selecta one - the international organisation for the ... 24.09.2016 2 1932 –starting up 1950...
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SELECTA ONE
Breeding & Young Plantsin Ornamentals
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History
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1932 – Starting up
1950 – Cut flower production for local market
1964 – Start of breeding activities
1972 – First operation abroad: Italy
1986 – Production company in Tenerife –
1986 – Company in Holland for Benelux
1996 – Distribution company Spain
1999 – Production company in Kenya
2003 – Distribution company in the USA
2008 – Distribution company for cut flowers in Colombia
2011 – Distribution company for cut flowers in Japan
2014 – Extension Headquarter Stuttgart
2016 – Production company in Greece
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Facts and Figures
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Segments: Bedding Plants, Perennials, Pot Plants, Cut Flowers
Companies: 11 operational companies in Germany, Holland, Italy,
Spain, Greece, Tenerife, Kenya, Columbia and Japan
Unit Sales: 330 Mio. Young Plants
Area MP: > 50 ha
Area Rooting: 9 ha
Employees: 1800 FTE
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Board of Directors
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Nils KlemmShareholder
CEO/CFO
BU Cut Flowers
Per KlemmShareholder
CEO/COO
Dr. Ulrich SanderCTO/CMO
BU Pot Plants
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Sales units
5
Headquarter
Selecta Klemm GmbH & Co. KG
Stuttgart, Germany
Selecta Trading S.R.L.
Latina, Italy
Selecta Holland B.V.
Maasland, The Netherlands
Selecta Cut Flowers S.A.U.
Barcelona, Spain
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Cutting Production
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Employees: worldwide approx. 1.800 FTE
Production area: > 50 ha
Selecta Canarias S. Com.
Guía de Isora – Tenerife, Spain
ca. 3 ha
Wagagai Ltd.,
Kampala, Uganda
ca. 18 ha
Selecta Kenya
Nairobi, Kenya
ca. 19 ha
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Sustainability & CSR
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Research & Development
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Activities
Breeding & Biotechnology
In Vitro Culture
Diagnostics
Candidate Stock
Breeding programs covering approx. 45 species
Team
80 FTE total
12 Breeders
Locations: Stuttgart, Italy, Kenya and Tenerife
Breeding targets
Innovation, Improvement, Sustainability
950 PBR Titles/Plant Patents and 4 Utility Patents
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Recent Breeding Achievements
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2006 – Word Novelty: Double Calibrachoa „MiniFamous® Double“
2010 – Word Novelty: Double Osteospermum „FlowerPower® 3D“
2010 - Taspo Award „Breeder of the Year„ FlowerPower® Double
2012 - Taspo Award „Breeder of the Year“ Calynopsis®.
2012 – World Novelty White Solidago „Estelle“
2013 - Taspo Award Finalist: „Breeder of the Year“: Dianthus Pink Kisses®
2015 – World Novelty NightSky - FleuroStar Winner 2015 – Medal of
Excellence 2016 – Innovert Dor 2016 – Four Oaks 2015 Best Bedding and
Pot Plant Introduction
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Viral effects…
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THANK YOU!
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