social media made simple
DESCRIPTION
Social Media Made Simple outlines the key points when looking to use social media to promote your business online. As presented at the Harleston & District Business Forum http://hdbf.org.ukTRANSCRIPT
© Soak Social Ltd 2012@seanclark© SeanClark.com 2012
Social Media Made Simple
by Sean Clark
©seanclark.com 2012@seanclark
“...a blending of technology and social interaction for the co-creation of value.”
Social Media
source: http://en.wikipedia.org/wiki/Social_media
@seanclark© SeanClark.com 2012
Platforms
© seanclark.com 2012@seanclark
Introducing The Platforms
@seanclark© SeanClark.com 2012
Plan
© seanclark.com 2012@seanclark
Know What You Are Trying To Achieve
Brand reach
Building authority
Lead generation
Sales
Recruitment
Competitor intelligence
@seanclark© SeanClark.com 2012
Listen
© seanclark.com 2012@seanclark
Where Do The Opportunities Exist?
@seanclark© SeanClark.com 2012
Tools
© seanclark.com 2012@seanclark
Choose The Right Tools
@seanclark© SeanClark.com 2012
Engage
© seanclark.com 2012@seanclark
You Have To Have A Conversation
@seanclark© SeanClark.com 2012
Hashtags
© seanclark.com 2012@seanclark
Use Hashtags To Expand Your Reach
@seanclark© SeanClark.com 2012
Help
© seanclark.com 2012@seanclark
Give Away As Much Knowledge As You Can
@seanclark© SeanClark.com 2012
Curate
© seanclark.com 2012@seanclark
Build Authority By Sharing Others Content
@seanclark© SeanClark.com 2012
Automation
© seanclark.com 2012@seanclark
It’s Okay To Automate
@seanclark© SeanClark.com 2012
Measure
© seanclark.com 2012@seanclark
Track Your Results
Thank YouFor support please contact:
Sean ClarkSearch & Social Media Marketing
t: 01379 330330e: [email protected]: @seanclarkLinkedIn: http://uk.linkedin.com/in/seanclark
@seanclark© seanclark.com 2012
seanclark.com/twitter-course