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SELL YOUR DESIGN ONLINE.

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Page 1: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

SELL YOUR DESIGN ONLINE.

Page 2: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

WHO WE ARE

Our company‘s declared aim is to give independent designers a platform for marketing and sales in Germany, Austria and Switzerland – three countries with high purchasing power.

That‘s what motivates us and that‘s why we have been organizing the International Design Exhibition blickfang for the last 25 year.

For quite a while our style-conscious and design enthusiastic customer base has been finding theirproducts of interest not just at trade fairs and designstores, but online as well.

Therefore we are introducing the blickfang Designshop – a sales platform complementing theblickfang trade fair with it‘s 80,000 loyal customers each year.

Page 3: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

8 GOOD REASONS TO BE A PART OF THE BLICKFANG DESIGNSHOP

1. Blickfang has tradition on it‘s side: Our success story started 25 years ago.

2. You can sell your products 365 days per year

3. High standard of design: Place your products in a curated surrounding

4. Exactly your target group: Affluent customers with an affinity for sophisticated products arewaiting for you

5. Enter the market in Germany, Austria and Switzerland and reach new customers with high purchasing power

6. Present your products to over 14,000 design fans within our newsletters

7. High profile in the media: Benefit from professional PR with contacts to the leading design journals and lifestyle magazines

8. Benefit from our online marketing in our social media networks

Page 4: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

WHAT YOU GET

USERS Over 250,000 per year

TARGET GROUP 70% female | between 29-54 years old

SITE ACCESS Over 250,000 per month

NEWSLETTER SUBSCRIBERS Over 14,000

Ø SHOPPING CART VALUE About € 106

Page 5: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

OUR CONCEPT

The difference between common onlineshops and the blickfang designshop is, that we put specialemphasis on the designer. We want to tell your story, our motto is: Meet the maker!

Within the designer portrait we introduce you to our customers. We would like to know the storybehind your products and get to know you as a designer.

The design portrait introduces your label and your products within an exclusive newsletter to our14,000 subscribers. In addition to the design portrait, we also send out theme newsletter campaignsseveral times per week. In these campaigns your products will be included.

On our website you‘ll receive a profile in the designers index where you‘re listed with your products, and address entry.

Page 6: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

DESIGNER PORTRAIT Within the designer portrait we introduce you to our customers.

Page 7: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

DESIGNER‘S INDEX

Page 8: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

THEME NEWSLETTER

Blickfang Designshop publishes regularly top-specificnewsletters. Within these newsletters we combine productsfrom different designers considering a special topic.

You have the opportunity to decide, when your products will bepromoted in these campaigns. We‘ll make sure to include yourproducts in appropriate campaigns.

THEMA:HOMEOFFICE

Page 9: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

CHRISTMAS CAMPAIGNS

Take the advantage of the christmas trade and place yourproducts in our especially sales-boosting christmas campaigns.

These include our daily Christmas newsletters with gift inspirations and our own gift collections on the home page, where we promote your products during the Christmas season.

THEMA:ALLES FÜR GENIESSER

Page 10: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

HEADLINER

Use our homepage to push the sales ofyour products. You have the possibilityto book a premium position as a headliner on our homepage and get a better contact point with ourcustomers.

ALLES FÜRGENIESSER

MEET THE MAKER: MÖBEL AUS OSTWESTFALEN VON WELD & CO

Page 11: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

BOOKING OPTIONS

C

O

N

T

E

N

T

S M XL

DESIGN PORTRAIT X X X

PRODUCT PLACEMENTS IN THEME NEWSLETTERS

X X X

ENTRY AT DESIGNER‘S INDEX X X X

ONLINE MARKETING X X X

PROFESSIONAL TEXT REGARDING YOUR LABEL AT DESIGNER‘S INDEX

X X

PRODUCT PLACEMENTS IN OUR SOCIAL MEDIA CHANNELS

X X

WEEK-LONG PREMIUM POSITION AS HEADLINER

X X

PRESENCE AT CHRISTMAS CAMPAIGN X

ENTRY AT BLICKFANG TRADE FAIR CATALOGUE

X

MONTHLY PAYMENT 39,- 49,- 79,-

BESTSELLER

If you pay annually you will receive a discount of 5% on the total amount.

Page 12: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

CONDITIONS

MARGIN 40% of the net sales price

SHIPPING & COSTSDrop-Shipping Designers send directly to customers. Foreign designers please ask for the respective conditions

TERM OF NOTICE Until the end of the next month

PAYMENTInvoicing is done by the designer as a collective invoiceAll product sales in the previous calendar month

MINIMUM TERM 8 months, 2 months for free

Page 13: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

EXPIERENCES OF DESIGNERS

"We really loved working with the dedicated people from Blickfang. All of them passionate about design and helping new designers making it on to 'the big scene'. Blickfang is so much more than just a market - and you can feel that from everybody involved."

Maximilian Schmahl - result objects

Anders Thams - MOEBE

„Collaboration with the blickfang online shop is completely easy - the teamat blickfang Onlineshop takes care of every concern of the customers or theseller very quickly. Blickfang appeals to your online shop to a youngaudience who are looking for original products - we have very goodexperiences with it."

Page 14: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

NETWORK: BLICKFANGBecome a part of the blickfang-network and benefit from sustainable partnerships with well-known magazines like COUCH, SCHÖNER WOHNEN, etc.

ALLES FÜRGENIESSER

WOHNIDEE nominates us forShop of themonth

HELBAK atSCHÖNER WOHNEN STYLING

SCHNEIDatDIVA WOHNEN

Page 15: SELL YOUR DESIGN ONLINE. · 4. Exactly your target group: Affluent customers with an affinity for sophisticated products are waiting for you 5. Enter the market in Germany, Austria

ARE YOU INTERESTED?

Laura Tallafuss

Project manager blickfang Designshop

E-Mail: [email protected].: +49 711 990 93 13

I am looking forward to hear from you!