July 2011 www.sheepstop.com

http://facebook.com/sheepstop

@SheepStop

@Wittees

@TwBid

July 2011 www.sheepstop.com

Bhagyashri Dixit, Founder & CEO Parag Dixit, Co-FounderB.E. IT (Mumbai University)M.B.A. Finance, Leadership & Change Management (ISB, Hyderabad)

PhD. Mechanical Engineering & Scientific Computing , Univ. of

Michigan, Ann Arbor

July 2011 www.sheepstop.com

Crowdsourcing

… A Standard Way of Life

Outsourcing in the form of an

open call

Supplier – consumer

interaction

Budget Model: Payment on

selection

July 2011 www.sheepstop.com

Community Driven Products

July 2011 www.sheepstop.com

OMG! I'm Blown away!!! That was lightening fast service... Half a day response time! Thanks so much ... I'll surely recommend this to my friends. (Rogerfedrer, Mumbai)

Just wanted to send some hugs to the Sheepstop team. Fantastic experience... right from the ordering to the courier who delivered it. Completely changed the online shopping experience in India. Now if only you guys dealt with lotsa other stuff too :) Keep going! Cheers (Meera, Mumbai)

7 tees from Sheepstop....wow!!! The latest being the "Save Plants, Save Planet" in green with a V-neck, which has become a personal favorite...I have become quite a constant shopper with Sheepstop (Gunjan, Sikkim)

Just received my T shirt. Oh gosh. its awesome.. I love it! (Moasa, Sri Lanka)

July 2011 www.sheepstop.com

Online Fun Element Like Never Before: Betting, Bidding & Fun Contests clubbed with Shopping Experience

July 2011 www.sheepstop.com

Offline Sales Channels

July 2011 www.sheepstop.com

• “Cycle On” T-Shirt Design Contest organized jointly by LifeCycle Mall and SheepStop.

• Jointly marketed about the contest through posters put up at the mall, social online media and cycling groups

• LifeCycle serves as a retail outlet for the winning designs printed by SheepStop & these tees serve as LifeCycle Mall’s merchandise

Brand Associations

July 2011 www.sheepstop.com

Crowdsourcing enabled Happy donations for underprivileged

Joy of Giving Week:

Buy 1 , Get similar 1 FREE for

underprivileged

• Brand New SheepStop tees are being donated to the needy and deserving underprivileged

• This would not have managed single handedly by SheepStop

• These donations are partly funded by the purchases of SheepStop tees by various corporate employees

• They get double benefit of eco-friendly goodness and donation goodwill