaS CRM and Business Intelligence solutions including but not limited to Microsoft Business Intelligence products

The exact specifications of which will be sent later today or early next week by Liese then I will begin looking into the database and will get back to you with some example profiles in 3 to 4 days of getting the specifications

If there is anything else you might like to add please dont hesitate to call or email me

I look forward to working together to potentially helping BusinessampDecision source some talented graduates

Best Regards

Rafael

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 120: Sales Training Presentation

Closing the DealhellipFinal Meeting

Come prepared to the meetingBring a contract with youBe ConfidentKnow the process You must be able to tell them everything from beginning to endSet deadlines if the contract isnrsquot signed there

ldquoDo you think you could tell me by next week Wednesday your managerrsquos decisionrdquo

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 121: Sales Training Presentation

Q amp A

Thank you

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 122: Sales Training Presentation

Myaiesecnet training

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 123: Sales Training Presentation

CRM training

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 124: Sales Training Presentation

Video

httpwwwyoutubecomwatchv=JfIKzReNDF4

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 125: Sales Training Presentation

Backward planning

Re goal Ma goal

Ra goal

Sales meetin

g Sales calls

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 126: Sales Training Presentation

Monthly KPIrsquos17th ndash 23rd

February

Ra Sales

meetings

Sales calls

24th ndash 2nd

February

RaSales

meetings

Sales calls

3rd ndash 9th March Ra

Sales meetin

gs Sales calls

10th ndash 16th

MarchRa

Sales meetin

gs Sales calls

17th ndash 23rd

March Ra

Sales meetin

gs Sales calls

24th ndash 30th

March Ra

Sales meetin

gs Sales calls

7 calls = 1 visit10 visit = 1 Raised TN

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 127: Sales Training Presentation

Rewards and Recognition

1 MemberTLVP with maximum sales meetings till 30 th March will be

awarded with some goodies from MC and free dinner in Indian

restaurant

2 MemberTLVP with more than 4 raises will get a an AIESEC India T-

shirt or IC Russia T-shirt + free dinner in Indian

restaurant

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 128: Sales Training Presentation

End video

httpwwwyoutubecomwatchv=nIp5Tfkgwf4

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES
Page 129: Sales Training Presentation

CONGRATULATIONS YOUrsquoVE NOW GRADUATED

IN SALES

  • Suit Up
  • Agenda
  • WHAT IS MY PRODUCT
  • Introduction to ICX
  • What is ICX about
  • BUSINESS DEVELOPMENT
  • BD and ICX
  • Name of the game B2B Consultative Sales
  • ACCOUNT DELIVERY
  • Slide 10
  • ICX and
  • Slide 12
  • Slide 13
  • Slide 14
  • Slide 15
  • Slide 16
  • Slide 17
  • Slide 18
  • SALES FLOW step by step
  • Slide 20
  • Slide 21
  • Slide 22
  • Slide 23
  • Slide 24
  • Slide 25
  • Slide 26
  • Lead Generation amp Market Research
  • Slide 28
  • Slide 29
  • Slide 30
  • To have Global Talents product means to know
  • Slide 32
  • Slide 33
  • Slide 34
  • Slide 35
  • Slide 36
  • Telecommunications
  • Web AppServices
  • Web HostingCloud
  • Embedded Applications
  • Mobile Applications
  • Games
  • Mobile Games
  • Slide 44
  • Slide 45
  • Lead generation and Phone
  • Part 1 Warm contacts
  • Part 2 Cold contacts
  • Warm vs cold contacts
  • Warm vs cold contact
  • The purpose of the call
  • Dealing with rejection
  • Slide 53
  • Slide 54
  • Slide 55
  • Slide 56
  • Slide 57
  • Slide 58
  • Key Success Factors
  • Slide 60
  • Tips and tricks
  • Slide 62
  • Part 3 lead generation
  • Getting Warm Contacts
  • Slide 65
  • Slide 66
  • How to do cold calling
  • Slide 68
  • Slide 69
  • Slide 70
  • Slide 71
  • Slide 72
  • Art of selling - httpwwwyoutubecomwatchv=zCf46yHI
  • Slide 74
  • Calling script
  • Calling script
  • Slide 77
  • Slide 78
  • Always remember
  • Sales meeting
  • Slide 81
  • Slide 82
  • Slide 83
  • Slide 84
  • Slide 85
  • Slide 86
  • Slide 87
  • Slide 88
  • Slide 89
  • Slide 90
  • The Meeting
  • Meeting Structure
  • Probing Questions
  • Tips amp Tricks
  • Asking for Referrals
  • The Win-Win Concept
  • ALWAYS REMEMBER
  • The 4 steps to Differentiation
  • Get all the information
  • Choose the right place for the meeting
  • Be prepared with the proposal
  • Be prepared with the proposal (2)
  • Know what is your bottom line
  • What is your ideal win-win situation
  • The Right way
  • In a Nutshell
  • Now you do it
  • Slide 108
  • Slide 109
  • But before you go forth remember
  • Follow up amp Closing The Deal
  • Session Flow
  • The Follow Up
  • The Follow Up (2)
  • Correct Answer
  • After the Meeting
  • Did you promise additional information
  • Remember
  • Follow Up Email
  • Slide 120
  • So whatrsquos present in a good follow up
  • Slide 122
  • Closing the DealhellipFinal Meeting
  • Q amp A
  • Myaiesecnet training
  • CRM training
  • Slide 127
  • Backward planning
  • Monthly KPIrsquos
  • Rewards and Recognition
  • End video
  • Slide 132
  • CONGRATULATIONS YOUrsquoVE NOW GRADUATED IN SALES